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IVR With Mobile Phones
BY business.com editorial staff

IVR with mobile phones means better communication with customers.

Article
Market Research Industry Overview
BY business.com editorial staff

From its inception in political and social science polling in the early 20th century, the market research industry has grown.

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Why Every Business Should Be Using Multiple Social Media Accounts
BY business.com editorial staff

Expand your range and target a wider scope of your audience with social media accounts on multiple platforms. Spread the love!

Article
Guide to Marketing Certifications
BY Max Freedman

These are some of the best marketing certifications available in 2020.

Article
4 Strategies for Brainstorming New Ideas for Your Blog
BY Chris Christoff

In order to make your blog successful, you need to constantly be posting new and engaging material for your readers.

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Article
5 Inbound Marketing Tips to Grow Your Business
BY Syed Balkhi

Finding ways to get customers to visit your website should be one of your top priorities.

Article
How to Develop a Successful Digital Communication Strategy
BY Megan Jones

So many internet users today, having a thought out digital communication strategy is critical to your success.

Article
8 Tips for Effective Crisis Communications in the Workplace
BY business.com editorial staff

It's important to have a crisis communications plan in place before you need it.

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Article
The Business Value of Twitter
BY business.com editorial staff

Twitter for Business can be an invaluable tool to get your brand out there. Here are the top benefits of using Twitter for your business.

Article
6 Ways Artificial Intelligence Can Transform Your Small Business
BY business.com editorial staff

Learn how you can leverage AI to better serve your business and your customers.

Article
Confessions of an Entrepreneur: Technology Leads to New Opportunities
BY business.com editorial staff

Dean Gallagher of Fresh Folio Design talks about the importance of tech in his business.

Article
Projection Mapping and the Law: What Advertisers Should Know
BY business.com editorial staff

Before your next eye-popping event, know the rules.

Article
COVID-19 Lessons on Communicating During a Crisis
BY Richard Lorenzen

During this time of uncertainty, it's imperative for business owners to communicate with their customers, employees and the media. Here's how to ensure you're communicating with all of your audiences...

Article
5 Tips to Use Facebook Retargeting for Brand Growth
BY business.com editorial staff

Looking to predictably grow your brand? Look no further than Facebook retargeting.

Article
How to Find and Understand Your Target Audience on Social Media
BY Thomas Griffin

Do you want to grow your social media profile and business? Understanding your customers is the first step.

Article
5 Tactics to Improve the Reputation of Your Online Business
BY Thomas Griffin

Do you want to improve the reputation of your online business? Let's look at five smart tactics you should practice to build trust and rapport with your target audience.

Article
Follow These Rules to Improve Your Email Marketing Campaigns
BY business.com editorial staff

Following some basic email campaign rules can help keep your messages out of spam folders.

Article
6 Effective Strategies for Communication in a Crisis
BY Ming-Yi Wu

In a crisis like the COVID-19 pandemic, many businesses and their customers are left in the lurch. Follow these steps to communicate effectively with your audience during this or any other crisis.

Article
Cracking the Code: The Pros and Cons of QR Codes
BY business.com editorial staff

QR codes have many benefits, but before deciding if they are right for your business, understand their disadvantages as well.

Article
Everything You Need To Know About Growth Marketing
BY Jared Atchison

Use data-driven strategies and experimentation to find the strongest aspects of your business to leverage.