ProTexting is a popular choice for businesses, charities, and schools that want to communicate individually and en masse with customers, donors, students, and parents. You can send individual or group text messages to your subscribers immediately or at a scheduled time and date you set from your desktop or the mobile app. You can also segment your subscribers easily into smaller, more niche groups thanks to ProTexting’s keyword and custom field functions.
Editor’s score: 8.4/10
ProTexting allows Shopify users the ability to send customers an SMS reminder when they have abandoned their shopping cart. Through ProTexting, Shopify businesses can send their customers an alert if they have an incomplete shopping cart. Texts can be up to 480 characters and sent as soon as 15 minutes after the cart is abandoned.
ProTexting also offers holiday and after-hours SMS auto-replies. Your business can use this to disconnect over the holiday season without leaving your customers hanging. The text messaging service provides options to customize your messages and let people know when you’ll open back up and what they can do in the meantime. With this autoresponder, businesses can choose the date range the responses will arrive, use this feature in conjunction with other automated messages, and share alternative contact information.
An integration with Hubspot allows users to send various image types to their customers. With the addition of MMS (multimedia messaging service) through the HubSpot integration, Protexting users can now add videos or photos to customer messages. MMS enhances the customer experience by adding a visual dimension to the interaction.
We also like that there is an “additional users” feature so teams can easily add sub-users to their accounts. Collaboration is key for text message marketing, and this new feature will allow employees to connect and work together from anywhere. To add a user, you’ll first need to designate a “master user.” All added users will be given their own toll-free number (TFN). If a user is removed, the TFN is returned to the master.
There is a learning curve, however. While some of the features are easy to master, others don’t provide enough on-screen prompts to show new clients how to use them. For those who do run into problems, though, ProTexting offers great customer service. Its customer support is so good that it should give business owners who lack tech savvy or experience in SMS marketing the confidence they need to press ahead. [Take a leaf out of ProTexting’s book with these seven ways to use text messaging for customer service.]
ProTexting offers seven service plans ranging from $49 to $1,119 per month, and you can take advantage of a free trial if you want to test out the features for yourself first. The platform has 19 built-in apps, with 42 add-ons for you to choose from. Most are free, but some cost extra. ProTexting also offers integrations with VerticalResponse, Mailchimp, Amazon ($49 a month), Shopify and Constant Contact.