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Jennifer Dublino profile picture

Jennifer Dublino

Business Researcher
Introduction
About Me

Jennifer Dublino is a prolific researcher, writer, and editor, specializing in topical, engaging, and informative content. She has written numerous e-books, slideshows, websites, landing pages, sales pages, email campaigns, blog posts, press releases and thought leadership articles. Topics include consumer financial services, home buying and finance, general business topics, health and wellness, neuroscience and neuromarketing, and B2B industrial products.

Experience
Owner at Pro Creative Marketing Group
April 1997 - Present
President at Thinksensory
February 2015 - Present
Education
University of Miami Herbert Business School
BBA, MBA
Marketing and Finance
Jennifer's Product and Service Reviews
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04.18.24
The Best Merchant Account Services of 2024
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Jennifer's Activity
How to Build a Successful SEO Strategy When You’re a Small Business - thumbnail
article
How to Build a Successful SEO Strategy When You’re a Small Business
Small businesses can build an SEO strategy to find new customers, boost website traffic, and build credibility. Learn tips for creating an SEO strategy.
Updated May 04, 2023
10 Tips for Conducting an Effective Video Conference Call - thumbnail
article
10 Tips for Conducting an Effective Video Conference Call
Video calls are integral to business communication. Learn video conference call tips and discover the best business phone systems for video conferencing.
Updated November 07, 2023
Love Your Space: Encouraging Employees to Take Pride in the Workplace - thumbnail
article
Love Your Space: Encouraging Employees to Take Pride in the Workplace
Learn how to create a work environment that will generate more employee engagement and productivity, whether your workers are in-office or remote.
Updated March 22, 2023
Stay in the Know: How to Keep Up With Digital Marketing Trends - thumbnail
article
Stay in the Know: How to Keep Up With Digital Marketing Trends
Digital marketing is constantly changing, and it's important to keep up with the trends to stay ahead of the competition. Here's how to stay in the know.
Updated April 13, 2023
9 Little-Known Ways to Network With Hospitality Industry Insiders - thumbnail
article
9 Little-Known Ways to Network With Hospitality Industry Insiders
Making contacts within the hospitality industry can create opportunities for your business. Learn how to start networking effectively.
Updated May 01, 2023
7 Areas Where Attention to Detail Can Create an Effective Organization - thumbnail
article
7 Areas Where Attention to Detail Can Create an Effective Organization
Focusing on the details in key areas can boost your business's efficiency. Learn the areas where you should be extra attentive to the little things.
Updated February 21, 2023
Why Companies Are Choosing Freelancers Over Full-Time Employees - thumbnail
article
Why Companies Are Choosing Freelancers Over Full-Time Employees
More businesses are outsourcing project-based jobs to freelancers instead of hiring full-time staff. Learn the pros and cons of hiring freelancers.
Updated November 06, 2023
Grow Your Small Business by Outsourcing Business Processes - thumbnail
article
Grow Your Small Business by Outsourcing Business Processes
Outsourcing certain tasks can help you save money you'd otherwise spend on non-revenue-producing employees. Here's how and what to outsource.
Updated March 23, 2023
How to Boost Customer Retention - thumbnail
article
How to Boost Customer Retention
Keeping your existing customers keeps costs down while helping your company grow. Learn how to make customers happy enough to keep doing business with you.
Updated March 23, 2023
Guide to Compensation Management - thumbnail
article
Guide to Compensation Management
To get and retain top talent, you need a strategy that considers your business’s strategic goals and objectives. Here is how to develop a good policy.
Updated November 02, 2023
Credit Card Payment Processing Rules and Laws You Need to Know About - thumbnail
article
Credit Card Payment Processing Rules and Laws You Need to Know About
Credit cards are a common way to make purchases, but businesses must abide by certain rules and regulations, including the PCI Data Security Standard.
Updated November 06, 2023
What Is Dynamic Pricing, and How Does It Affect E-commerce? - thumbnail
article
What Is Dynamic Pricing, and How Does It Affect E-commerce?
In dynamic pricing, product prices adjust in response to real-time supply and demand. Learn how dynamic pricing works and its benefits and downsides.
Updated November 06, 2023
The Game of Pricing: How the Number 9 Affects Purchase Behavior - thumbnail
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The Game of Pricing: How the Number 9 Affects Purchase Behavior
Charm prices end in the number nine. Learn about charm vs. prestige pricing and how your ideal customer should dictate your pricing strategy.
Updated November 06, 2023
Renewable Resources: The Impact of Green Energy on the Economy - thumbnail
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Renewable Resources: The Impact of Green Energy on the Economy
Green energy is good for the planet, but it also affects businesses and the economy. Learn why some countries are shifting toward renewable resources.
Updated February 21, 2023
Can You Make a Profit and Be Socially Responsible? - thumbnail
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Can You Make a Profit and Be Socially Responsible?
It's possible for a business to make money and stay socially responsible. Learn about maintaining corporate social responsibility while boosting profits.
Updated July 03, 2023
5 Examples Where the Personal Touch Still Matters in Marketing - thumbnail
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5 Examples Where the Personal Touch Still Matters in Marketing
Digital marketing can help you reach many people at once, but reaching out to individual customers or prospects with a personal touch can be effective.
Updated November 16, 2023
Returning Customers Spend 67 Percent More Than New Customers – Keep Your Customers Coming Back With a Recurring Revenue Sales Model - thumbnail
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Returning Customers Spend 67 Percent More Than New Customers – Keep Your Customers Coming Back With a Recurring Revenue Sales Model
Keeping your current customers is less expensive than attracting new ones. Learn the benefits of recurring revenue and how to implement it in your business.
Updated January 03, 2024
Spend Wisely: How to Get the Most Out of Your Business Credit Cards - thumbnail
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Spend Wisely: How to Get the Most Out of Your Business Credit Cards
As an SMB owner you’ll need quick access to funds. Here is how to maximize the benefits and reduce the risks of using your business credit card.
Updated January 11, 2024
5 Marketing Challenges Only Nonprofits Understand - thumbnail
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5 Marketing Challenges Only Nonprofits Understand
Marketing for a nonprofit is very different from corporate marketing. Here are some common nonprofit marketing challenges and how to overcome them.
Updated October 31, 2023
10 Successful Businesses You Didn’t Know Were Run by Women - thumbnail
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10 Successful Businesses You Didn’t Know Were Run by Women
Female entrepreneurs own 42 percent of American firms. Check out this list of women-led companies and some great resources for small business owners.
Updated January 03, 2024