Marketing and Sales

Closing a sale is an art. With these five steps, you can close any sale and build an ongoing relationship with a prospect or client.

In an increasingly digital world, the amount of data a small business must parse gets larger by the year. Learn what big data means for your SMB.

I've started software outsourcing and have few projects to work on. My question in general where do people find new software projects... Well, I guess I didn't formed my question right first time....

A visitor's user experience on your website goes a long way toward determining whether they buy from you regularly or never return.

If you want to be able to sell your business's products and services with ease, this guide has the tips you need to make it happen.

Small businesses can benefit from big data technology to derive actionable insights to improve their organization.

I want to to know if is there any negative effect of putting all of your business brands on one professional business card. Are there pros or cons to this? What are the merits of that idea? Thanks!

There has been significant growth in digital advertising industry with many rich media, interactive ad options. However, there must be challenges advertisers face today. Wondering if some experienced...

The effects the pandemic has had on small businesses could be long-lasting. It's crucial to adopt a practical and forward-looking marketing strategy.

Find out which features to look for when you're shopping for a new POS system.

Hello, I want to sell certain electronic devices and I just want know the basics steps if I do market research before launching them. Appreciate if someone could share the best practices on how to...

These marketing strategies for small businesses can improve your engagement with potential customers in your local market.

Companies must transition from traditional marketing to social media marketing or somehow incorporate social media marketing strategies into their marketing plan. How do you go about this...

Getting new email subscribers is a worthy goal, but keeping them engaged is even more important.

Facebook ads are highly effective but highly complex. Learn how to scale your e-commerce business using Facebook ads.

Here are four tips to differentiate your store and appeal to potential shoppers or stay top of mind with current customers.

Supply shortages in higher demand and other pandemic-related expenses are causing some companies to raise prices during COVID-19. Should your business follow suit?

We have been using Facebook, blogs, Twitter, etc, etc. But getting likes and new followers does not convert into new business.

I'm working on opening an online store that has various products. I'm still in the middle of my research stage of collecting information on other online businesses, trends, forecasts, etc. How do I...

I want to make sure I can be successful at this task. I'm just really looking for advice on how to find clients and what keywords to use, websites to browse etc. Any help would be highly appreciated....

Your brand reputation is how you are perceived by your audience. Make sure your reputation remains sterling with these tips.

Because business goals, target audiences, and the nature of customer relations are different, B2B and B2C social media marketing strategies cannot be identical.

Learn how to talk to more prospects, overcome your fear of rejection, and consistently hit and exceed your sales numbers.

A healthy sales culture helps to drive sales and attract top talent.

Stock photos provide a way to add graphics to your online content without producing the images yourself. Here's what works and what doesn't when it comes to stock photos.

For your business to fully succeed, you need to build a vibrant community that you can tap into for engagement.

Learn how to grow with LinkedIn in 2020.

Google Ads can make a company more successful if the campaign is implemented correctly.

A marketing analysis helps you improve your strategy to engage more of your audience, generate more leads and drive sales. This guide explains how to conduct a marketing analysis for your business.

I just started with Tech Advisors. I am trying to find companies that need IT services. Tech Advisors is an outsourced IT managed service company. So I am looking for companies with 10-150 employees...