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Why Responding to All Your Online Reviews Is Critical
Find out why you need to respond to all your online reviews – not just the negative ones.
Jennifer Dublino
Jennifer Dublino
What Is CTR in Email?
The click-through rate is a critical metric by which a small business can measure its email marketing success.
Jamie Johnson
Jamie Johnson
Text Message Laws Every Business Needs to Follow
Stay in compliance by understanding these critical text message laws for business.
Danielle  Fallon-O’Leary
Danielle Fallon-O’Leary
12 Best Ways to Use Business Texting
Learn how to use text message marketing to benefit your company.
David Gargaro
David Gargaro
12 Reasons to Use Instagram for Your Business
Instagram is a great way to expand your business's reach and engagement with your customers. Here are 12 reasons why you should make an account.
Kiely Kuligowski
Kiely Kuligowski

Latest in Marketing News: Advice, Tips and Resources

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Review
Textline Review and Pricing
By Mark Fairlie | September 29, 2023

Textline offers robust communication and security features. Learn why it's our choice for the best text message marketing service for large businesses.

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Article
What Is Retargeting and How Can It Boost Conversions?
By Adam Uzialko | September 27, 2023

Learn how your business can use retargeting to increase conversion rates by appealing to previously engaged customers.

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Article
10 Reasons Email Marketing Is a Must for Small Businesses
By Skye Schooley | September 27, 2023

Find out why you should use email marketing services, see dos and dont's and get recommendations for top software tools.

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Article
Text Message Laws Every Business Needs to Follow
By Danielle Fallon-O’Leary | September 27, 2023

Learn the laws governing text message marketing to avoid significant fines and legal issues in your SMS marketing campaigns.

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Article
Salesforce CRM vs. Zoho CRM
By Mark Fairlie | September 21, 2023

Salesforce CRM and Zoho CRM are excellent customer relationship management platforms for sales, marketing and communication. Here's how they compare.

Review
Zoho CRM Review and Pricing
By Mark Fairlie | September 21, 2023

Zoho CRM is an intuitive platform with features that help businesses struggling with the challenges of expansion. Learn about Zoho's features and pricing.

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Review
Salesforce Service Cloud Review and Pricing
By Mark Fairlie | September 21, 2023
Review
Salesforce Marketing Cloud Review and Pricing
By Sean Peek | September 21, 2023

Salesforce Marketing Cloud is perfect for larger businesses looking to invest in their email marketing strategy and manage bigger accounts. The system is built on Salesforce's renowned CRM platform,...

Review
Salesforce CRM Review and Pricing
By Nadia Reckmann | September 21, 2023

Salesforce CRM helps businesses manage and support customer relationships. Learn about Salesforce CRM's features, customization options, pricing and more.

Article
What Is SMS for Business?
By David Gargaro | September 21, 2023

Use SMS messaging in text message marketing campaigns to reach customers on their mobile devices. Learn the types of SMS messages and how to use them.

Article
13 Smart Ways to Better Market Your Retail Store
By Sean Peek | September 21, 2023

With clever marketing, brick-and-mortar stores can still hold their own. Learn the best tricks for marketing your retail store.

Article
How to Create a Marketing Plan for Startups
By Skye Schooley | September 21, 2023

Startups can begin building their brand from day one with a solid marketing plan. Learn what to include in a marketing plan and how it can help you grow.

Article
50 Free Websites to List Your Business
By Max Freedman | September 21, 2023

These 50 websites will allow you to list your business for free. Here's why you should use online directories and how you can do so effectively.

Article
Your Guide to Creating a Small Business Marketing Plan
By Skye Schooley | September 21, 2023

A marketing plan is essential for winning over customers. Follow these marketing plan templates and guidelines to create your marketing plan today.

Article
9 Ways to Reduce Your Email Bounce Rate
By Rachelle Gordon | September 20, 2023

Email bounce rates are a crucial KPI for any email marketing campaign. Here's how to improve them.

Article
How to Make Your Website GDPR-Compliant Quickly and Easily (and Why You Should Immediately)
By Julie Thompson | September 19, 2023

GDPR is a sweeping data privacy law that impacts any business collecting data on EU citizens. Make sure your business is ready with these easy steps.

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Article
Why Your E-Commerce Marketing Campaign Failed
By Ronald Dod | September 15, 2023

Learn the most common reasons why most e-commerce marketing campaigns fail.

Review
Podium Text Message Marketing Review and Pricing
By Mark Fairlie | September 14, 2023

Podium is an online reputation management service that allows you to acquire and manage customer reviews from one robust platform.

Review
Zendesk Review and Pricing
By Mark Fairlie | September 14, 2023

Zendesk is a full-featured CRM with tools to optimize sales, marketing and customer service team performance. Learn about Zendesk's features and pricing.

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Review
Pipedrive Review and Pricing
By Mark Fairlie | September 14, 2023

Pipedrive is a powerful CRM with exceptional sales automation features. Learn how Pipedrive can help you customize and streamline complex workflows.

Review
Freshworks CRM Review and Pricing
By Nadia Reckmann | September 14, 2023

Freshworks CRM is a comprehensive solution with extensive analytics tools and sales features. Learn why Freshworks is the best CRM for sales managers.

Review
HubSpot CRM Review and Pricing
By Mark Fairlie | September 14, 2023

HubSpot is a great CRM system for businesses seeking sales and marketing integration to drive revenue and manage funnels. Learn more about HubSpot CRM.

Review
Campaigner Email Marketing Review and Pricing
By Sean Peek | September 14, 2023

Campaigner is email marketing software with all the features businesses need to create professional and effective email campaigns.

Review
Benchmark Email Marketing Review
By Sean Peek | September 14, 2023

Benchmark offers email marketing software with easy-to-use but thorough newsletter tools, making it a good choice for small businesses with no coders or experienced designers.

Review
TextMarks Review and Pricing
By Rachelle Gordon | September 13, 2023

TextMarks, our pick for the best customer service, is an accessible and easily customizable platform for businesses to successfully implement mass SMS marketing and communication campaigns.

Review
Constant Contact Email Marketing Review and Pricing
By Sean Peek | September 13, 2023

Constant Contact is an affordable and easy-to-use email marketing service. It has all the tools businesses need to create great email campaigns.

Review
Oracle NetSuite CRM Review and Pricing
By Mark Fairlie | September 13, 2023

Oracle NetSuite is a comprehensive CRM solution with impressive ERP capabilities. Learn about Oracle NetSuite's features, ERP functionality and pricing.

Review
monday.com CRM Review and Pricing
By Mark Fairlie | September 13, 2023

monday Sales CRM helps SMBs grow and manage all aspects of their operations. Learn how monday can help you customize sales and marketing workflows.

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Review
monday.com Email Marketing Review and Pricing
By Sean Peek | September 13, 2023

Monday.com is the ideal service for businesses seeking customizable email templates, workflow automation, calendars, views and helpful analytics tools that make it easy to track campaign requests and...

Review
Textedly Review and Pricing
By Mark Fairlie | September 13, 2023

Textedly offers text messages services with features like scheduled messages, mass group texting, built-in link sharing and automatic text replies. Pricing varies depending on the package you select....