Data Management

Businesses today produce and collect an ever-growing amount of data that can be leveraged to better market products and services, identify synergies and improve operations. Our Data Management hub provides explainers on the data science concepts you need to know, expert-backed advice for data management best practices and insights on the data collection and analysis tools your business should take advantage of.

Artificial IntelligenceBusiness AnalysisBusiness Intelligence

people looking at analytics on the screen

Article

Small Business Guide to Using Google Analytics

By Mark Fairlie | September 25, 2026

Google Analytics can be instrumental in boosting your business and informing your marketing strategy. Here’s how to use it effectively.

Article

Reinventing Business Intelligence: 10 Ways Big Data Is Changing Business

By Jennifer Dublino | September 24, 2026

Big data is reshaping how companies operate, make decisions and compete. But what does that really mean for your business?

Article

Trends That Will Shape Market Segmentation in 2026

By Max Freedman | September 18, 2026

Learn how these seven market segmentation trends will help your business compete.

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How Machine Learning Is Boosting Business Growth

By Mark Fairlie | September 18, 2026

Machine learning helps businesses improve productivity and profitability by finding valuable insights buried in your company’s databases.

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5 Ways Machine Learning Is Leading to Smarter Manufacturing

By Mark Fairlie | September 18, 2026

Learn how AI and machine learning are improving the manufacturing process.

Article

How Virtual Reality Is Changing Construction

By Danielle Fallon-O’Leary | September 15, 2026

Virtual reality is being used in the construction industry to improve design, safety and training and to avoid costly overruns.

Article

How to Use Data Science to Get Ahead in Business

By Mark Fairlie | September 15, 2026

If you know how to use it, big data could be the key to your small business's success.

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Quality Data Only: How to Apply Data Minimization to Your Business

By Mark Fairlie | September 14, 2026

Excess data is a vulnerability for your business. Minimize your data to reduce the risk.

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How Digital Assistants Can Improve Workplace Productivity

By Sean Peek | September 14, 2026

If you're on the fence about embracing digital personal assistants, consider the ways they can improve your workplace.

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What Is Business Intelligence, and Why Do You Need It?

By Julie Thompson | September 14, 2026

Business intelligence tools can help your company grow more quickly, decrease costs and improve customer relationships.

Article

Microsoft Azure vs. Amazon Web Services: Cloud Comparison

By Mark Fairlie | September 09, 2026

Microsoft and Amazon are two of the leading cloud-based infrastructure as a service providers. Which one is right for your business?

Article

5 Tips to Market Research Like a Pro

By Mark Fairlie | September 08, 2026

A thriving business relies on ongoing market research to improve its products and better meet customers' needs.

Article

Decision Support Systems Applications and Uses

By Mark Fairlie | September 08, 2026

Decision support systems may provide businesses with more accurate projections, better inventory management and stronger data analysis.

Article

The Small Business Owner’s Guide to Big Data & Data Analytics

By Jennifer Dublino | September 08, 2026

Use big data to analyze trends, make better decisions and capture market share.

Article

Big Data, Big Problem: Coping With a Shortage of Talent in Data Analysis

By Sean Peek | September 04, 2026

Companies are struggling to find and retain data analytics talent, and the competition for skilled professionals continues to intensify. Here's how to cope with a shortage of data analysts.

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Web & Mobile Technologies to Keep an Eye On in 2025

By Mukesh Jayaram | August 05, 2026

Staying on top of emerging tech trends and new innovations is critical to business success.

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How Data Analytics Impacts Small Businesses in 2026

By Mark Fairlie | August 05, 2026

Small companies can gain valuable insights to make them more productive and efficient.

coworkers looking at a computer screen together

Article

The AI Habits Your Coworkers Secretly Hate Most

By Adam Uzialko | August 04, 2026

In a business.com survey of 1,050 workers, the top complaints show employees are not anti-AI. They’re tired of sloppy or thoughtless AI use that creates more work.

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The Business of Automation and AI-Powered Retail Predictions

By Mark Fairlie | July 16, 2026

Automation is changing the world of business and retail with AI-powered predictions.

Article

Top Virtual Reality Business Use Cases

By Mark Fairlie | April 07, 2026

Learn how companies can reap the benefits of virtual reality's potential for digital transformation and innovation.

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How AI Improves Contact Management for B2B Sales Teams

By Adam Uzialko | March 24, 2026

Using AI for contact management can give your sales team time back to focusing on driving new business instead of clerical tasks.

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14 Simple Solutions for Tracking Your Industry’s Trends

By Jamie Johnson | March 04, 2026

Learn the best tools for monitoring your industry, competitors and emerging market trends.

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How to Conduct a Marketing Analysis

By Adam Uzialko | February 21, 2026

A marketing analysis helps you improve your strategy to engage more of your audience, generate more leads and drive sales. This guide explains how to conduct a marketing analysis for your business.

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Survey Says: The Importance of Survey Data in Marketing

By Danielle Fallon-O’Leary | January 26, 2026

Survey data can help you better understand who uses your products and services and why. Using this data to inform your marketing can make your budget go much further. Here's how to do it.

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2026 Small Business AI Outlook Report

By Chad Brooks | January 20, 2026

Small businesses are investing in artificial intelligence at record rates, but workers have mixed feelings about the pace of change.

Article

5 Best Augmented Reality Use Cases

By Mark Fairlie | January 16, 2026

Learn how this revolutionary technology is being used in business today.

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What Is Big Data and What Does It Mean for Your Small Business?

By Mark Fairlie | January 16, 2026

Small businesses collect vast amounts of information quickly. Big data can help them make sense of it all.

Article

How to Start an Online Business, According to ChatGPT

By Jeremy Bender | January 16, 2026

We asked ChatGPT to craft a business plan from scratch. Here's what the AI came up with.

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What is Data Cleaning?

By Jeremy Bender | January 05, 2026

Data cleaning makes data analysis easier and more reliable and productive. Learn the art of working successfully with data.

Article

What Is Data Management?

By Adam Uzialko | December 19, 2025

Every business relies on data. Data management helps them better organize and access the information they gather.

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