Business Analysis
Give your business a competitive edge by using business analysis tools and concepts to better understand your company's position in the marketplace. Our experts explain how to analyze your business and glean actionable takeaways to forecast and plan for a profitable future.
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How Data Analytics Impacts Small Businesses in 2025
By Mark Fairlie | June 02, 2025
Small businesses data analytics to cut costs, boost customer service and improve operations — driving smarter decisions and stronger business growth.
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5 Tips to Market Research Like a Pro
By Mark Fairlie | December 11, 2024
A thriving business requires constant market research to appeal to customers. Here are tips and strategies to start doing market research like a pro.
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The Small Business Owner’s Guide to Big Data & Data Analytics
By Jennifer Dublino | November 14, 2024
Small businesses can use AI and machine learning to structure big data and gain valuable insights. Learn how to use big data for better decision-making.
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Microsoft Azure vs. Amazon Web Services: Cloud Comparison
By Mark Fairlie | August 29, 2024
Learn everything you need to know about two of the leading cloud-based infrastructure as a service providers, including how features compare.