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Introduction
About Me
Mark Fairlie brings decades of expertise in telecommunications and telemarketing to the forefront as the former business owner of a direct marketing company. Also well-versed in a variety of other B2B topics, such as taxation, investments and cybersecurity, he now advises fellow entrepreneurs on the best business practices.
At business.com, Fairlie covers a range of technology solutions, including CRM software, email and text message marketing services, fleet management services, call center software and more.
With a background in advertising and sales, Fairlie made his mark as the former co-owner of Meridian Delta, which saw a successful transition of ownership in 2015. Through this journey, Fairlie gained invaluable hands-on experience in everything from founding a business to expanding and selling it. Since then, Fairlie has embarked on new ventures, launching a second marketing company and establishing a thriving sole proprietorship.
Experience
Senior Copywriter
at
Westbourne Copy Studios Limited
December 2021
-
Present
Managing Director
at
More Than Words Email & Telemarketing
September 2016
-
December 2021
Education
The University of Sheffield
Degree:
GraduateField of Study:
English Language and LinguisticsMark's Product and Service Reviews
Our team conducts an independent analysis of products and services that can help manage your business.
10.01.25
The Best CRM Software of 2025
HubSpot, Salesforce and Zoho CRM offer comprehensive customer...
10.30.25
Best CRM for Law Firms
Law firms need to be able to share information about clients...
12.10.25
The Best Fleet Management Services of 2025
Top GPS fleet tracking services include Verizon Connect, Samsara,...
12.11.25
The Best Call Center Software In 2025
Five9, Twilio and GoTo provide cloud-based call center solutions...
10.14.25
The Best Text Message Marketing Services of 2025
EZ Texting, SimpleTexting and Textedly offer robust SMS marketing...
10.30.25
Best CRM for Recruiting
Find the best CRM software for recruiters in 2025. Compare top...
09.30.25
The Best Business Internet Service Providers of 2025
Need an internet service provider for your business? We've...
12.04.25
The Best Website Builders and Design Services of...
Wix, Squarespace and Shopify are leading website builders,...
11.19.25
The Best Email Marketing Services and Survey...
Mailchimp, Constant Contact and Campaign Monitor excel in email...
Mark's Activity
review
Verizon Connect Review and Pricing ReviewVerizon Connect provides a wide selection of GPS fleet tracking services that are scalable to meet the needs of any fleet size.
Updated May 01, 2025
review
Textedly Review and Pricing ReviewTextedly SMS marketing starts at $19/month with low per-message rates, text-to-pay features, review management, and omnichannel inboxes for businesses.
Updated July 28, 2025
review
Podium Text Message Marketing Review and Pricing ReviewPodium is an online reputation management service that allows you to acquire and manage customer reviews from one robust platform.
Updated March 27, 2025
article
Salesforce CRM vs. Zoho CRM Salesforce CRM and Zoho CRM are excellent customer relationship management platforms for sales, marketing and communication. Here's how they compare.
Updated January 10, 2025
review
Revver Review and Pricing ReviewRevver, formerly Rubex by eFileCabinet, has excellent document storage capacity and workflow management tools. See features and pricing.
Updated June 24, 2025
article
Virtuality in Business: How to Use VR in Your Company Interest in virtual reality business ventures is high. Learn about five virtual reality use cases and the pros and cons of virtual reality in business.
Updated August 07, 2025
article
How to Tell If Your Business Is Growing Too Quickly (And What To Do About It) While small businesses strive for growth, it's crucial to monitor signs of overburdening your company. Learn the signs of a business growing too quickly.
Updated July 30, 2025
article
Better Together: Making Magic Between Big Companies and Startups Startups and enterprises can complement each other by collaborating. Learn how large and small players can overcome issues and work together.
Updated October 10, 2024
article
The Best Places for Purchasing Office Supplies Many office supply places offer savings programs for corporate accounts, volume sales and other benefits. Learn how small businesses can save.
Updated October 04, 2024
article
How Will Blockchain Impact Digital Marketing? There are lots of interesting blockchain developments in digital marketing, but no one's made a big breakthrough – at least, not yet.
Updated November 07, 2024
article
Keys to CRM Success for Small Businesses CRM systems fail when they're not utilized correctly or when businesses choose the wrong CRM solution. Learn how to implement CRM software successfully.
Updated February 21, 2025
article
How Page Load Speed Affects Customer Behavior Do you want to rank higher on Google and make more sales? Find out how to determine if your site downloads too slowly and what will boost its speed.
Updated April 28, 2025
article
How to Increase Sales With Business Text Messages Connecting to your audience via text messaging can help a business grow. Learn tips for texts that engage leads, reduce no-shows, qualify leads and more.
Updated April 10, 2025
article
How to Choose the Best Call Center Software Cloud-based call center software costs $20-$200+ per user monthly. Key features include call blending, CRM integration, IVR systems, and 24/7 support.
Updated November 11, 2025
article
Quality Data Only: How to Apply Data Minimization to Your Business Reduce risks of data breaches and make better decisions using more accurate information by introducing data minimization procedures into your business.
Updated November 12, 2024
article
What Is a Virtual Phone Number? Learn everything you need to know about virtual phone lines and how you can use one to optimize your business in a matter of moments.
Updated July 03, 2025
article
What Is Workflow Automation? Automating manual processes improves efficiency and eliminates human error. Learn about workflow automation and how to create an automated workflow.
Updated April 08, 2025
article
Types of Cyber Risks Businesses Should Be Aware Of Cyberattacks could lead to big financial losses and even civil or criminal penalties. Learn how your business can reduce the risks.
Updated March 04, 2025
article
How to Handle a Business Lawsuit Business owners are vulnerable to lawsuits. Learn common lawsuit types, as well as how to handle a lawsuit, deal with insurance, and protect your company.
Updated November 20, 2025
article
VoIP vs. Landlines VoIP and landline are options for your business phone system needs. Learn the pros and cons of each and how to choose the right communication solution.
Updated December 01, 2025