Sales Tools
Your sales team doesn’t have to go it alone — there are helpful sales tools that can make their jobs easier. Platforms like CRM software can track interactions with leads and customers, giving your sales reps a complete profile that helps them understand each individual client’s needs. Equip your salespeople with these tools to help them close more deals and drive more revenue.
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Keys to CRM Success for Small Businesses
By Mark Fairlie | January 16, 2026
CRM systems fail when they're not utilized correctly or when businesses choose the wrong CRM solution. Learn how to implement CRM software successfully.
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What Is Sales Pipeline Management?
By Nicole Fallon | January 14, 2026
Discover what a sales pipeline is, how to manage it, and ways to optimize your own pipeline.
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Is Wholesale Over? The Death of the Middleman
By Jennifer Dublino | December 19, 2025
The internet has reduced the need for wholesalers that act as middlemen in the sales process. Learn the pros and cons of direct-to-consumer transactions.
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The 5 Best Sources of B2B Lead Prospects
By Jennifer Dublino | December 19, 2025
Prospects are audience members whose brand engagement levels indicate they could become customers. Learn where to find B2B leads and how to develop them.
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Bloomfire CMO: Outpace Your Competitors With Customer Insights (Full Q&A)
By Antonio Ferme | February 14, 2025
Dan Stradtman explains the importance of knowing your customers with the data to prove it.
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11 Powerful Reasons to Invest in CRM Software
By Mark Fairlie | April 18, 2024
Discover the 11 ways that CRM software makes customers stay with you longer, turn more inquiries into orders and help sales and marketing work together.