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Julie Thompson

Business Writer
Introduction
About Me

Julie Thompson is a professional content writer who has worked with a diverse group of professional clients, including online agencies, tech startups and global entrepreneurs. Julie has also written articles covering current business trends, compliance, and finance.

Experience
Contributing Writer - B2B at business.com
July 2020 - Present
Freelance Writer - Digital Marketing and Personal Finance at Venture 4th Media
July 2019 - January 2023
Freelance Writer at BobVila.com
November 2020 - December 2020
Education
Eastern Illinois University
BA
Graphic Design
Julie's Activity
article
The Face of Your Brand: Product Label Design Tips to Help You Attract Customers
Product packaging, including the materials used and the color palette, can give you a competitive edge. Follow these strategies to attract customers.
Updated February 21, 2023
Broken Pedestals: The Dark Sides of 7 Popular CEOs - thumbnail
article
Broken Pedestals: The Dark Sides of 7 Popular CEOs
Learn about the significant missteps of seven once-popular business leaders.
Updated February 21, 2023
article
5 Cringey Brand Fails on Social Media
See these embarrassing social media screw-ups from major companies and social media marketing best practices so you don't make the same mistakes.
Updated March 23, 2023
Corporate Name Search - thumbnail
article
Corporate Name Search
Your business name is crucial for setting the right impression and attracting customers. Follow these tips to choose the right name for your brand.
Updated February 21, 2023
90 Days to Prove Yourself: The Power of a Probationary Period - thumbnail
article
90 Days to Prove Yourself: The Power of a Probationary Period
Giving an employee a probationary period has advantages. It allows them to achieve more and offers the company a chance to see if training is necessary.
Updated March 02, 2023
article
How to Reach Your Target Audience
Successful businesses narrow their target market to engage people most likely to buy their products and services. Learn how to reach your target market.
Updated March 23, 2023
How to Budget for Hourly Employees Annually - thumbnail
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How to Budget for Hourly Employees Annually
This guide explains how to budget for hourly workers when running payroll and why it benefits small businesses to do so.
Updated May 17, 2023
5 Feminine Traits That Make Leaders Great - thumbnail
article
5 Feminine Traits That Make Leaders Great
Women bring many soft skills to their leadership style. Learn how humility, empathy, resilience, persuasiveness and spirit can lead to business success.
Updated July 12, 2023
What Is Workflow Automation? - thumbnail
article
What Is Workflow Automation?
Automating manual processes improves efficiency and eliminates human error. Learn about workflow automation and how to create an automated workflow.
Updated July 25, 2023
The Ads Affair: How the Industry Has Changed and Is Changing - thumbnail
article
The Ads Affair: How the Industry Has Changed and Is Changing
Marketing is still an important component to promoting a brand, but consumers are more savvy about the process. Here is what you need to know.
Updated September 05, 2023
How Businesses Are Marketing Green Innovation - thumbnail
article
How Businesses Are Marketing Green Innovation
Learn how your company can improve the environment while using eco-friendly consciousness as a marketing tactic.
Updated March 20, 2023
Building Brand Intimacy: How to Emotionally Connect With Customers - thumbnail
article
Building Brand Intimacy: How to Emotionally Connect With Customers
Making emotional connections can turn potential customers into repeat ones. Learn more about how to do it.
Updated April 10, 2023
Sell Yourself: 7 Secrets to Appearing Confident During a Sales Pitch - thumbnail
article
Sell Yourself: 7 Secrets to Appearing Confident During a Sales Pitch
Learn how to feel more confident during sales presentations.
Updated March 20, 2023
Financing Your Retail Store - thumbnail
article
Financing Your Retail Store
Most entrepreneurs turn to small business loans when seeking startup cash, but there are other ways to raise working capital for a store. Learn more here.
Updated August 03, 2023
Why You Need to Worry About Employee Burnout - thumbnail
article
Why You Need to Worry About Employee Burnout
Employee burnout isn't just a personal issue — it affects your entire organization. Find out the causes and how to address it.
Updated September 05, 2023
Pets Go to Work: How to Create a Pet Policy for Your Office - thumbnail
article
Pets Go to Work: How to Create a Pet Policy for Your Office
Pets in the workplace may boost productivity and motivation. Create a pet policy that accommodates pet owners and alleviates other employees' concerns.
Updated March 23, 2023
How People Got Rich Without College - thumbnail
article
How People Got Rich Without College
Society tells us to go to college, but that isn't the only route to financial freedom. Learn how starting a business and upskilling can lead to wealth.
Updated April 17, 2023
10 Ways Content from Influencers Helps Your Business Grow - thumbnail
article
10 Ways Content from Influencers Helps Your Business Grow
Influencer marketing is a brand-building tool that can promote your business and improve SEO. Learn how to use influencers in your marketing strategy.
Updated May 24, 2023
How Your Product Packaging Can Win Buyers’ Hearts - thumbnail
article
How Your Product Packaging Can Win Buyers’ Hearts
Find out how product packaging can win over customers, and get tips for successful packaging strategies.
Updated February 21, 2023
How Well Do You Handle Change? The Benefits of Being Adaptable - thumbnail
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How Well Do You Handle Change? The Benefits of Being Adaptable
How well do you handle change? The benefits of being adaptable in the workplace are innumerable. See the advantages and get adaptability tips.
Updated February 21, 2023