Marketing and Sales

Market research plans define an existing problem and/or outline an opportunity. From there, the marketing strategy is broken down task by task.

CRM systems fail when they're not utilized correctly or when businesses choose the wrong CRM solution. Learn how to implement CRM software successfully.

Email pop-up boxes can help grow your business. Learn more in this complete guide.

It's common business knowledge that it's cheaper to retain a current customer than it is to attract a new one. A great way to retain customer loyalty is the recurring revenue model.

Social media followers are key to growing your brand reputation. Learn how to engage your social media audience with strategic content and other practices.

The most important thing in sales and marketing is to attract and retain your most profitable business customers. Get tips and strategies.

Shopping cart abandonment represents lost web sales. Learn how to use email marketing campaigns to reduce and recover abandoned e-commerce shopping carts.

Learn how to target customers in your neighborhood and turn them into loyal clients.

Improve your company's revenue by upselling and cross-selling like a pro. Follow these six easy tips to boost your sales.

Learn how connecting with prospects on social media can improve your lead-generation efforts.

When you understand social media trends, you can adjust your business’ marketing strategy and boost your success. Here is what you should know.

Repeat business can improve cash flow and ROI, promote your brand and help you better target customers. Learn seven strategies for earning repeat business.

Chunk-up marketing uses a series of small steps to bring long-term results for a brand. Learn how to apply chunking to your marketing strategy.

Digital marketing can help you reach many people at once, but reaching out to individual customers or prospects with a personal touch can be effective.

With the right synergy, it’ll be “Showtime” at your business.

Learn how to conduct a marketing analysis that will help you create better strategies to promote your business and understand your customers.

Marketing is especially important for small businesses that want to expand their reach. Learn how five businesses found success with impactful campaigns.

A marketing plan is essential for winning over customers. Follow these marketing plan templates and guidelines to create your marketing plan today.

Startups can begin building their brand from day one with a solid marketing plan. Learn what to include in a marketing plan and how it can help you grow.

Learn the most common reasons why most e-commerce marketing campaigns fail.

An executive summary of your marketing plan provides an overview of how you’ll reach your target audience and drive conversions. Here is how to create one.

Learn how to feel more confident during sales presentations.

Growing sales is crucial for small business success. Learn proven ways to increase sales and help your small business grow.

A sales process helps you convert leads into customers and earn consistent sales in your business.

Salesforce Marketing Cloud is perfect for larger businesses looking to invest in their email marketing strategy and manage bigger accounts. The system is built on Salesforce's renowned CRM platform,...

Zoho CRM is an intuitive platform with features that help businesses struggling with the challenges of expansion. Learn about Zoho's features and pricing.

Textline offers robust communication and security features. Learn why it's our choice for the best text message marketing service for large businesses.

Textedly offers text messages services with features like scheduled messages, mass group texting, built-in link sharing and automatic text replies. Pricing varies depending on the package you select....

SimpleTexting is a straightforward SMS service that connects you to your customers. It offers helpful tools, an easy-to-use dashboard and flexible plans.