Marketing and Sales

What does the number 9 have to do with pricing? A lot. Are you using it right?

Are you looking for a tried-and-tested online marketing strategy that can explode your sales? Product reviews can help you just that.

Capture more leads and convert traffic with email pop-ups on your website.

First impressions matter, especially in email marketing. In this guide, discover how to craft an impressive and engaging welcome email.

Find out how you can boil down your business to a few keywords.

It costs five times more to find a new customer than to retain a current one, use these tactics to keep your customers coming back.

When we understand the psychology behind social proof, we can begin to strategize ways of using it to our advantage. Tips inside!

Opt-in email marketing benefits both buyers and sellers, offering the potential for a seamless sales relationship.

Lead scoring can help prioritize your top leads, increase conversions, and improve communication between your marketing and sales departments.

Build a lean, more effective email lead list by marketing through social media.

Find out which features to look for when you're shopping for a new POS system.

The explosion of digital marketing has opened up opportunities in offline channels that can mean major returns for your business.

With the right marketing, brick-and-mortar stores can still compete.

Tablets can maximize your space, improve product displays, gather customer data and more.

Learn how to use email marketing to recover e-commerce cart abandonment and increase sales.

Learn how to set marketing goals and achieve them through a targeted email marketing campaign.

These marketing tools and tips can help you make the most of social media.

People are leery of promotional emails, so it's important not to annoy potential customers with your campaign. Here are 10 tips to help you avoid that problem.

Following proper etiquette in customer communications will build trust and loyalty.

Follow these tips to cultivate an exclusive brand image and high-end consumer following.

Learn about the differences between a traditional cash register and a POS system.

Here are the top qualities to consider when selecting CRM software for your business.

QR codes have many benefits, but before deciding if they are right for your business, understand their disadvantages as well.

B2B marketing is different from selling to consumers. These are some ways you can do it.

Text message marketing can be a powerful addition to your advertising portfolio.

Learn how a new POS system can help your restaurant manage orders, inventory, staff and a host of other back-office tasks.

Increase sales and minimize waste at your store with the data already in your POS system.

You know your business needs to accept credit cards. So how can your business accept them?

It's important to follow certain steps to ensure the successful sale of your business.

Increase sales and brand awareness while reducing risk.