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Many CRM platforms are available that promise to help businesses maintain customer relationships. Learn 20 crucial features your CRM software should offer.

Digital privacy laws can impact how a business does email marketing campaigns. Here is what you should know before you push send.

Developing accurate customer personas is key to your company's success. Here are the components your personas should include and how to use them.

Online communities keep your target audience engaged with one another and your brand. Here's how to effectively build an online community.

Spreadsheet software allows you to store, organize and analyze all your business data. Here's how to find and use the best spreadsheet software for your needs.

Qualifying for a business credit card with bad credit is hard but not impossible. Learn about card options if you have bad credit, such as secured cards.

Every marketer should understand these 30 commonly used data analytics terms so they can create meaningful sales and campaign reports.

Female entrepreneurs own 42 percent of American firms. Check out this list of women-led companies and some great resources for small business owners.

Business owners who want a cohesive workplace must ensure new hires fit the company culture. Learn why a cultural fit is vital and how to qualify people.

Choosing the right payroll provider for your small business is crucial. Learn what factors to assess when selecting payroll software and services.

Every Wi-Fi user appreciates a faster connection. The IEEE 802.11ax draft standard promises better range, throughput and resiliency.

Restaurant management systems are essential tools that help you manage sales, staff, inventory and more. Learn which type might benefit your business best.

Workplace nepotism can have a destructive impact on any organization, yet it remains surprisingly common. Learn to recognize and prevent nepotism.

Learn how your company can improve the environment while using eco-friendly consciousness as a marketing tactic.

Want to boost customer loyalty and retention for your business? Learn rewards program tactics to help you build a loyal customer base and drive more sales.

An accountant can add financial balance to your life. But how do you pick the right accountant for your business? Here are our tips.

RFID (radio frequency identification) can identify and track inventory. Learn how RFID is used in retail and what you need to know to use it effectively.

How women-owned companies can highlight their business’s unique features using social media marketing.

During a merger or acquisition, it is important to communicate properly with your employees. Here are tips to help ease the transition.

Your office environment can cause stress and depression. Learn five ways to make your office space healthier and more effective.

Digital marketing specialists are in demand and getting average salaries of $64,000. Find out the qualifications you need to get ahead in this job market.

Learn what voluntary severance is and when you should offer it.

When your employees feel inadequate, there are steps that you can take to help them overcome that self-doubt and improve their productivity.

Learn the role of an employee benefits administrator, the components of benefits administration and the best HR software for help managing benefits.

Find out everything you need to know about cloud encryption, encryption keys and best practices to protect your data.

Entrepreneurs often underestimate security's role in creating a growth environment. Learn how to secure and protect your business physically and digitally.

Managing your brand's online reputation is crucial. Learn to connect with your audience and make a good impression on people searching your brand online.

Cloud computing can increase your productivity and profits. Find out what exactly cloud computing is, along with its benefits and costs.

Security is critical to a small business, but so is budgeting. This guide explains how much you should spend on security systems for your small business.

Character, competence and communication are vital elements of leadership. Learn more about the three C's of leadership and more leadership characteristics.