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SPONSORED: Despite COVID-19 Challenges, Brighter Days Are Ahead for the Middle Market
BY Nicole Fallon

According to a new report by KeyBank, COVID-19 has shaken middle market businesses, but they're surviving and, in many cases, getting back to a state of normalcy.

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What You Should Know About Noncompete Agreements
BY Skye Schooley

Learn what a noncompete agreement is and how it is used to protect business assets.

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COVID-19, Lawsuits, a Presidential Election and New Laws: Are Big Changes Coming To Business Liability Insurance?
BY Dan Rafter

What will 2021 bring when it comes to business liability insurance?

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Guide to Choosing Business Equipment Loans
BY Julie Thompson

Need financing for business equipment? Here's what you need to know about choosing a business equipment loan.

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What Big Data Means for Your Small Business
BY Andrew Martins

In an increasingly digital world, the amount of data a small business must parse gets larger by the year. Learn what big data means for your SMB.

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What Are Cash Flow Statements?
BY Simone Johnson

Cash flow statements break down the financial status of your company to show the money flowing in and out.

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5 Ways To Bring on New Hires in the Age of COVID-19 Telecommuting
BY Alison Gutterman

The process of onboarding new employees always needs refining, but that's especially true while working remotely during a pandemic.

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Key User Experience Principles to Boost Your Site Conversion Rate
BY Daniel Ndukwu

A visitor's user experience on your website goes a long way toward determining whether they buy from you regularly or never return.

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QuickBooks Desktop vs. Online: Which Should You Use?
BY Max Freedman

Should you use the desktop application or web browser version of QuickBooks? Here's what you should know about each.

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7 Steps to Starting a Business
BY Chris Porteous

The businesses that stand the best chances of surviving into the future are those that don't risk it all on a single "big score." They play the long game and manage risk frugally.

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Thriving Beyond COVID-19: The New Marketing Model for Small Businesses
BY Paxton Gray

The effects the pandemic has had on small businesses could be long-lasting. It's crucial to adopt a practical and forward-looking marketing strategy.

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Remote Work Best Practices (Plus Sample Policy)
BY Marisa Sanfilippo

With so many businesses now having employees work from home, it is vital to have a well-thought-out plan that fosters this new working environment.

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15 Local Marketing Strategies to Promote Your Local Business
BY David Gargaro

These marketing strategies for small businesses can improve your engagement with potential customers in your local market.

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How to Apply for a Business Credit Card If You Have Bad Credit
BY Donna Fuscaldo

Qualifying for a business credit card if you have bad credit is difficult but not impossible. You may have to start with a secured card.

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5 Content Ideas to Keep Your Email Subscribers Engaged
BY Liviu Tanase

Getting new email subscribers is a worthy goal, but keeping them engaged is even more important.

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Scale Your E-Commerce Business Using This Beginner-Friendly Facebook Ads Strategy
BY Razvan Romanescu

Facebook ads are highly effective but highly complex. Learn how to scale your e-commerce business using Facebook ads.

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Why Your Small Business Needs an Attendance Policy (+ Sample Attendance Policy Template)
BY Matt D'Angelo

An effective time and attendance policy spells out your expectations for your employees' attendance and the consequences for failing to meet them.

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How a Divorce Can Affect Your Business
BY Chris Porteous

There are options to ensure the dissolution of your marriage doesn't disrupt your business. You can sell part or all of the business, make a binding agreement to offer other assets in place of the...

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Maintaining the Personal Touch Without In-Person Interaction: How Small Businesses Can Translate Their Business's Spirit Online
BY Rich Rao

Here are four tips to differentiate your store and appeal to potential shoppers or stay top of mind with current customers.

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What Should Happen in the First 90 Days of New Employee Orientation?
BY Jamie Johnson

To start employees off on the right foot, make sure your orientation helps them feel welcome and answers all of their questions.

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Can (or Should) You Raise Prices During COVID-19?
BY Donna Fuscaldo

Supply shortages in higher demand and other pandemic-related expenses are causing some companies to raise prices during COVID-19. Should your business follow suit?

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Private Equity vs. Venture Capital: What's the Difference?
BY Donna Fuscaldo

Private equity and venture capital funding are both considered alternative investments, but there are significant differences between the two.

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7 Questions to Ask Yourself About Transitioning to a Fully Remote Office
BY Mike Kappel

To reduce expenses, boost productivity and increase employee retention, consider taking your team fully remote.

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Hiring Process Timeline Best Practices
BY Alison Grillo

The hiring process is an important part of running a successful business. Make sure to develop a process that will lead to fruitful new hires.

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How to Transition to Long-Term Work From Home
BY Kiely Kuligowski

Working from home has become the reality for many American workers. Here's how to transition into long-term remote work.

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What's the Difference Between a Secured and Unsecured Credit Card?
BY Andrew Martins

Understanding the difference between a secured credit card and an unsecured credit card is the first step in choosing the right one for your business.

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When to Hire an HR Manager for Your Small Business
BY Skye Schooley

Learn what an HR manager does and how to tell when your business needs one.

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Sell Your Team on Safety
BY Dr. Cindy McGovern

​​​​​​​Your top job right now is to convince employees and customers to follow the rules.

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Yes, You Can Make a Digital Transformation Right Now. Here's How.
BY Jeff Mazur

By reanalyzing your workforce, setting clear goals, encouraging adaptability, and focusing on data accessibility and availability, you can launch and sustain a quick-moving digital transformation.

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How Is a Cash Flow Statement Prepared?
BY Simone Johnson

Cash flow statements help businesses keep track of their finances. Here's what you need to know.

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How to Write a Job Description (Plus 7 Job Description Templates)
BY Kiely Kuligowski

A job description is many people's first introduction to your company. Here's what to include to make an impression.

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Everything You Need to Know About the Statement of Shareholder Equity
BY Donna Fuscaldo

The statement of shareholder equity tells you the value of a business after investors and stockholders are paid out.

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How to Manage Anxiety in the Workplace
BY Shawn Singh

Work can be stressful, whether you work in a physical environment or remotely. These common stressors are experienced by professionals everywhere, and managing them is essential to work-life balance....

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Workplace Stress and Anxiety After COVID-19
BY Shawn Singh

The COVID-19 pandemic has compounded existing workplace stress and anxiety. This article explains the primary causes of that stress and how to manage it in a post-COVID world.

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How B2B Small Businesses Can Customize Their Social Media Marketing Strategies
BY Ming-Yi Wu

Because business goals, target audiences, and the nature of customer relations are different, B2B and B2C social media marketing strategies cannot be identical.

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Making a Difference: What You Should Know About Nonprofits
BY Chris Porteous

Should you start your business as a for profit or nonprofit? Learn which business model works best for you.

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How to Hire the Right Accountant for Your Business
BY Simone Johnson

Picking the right accountant is important for your business's financial future. Here's what you should check for when hiring an accountant.

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The Best Business Grants for Women in 2020
BY Kiely Kuligowski

Women are still far behind in business funding. Here are some of the best business grants for women in 2020 that can help close the gap.

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Mandatory Sick Leave Laws and How They Work
BY Marisa Sanfilippo

Depending on the state you operate in, you may be required to provide paid sick leave for your employees.

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Overtime Pay Laws, How Overtime Works and How to Calculate Overtime
BY Marisa Sanfilippo

If you aren't paying eligible employees for the overtime hours they work, you may end up facing fines or even legal action.

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4 Ways Introverts Can Use Their Strengths to Win at Sales
BY Daniel Ndukwu

Learn how to talk to more prospects, overcome your fear of rejection, and consistently hit and exceed your sales numbers.

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Teamwork: Assessing and Strengthening a Team
BY Rachel Krug

Implementing collaborative processes can improve overall productivity by 20 to 30%.

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Everything You Need to Know About the Income Statement
BY Donna Fuscaldo

The income statement, which tracks your revenue after expenses, paints a picture of how your business is performing over a period of time.

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How Marketers Can Leverage LinkedIn
BY Jared Atchison

Learn how to grow with LinkedIn in 2020.

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How to Conduct a Marketing Analysis
BY Adam Uzialko

A marketing analysis helps you improve your strategy to engage more of your audience, generate more leads and drive sales. This guide explains how to conduct a marketing analysis for your business.

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Everything You Need to Know About the Balance Sheet
BY Donna Fuscaldo

The balance sheet is one of the three most important financial statements for business owners, and includes assets, liabilities and shareholder equity.

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5 Steps to Successfully Transition From Pro Athlete to Entrepreneur
BY Dominic Blanco

Learn what one former pro athlete recommends to other athletes considering venturing into entrepreneurship.

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Employer's Guide to Payroll Deductions
BY Max Freedman

To accurately pay your employees each pay period, you need to understand what to deduct from their paychecks.

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Form W-4: How to Help Your Employees With Withholdings and Allowances
BY Matt D'Angelo

Ensuring that employees properly fill out their W-4 Employee's Withholding Certificate is an important responsibility of employers.

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Financial Tracking 101: Best Implementation Practices and Best Tools
BY Donna Fuscaldo

Finance tracking can help you keep tabs on the money coming in and going out of your business and aid you in identifying ways to grow your enterprise.