From an entrepreneur's perspective, a startup idea may seem truly one of a kind. But that is not always the case. That's why it's important to undertake a market deep dive. Use this quick market research guide to make sure you are not jumping into a highly competitive market with limited firepower.
- By varun sharma
- – September 25, 2017
Like any business that has to undergo a series of introspections, your website will require an internal audit. These are some of the best tools available online to help you analyze your website's performance.
- By Lucas Bikowski
- – September 20, 2017
Data corruption is real, and it happens far too often. Be smart; keep your company safe.
- By Nathan Resnick
- – September 12, 2017
When it comes to data, more isn't always better. The challenge is applying the more insightful old school methodologies to the digital customer experience.
- By Mark Grilli
- – September 8, 2017
Looking for ways to boost customer acquisition and retention? Find out how to use big data to build brand loyalty and gain more business intelligence.
- By Maria Marinina
- – August 17, 2017
Statistical methods and data-driven algorithms are gaining notice and being used as marketing tools. Here are the seven most common techniques and applications.
- By Jasmine Morgan
- – July 20, 2017
The analytics space in today's digital age is overflowing with tools to analyze user behavior. Businesses that take the time to analyze customer behavior patterns and shape the customer buying journey will have a serious competitive advantage.
- By Guy Greenberg
- – July 5, 2017
For many companies, investing in the right tools can pay serious dividends, which is why more companies are making room for them in their annual budgets. However, a powerful piece of expensive software won't drive growth on its own.
- By Ari Rabban
- – July 5, 2017
We love SEO. And we think it's hugely important for succeeding in the modern business world. But we also know that there's a lot of SEO misinformation out there. Sometimes it's good information that's old. Sometimes it's misleading. And sometimes it's an outright lie from an SEO "expert."
- By Guy Sheetrit
- – June 22, 2017
The average online users spends 50% of their online time on social media alone. Are they talking about your business? Companies that neglect their online reputation risk missing opportunities and a marketing disaster.