Social Media

I am doing homemade chili sauce. I'm just getting started with the business and I would like to use social networks to open the market.

My goal is to build a higher number of followers on social media channels like Twitter and Instagram. I also feel it is rude or not proper social media etiquette to not follow someone back that...

I have several social media pages for my business, and it's quite a lot of work to maintain. Should I hire a social media expert to improve or maintain them, or should I just work on them myself?...

Do you think the writing skills we acquire in college and university are useful for us in the future? Is it possible to improve them further?

It's not enough just to have a website; small business owners need to think about how to get more visits to their websites. Here are some ways to do it in just an hour a day.

Curating your competitor's content can be done to your advantage, if you know how to do it right.

Social media is so important for small businesses these days, but you don't want to sound stilted or fake. Some companies like Wendy's do a great job of using social media with their own unique...

I want to start a blog and am wondering what I can do to increase its popularity. What makes content go viral? Are there any topics or formats that readers gravitate more towards? I want to create...

Learn how small businesses can take advantage of Snapchat Brand Profiles.

Check out these tips to drive your Instagram marketing strategy toward better engagement and higher ROI.

Both B2C and B2B brands can drive engagement and conversions from social video marketing. Here's how.

If you're smart and strategic about it, you can use social media to sell products, raise investments and get more eyes on your brand.

I am updating an article for our sister site, Business News Daily, on how employees can represent your business through their social media and would love to get the BDC community's input. Questions...

Facebook is a powerful way to communicate with customers & potential customers as it lets you upload pictures and videos from your business that allowing them to see your product or service...

While social media continues to be one of the best marketing channels, it's important to understand exactly how it's changing in order to leverage it properly.

Here are the top social media marketing tips e-commerce businesses can work with in 2021.

An outstanding LinkedIn company page can help you recruit top talent and establish your brand's credibility.

Instagram is a great way to expand your business’s reach and engagement with your customers. Here are 12 reasons why you should make an account.

I know there are a lot of social media tools out there. Which tools are the best for increasing your twitter presence, ideally ones that are easy to use?

I have recently started my Food business and I would like to attract more of an audience through social media (Facebook, Instagram, Google+). I have a unique concept where I invite people over to my...

Social media is the world's largest database of consumer insights that are extremely beneficial for a company.

My food truck sits at a Farmer's Market on Saturday and Sunday mornings. The other trucks and booths there have come up with a hashtag and Twitter handle that everyone can use to share their recipes...

Here are some actionable steps you can take to make current company blog posts into YouTube videos.

A viral video could significantly boost brand awareness and help you reach new customers. Here's how to make your video go viral.

Have you changed your social media marketing strategy for the holidays? Here's how you should.

Learn how to manage negative chatter online, especially on social media.

Creating a business profile on LinkedIn is a great way to connect with potential partners and top talent in your industry.

Facebook Live can be a useful tool for businesses looking to better engage with their audience on the world's biggest social media platform. Here's how to use it.