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How to Protect Your Business From a Data Breach

Stolen information or data corruption can hurt your business by ruining your reputation and harming you financially. Here's how to protect yourself.

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Written by: Sean Peek, Senior AnalystUpdated Jan 14, 2025
Gretchen Grunburg,Senior Editor
Business.com earns commissions from some listed providers. Editorial Guidelines.
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Data breaches are a common threat to businesses of all kinds and sizes. Stolen information or data corruption can cause irreparable harm and become a financial burden. IBM found that the average cost of a data breach in 2024 was a record-breaking $4.88 million, with average costs reaching a high of $9.8 billion in the health care sector.

No matter the size of your business, you need to protect your information by preventing data breaches. Here’s what you need to know about business data breaches, including proven strategies for keeping your data and sensitive customer information safe.

How to protect your business from a data breach

Protecting your business data requires ongoing vigilance and strong security protocols. “Security is not an activity that can be completed and then forgotten — it is a process that has to be incorporated into your business’s routine,” said Marcelo Barros, global markets leader at Hacker Rangers. “The concept of security should be made part of the day’s work.”

Here are some of the top strategies to reduce the chances of a business data breach.

1. Evaluate your security procedures.

The first step is to look at your current security protocols and ensure they’re up to date. Layering your security capabilities is the best approach; hackers will have to infiltrate multiple safeguards before accessing any sensitive data. “[You] should regularly update operating software, applications and security software [such as] firewalls [and] antivirus … to ensure they are running with the latest security patches that fix critical security vulnerabilities,” said David Ruchman, CEO of Powersolution.com.

If your cloud-based data-storage service offers security tools, you should still configure your own safety measures. Limit cloud access to employees and use an extra layer of protection, such as multi-factor authentication (MFA) or single sign-on. [Learn more about cyber insurance.]

Ruchman advised backing up data frequently and securely — both locally and in the cloud. This way, if a violation occurs, your system will be restored quickly and easily with the most current data. Also, mandate security training and conduct screening and background checks on new hires. Make sure all virus-scanning software stays current and delete any suspicious files right away.

Barros recommended setting up automatic updates or creating a schedule to check and install updates on your operating systems, applications and firmware. If your business has multiple devices, a patch management tool can help automate this process.

2. Protect your cloud and data.

To develop a more comprehensive cloud security strategy, consider using a cloud access security broker (CASB). These software platforms offer continuous visibility, data security, monitoring and governance for all cloud-based file storage. The CASB data protection feature uses machine learning and user behavior to discover unauthorized users and events. The organization can then use the CASB to respond in real time, thus preventing hackers from gaining access to sensitive information. Even when you are not watching the system, the software will block any unauthorized attempts to reach your data.

Improper configuration and weak security procedures are a growing cause of cloud data breaches. These types of leaks are often overlooked; they usually occur because of insiders and companies’ assumptions that the cloud service providers will protect their data. In fact, based on the shared responsibility model, the user, not the cloud provider, is responsible for cloud security.

Prevent these issues by enforcing strict password policies and user access controls. Make sure your cloud data storage is private and available only to the users who need it. A CASB can also help with this by monitoring and configuring your cloud services to maximize security. This can be applied to large cloud platforms such as Amazon Web Services, Salesforce and Office 365. [Read about cybersecurity and risk management.]

FYIDid you know
Electronic information that's not stored in the cloud is still at risk. An internal breach of security is the most dangerous type of breach and the hardest to spot.

The more layers of security you can add, the more protected your data will be. As with cloud technology, limit employee access with unique codes and biometrics. Only essential employees should have access to sensitive company data.

3. Train your employees to follow security procedures.

According to Verizon’s 2024 Data Breach Investigations Report, 68 percent of breaches involved a nonmalicious human element. This means that employee knowledge is a key element of your organization’s digital health. “Most data breaches result from human errors like phishing and weak passwords,” said Barros. “Enhancing employees’ awareness of threats and security measures helps to minimize risks to a greater extent.”

It is essential that employees understand your policies and procedures. Clearly define password requirements, user access rules and any other security measures. Give examples of different scenarios people use to gain information. Alert employees about telephone callers requesting personal or business information.

Although many people can spot email scams, teach employees to recognize less-obvious ones. Such sneak attacks can include phishing, in which emails appear to have come from official companies but instead contain malware. View any request for sensitive information as suspicious and warn employees not to click email attachments or links. In other words: If you did not ask for the document, don’t open it. Hackers and thieves are inventive, so alert your staff of any new schemes you hear about.

You and your team should also stay up to date on laws and regulations regarding the proper disposal techniques for sensitive files and data. Although technology allows more convenience, it also introduces dangers. Connecting more devices — like smartphones, tablets and even smartwatches — gives hackers additional ways to break in and obtain personal and proprietary data.

4. Consider implementing advanced cybersecurity protections.

Every business should implement basic cybersecurity measures like firewalls and user authentication at minimum. However, as Ruchman pointed out, these protections can only go so far against more complex threats. “Especially over the last few years, cybercriminals have been using increasingly sophisticated hacking techniques, including the use of artificial intelligence (AI),” said Ruchman. “Small business cybersecurity protections must include advanced techniques, such as the use of AI and continuous automated and human threat monitoring, detection and response.”

These more sophisticated, multi-layered measures use cutting-edge technology to respond to and predict and prevent new threats. One example is MFA, which requires users to verify their identity with a second item — such as a phone code or biometric factors — in addition to a password. “Even if criminals gain access to the password, using the system without the second factor is impossible,” Barros explained. “Enable MFA for all critical accounts, including email, cloud services and financial platforms.”

While these and other cutting-edge measures were previously only accessible to larger enterprises, small businesses can now benefit from advanced cybersecurity protocols. “In recent years, [these technologies] have become affordable and designed for small businesses, making them compelling for small business owners who want to mitigate cybersecurity risks,” added Ruchman.

Types of business data breaches

These are a few of the most common types of business data breaches:

  • Malicious attacks can happen due to glitches or gaps in the cloud, vulnerabilities in third-party software, and weak passwords. These attacks typically involve stolen or leaked information that hackers then sell on the black market. A bad actor may also use social engineering — manipulating a user into sharing sensitive information or downloading malware — to obtain personal or business data.
  • Destructive and ransomware attacks involve someone destroying records or holding them for ransom.
  • Nation-state attacks are less common, but they can be the most costly. These attacks happen when hackers work with a government to commit crimes against the U.S. and/or its allies.

>> Learn more: How to Create a Small Business Cybersecurity Plan

What to do if your company’s data has been breached

Despite your best prevention techniques, your company may still experience a data breach. If this happens, act as soon as possible — ideally, within 24 hours. This practice will avoid further damage and help both employees and clients regain a sense of security. If you don’t already have one, designate a team of key leaders. Also, assign roles and responsibilities to streamline the response.

Here’s how to handle a data breach that’s affected your business.

Identify the source and extent of the breach

First, assess what type of breach it was and what data was compromised. Businesses should have intrusion detection or prevention systems to track these things. However, it will be difficult to identify the breach and its cause without these systems or software.

TipBottom line
Discuss the breach with IT to see what can be done to restore or recover the data.

Take security to the next level

Work to fix the issue or vulnerabilities in your security systems. Was the breach the result of employee errors (e.g., clicking an email virus link or using a weak password)? Then train your employees to recognize phishing emails and other scams. Also, encourage them to use stronger passwords.

Talk with legal authorities

Each state has different requirements for reporting data breaches. Contact legal authorities to discuss the breach. Learn the time frame in which you need to inform the affected parties and exactly what needs to be reported.

Notify those who were affected and neutralize the breach

Customers must be notified so they can take action to change passwords, cancel credit cards and otherwise protect themselves. Be honest and provide context about the situation. By acting quickly, you minimize damage and loss of trust in your business.

Bottom LineBottom line
Your business will need to rebuild trust with customers after a breach, but they’re more likely to trust you if you are honest in your communication.

Why are small businesses at such a high risk of data breaches?

While businesses of all sizes can experience a data breach and its negative impacts, small businesses are at an incredibly high risk. According to the Identity Theft Resource Center’s 2024 Consumer & Business Impact Report, over 80 percent of surveyed small businesses fell victim to a cyberattack and/or data breach in the past year.

Several factors put small businesses at higher risk of cybersecurity incidents than their larger counterparts, including:

  • Fewer resources: “Small businesses typically have tight budgets and are hesitant to invest in cybersecurity protections and IT professionals with cybersecurity expertise, either in-house or outsourced,” said Ruchman. When resources are limited, Barros advised investing in the essentials, e.g., managed security solutions, firewalls and antivirus software.
  • Perceived as an easy target: According to Ruchman, cybercriminals often see small businesses as “low-hanging fruit.” They usually boast limited IT protections and awareness of digital risks and preventative measures. As such, bad actors frequently target small businesses’ customer data, which can be used for identity theft or fraud.
  • Possible exposure to more third-party risks: “Since small and medium-sized businesses (SMBs) frequently do business with vendors or partners, there is a possibility that these partners may not adopt good security practices,” Barros said. To avoid this outcome, he added, SMBs should verify the security measures of any third-party vendors and include data security as part of their contract.
TipBottom line
The best way to know if your business is vulnerable to cyberattacks is to conduct a cybersecurity risk assessment.

Examples of high-profile business data breaches

Here are some noteworthy data breaches that have affected large corporations. They emphasize the importance for businesses big and small to protect data using the right security measures.

Yahoo

In August 2013, hackers accessed 3 billion Yahoo accounts. While they did not access any financial information, they did obtain security questions and answers for all of those accounts. At the time of the breach, Yahoo was being acquired by Verizon, and there were gaps in its security.

LinkedIn

There was a massive breach of 700 million LinkedIn users’ information in June 2021. A hacker named “God User” got hold of a host of information, including email addresses, phone numbers, locations and genders. The hacker claimed they were going to sell the information they acquired.

Facebook

In April 2019, about 530 million Facebook users were affected by a cyberattack. Users’ names, phone numbers and Facebook IDs were exposed to the public. In 2021, the data was posted for free, indicating a criminal intent behind the breach. [Read about the cost of cybersecurity and how to budget for it.]

T-Mobile

Between November 2022 and January 2023, T-Mobile reported a breach affecting 37 million accounts. It revealed that a threat actor had accessed limited customer data (e.g., names, addresses and phone numbers) through an exploited API — without compromising sensitive information. The breach saw T-Mobile notify federal agencies and talk to law enforcement about an investigation.

Then, T-Mobile disclosed a second 2023 data breach impacting 836 customers. Unlike the other data breach, this one exposed extensive personal data and thus led to identity theft risks. The breach, identified between late February and March 2023, revealed details such as names, contact information, Social Security numbers and account PINs. This breach prompted T-Mobile to reset PINs and offer two years of identity protection services.

ChatGPT

OpenAI confirmed ChatGPT’s first breach, exposing ChatGPT Plus subscribers’ information and conversations with others. The breach occurred in March 2023, when about 1.2 percent of active ChatGPT Plus users had their details exposed. It resulted from a bug in ChatGPT’s open-source code, allowing user data mix-ups due to canceled requests in a specific time frame.

Danielle Fallon-O’Leary ​​and Megan Totka contributed to this article.

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Written by: Sean Peek, Senior Analyst
Sean Peek co-founded and self-funded a small business that's grown to include more than a dozen dedicated team members. Over the years, he's become adept at navigating the intricacies of bootstrapping a new business, overseeing day-to-day operations, utilizing process automation to increase efficiencies and cut costs, and leading a small workforce. This journey has afforded him a profound understanding of the B2B landscape and the critical challenges business owners face as they start and grow their enterprises today. At business.com, Peek covers technology solutions like document management, POS systems and email marketing services, along with topics like management theories and company culture. In addition to running his own business, Peek shares his firsthand experiences and vast knowledge to support fellow entrepreneurs, offering guidance on everything from business software to marketing strategies to HR management. In fact, his expertise has been featured in Entrepreneur, Inc. and Forbes and with the U.S. Chamber of Commerce.
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