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A business certification can make your skills stand out and help you get the right salary.
The Association for Financial Professionals reported that 87 percent of executives, 81 percent of supervisors and 90 percent of human resources (HR) professionals believe that individuals with certifications bring value to the workplace and are considered better performers than those without certifications. This perceived value can result in higher salaries, improved benefits and better career opportunities.
If you’re looking for the right business certification to take your career to the next level, we’ve outlined some popular options and their respective demand from hiring employers.
Defining the best “business certification” can be difficult. To narrow the field, we reviewed general business and management credentials, customer relationship management (CRM), supply chain, sales and purchasing certifications. Most of the certifications we selected as “best” are vendor-agnostic — not tied to a specific system or application — though we also researched several credentials from SAP, SAS and similar companies that specialize in business applications.
Have the right materials on hand to ensure you earn your certifications.
Certified Associate in Project Management (CAPM)
The Project Management Institute (PMI) has been around since 1969, helping business workers develop careers in project management, mainly through professional development and certifications.
PMI has other certifications aimed at the business community, such as the Project Management-related credentials: Professional, PMI Professional in Business Analysis, Portfolio Management Professional, Program Management Professional and PMI Scheduling Professional.
>> Get Started: Certified Associate in Project Management (CAPM)
Project Management Professional (PMP)
The PMP from PMI is among the most recognized and sought-after certifications for both business and information technology. The requirements are stiff but the career benefits are substantial, with PMP holders commanding some of the highest premiums in project management.
>> Get Started: Project Management Professional (PMP)
Exam Edge offers affordable practice tests for both the PMP and CAPM certifications.
Certified Business Analysis Professional (CBAP)
If you’re interested in analyzing business needs and coming up with solutions, take a look at the CBAP by the International Institute of Business Analysis (IIBA).
The IIBA offers related credentials, such as the Entry Certificate in Business Analysis, Certificate of Capability in Business Analysis, Agile Analysis Certification and Certification in Business Data Analytics.
>> Get Started: Certified Business Analysis Professional (CBAP)
Certified Supply Chain Professional (CSCP)
The American Production and Inventory Control Society (APICS) is all about understanding the supply chain. As part of its goal to develop qualified operators, supervisors and leaders, it offers the Certified Supply Chain Professional (CSCP) and a few other certifications.
>> Get Started: Certified Supply Chain Professional (CSCP)
SAP Certified Application Associate – CRM
Are you SAP savvy? SAP, a European multinational software program, stands for “systems, applications and products.” The software is used by companies around the world to manage business operations and customer relationships across several lines of business, including human resources, marketing, sales, manufacturing and supply chain.
>> Get Started: SAP Certified Application Associate – CRM
Salesforce Certified Administrator
If you’ve ever worked with or considered using a CRM platform, you’ve likely heard of Salesforce. From help desk and lead management to sales and customer service, Salesforce is an all-in-one CRM platform that scales with a business’ needs as it grows. The platform has become so popular since its launch in 1999 that it’s considered an industry leader and one of the best CRM solutions available.
>> Get Started: Salesforce Certified Administrator
Over 150,000 companies worldwide use Salesforce, making certified administrators highly sought-after professionals in today’s job market.
Oracle Certified Professional (OCP)
Oracle is a leading cloud database software company that helps apply the nebulous digital concept to numerous business functions. More than two million people have earned their OCP credentials and our initial research found more than 2,000 job openings for the designation.
>> Get Started: Oracle Certified Professional (OCP)
The industry and career path you’re in will determine which certifications make the most sense for you. Here are some strong options organized by field:
Check out our free guide to marketing certifications to see what other learning and certification options can help your marketing career.

Several high-quality business certifications are available at no cost for professionals looking to build credentials without a major investment:
Certification | Provider | Cost | Duration | Benefits |
|---|---|---|---|---|
CAPM | PMI | $225 to $300 | 3 hours (with a 10-minute break) | Up to 25 percent salary increase, entry-level credential |
PMP | PMI | $425 to $675 | 3 hours and 50 minutes (with two 10-minute breaks) | Highly in-demand, senior-level |
CBAP | IIBA | $350 to $505 | 3 hours and 30 minutes | Advanced business analysis skills, leadership roles |
CSCP | ASCM/APICS | $1,420 to $2,015 | 3 hours and 30 minutes | 36 percent salary increase, supply chain professionals |
SAP CRM | SAP | Starting at $560 | 3 hours | Enterprise software expertise |
Salesforce Admin | Salesforce | $200 | 1 hour and 45 minutes | Industry-leading CRM platform expertise |
OCP | Oracle | $95 to $245 | 2 hours (varies by exam) | Database and cloud technology skills |
HubSpot Inbound | HubSpot | Free | 5 hours | Marketing fundamentals, immediate application |
No matter what field you work in, business certifications can help you excel in your career.
Selecting the right business certification requires careful evaluation of your career stage, industry demands and return on investment to ensure the credential aligns with your professional goals.
Determine whether you’re seeking entry-level credibility, mid-career advancement or executive-level recognition. Entry-level professionals should consider CAPM or free certifications, while experienced professionals benefit from PMP, CBAP or specialized vendor certifications.
Research job postings in your target market. For example, our 2025 analysis shows PMP leads with 24,780 postings, followed by CAPM (3,923), HubSpot (3,371) and CSCP (3,306).
Factor in both cost and potential salary impact. While CSCP requires significant investment ($1,420 to $1,975), it delivers notable salary premiums. Free certifications like HubSpot provide immediate value with no financial risk.
Ensure you meet experience requirements. CBAP requires 7,500 hours of business analysis experience, while CAPM only needs a high school diploma and 23 hours of project management education.
Consider ongoing certification requirements. PMP requires 60 PDUs every three years, while CAPM requires complete re-examination every five years.

The business certification landscape continues to shift as organizations prioritize skills-based hiring over traditional degree requirements. Recent data reported by IBISWorld shows the business certification and IT schools sector has been rising at a CAGR of 7.6 percent over the past five years, reaching 15,731 institutions and $6.4 billion in revenue nationwide
This growth reflects the rise of online MBA alternatives and increased demand for skill-based credentials. Professionals are increasingly choosing targeted certifications over lengthy degree programs, with many earning multiple certifications to demonstrate comprehensive expertise. Security and governance certifications, particularly those from ISACA, have shown remarkable growth with pay premiums rising for CGEIT and CISM certification holders.
The most impactful certifications depend on your field; however, some of the best business certifications to strengthen your resume include PMP, CBAP, CSCP and digital marketing credentials like Google Analytics or HubSpot. These are highly recognized by employers and show expertise in key business areas.
Yes, several reputable organizations offer free business certifications online, such as Google’s Digital Garage, HubSpot Academy and Salesforce Trailhead. These platforms provide free courses and certification exams in marketing, sales, analytics and general business skills.
Certifications in project management, cloud technologies and cybersecurity often offer the highest ROI, with credentials leading to above-average salary increases, promotion opportunities and strong demand across industries.
Skye Schooley and Kim Lindros contributed to the reporting and writing in this article.