business.com receives compensation from some of the companies listed on this page. Advertising Disclosure
Home

All Content

    Latest: Advice, Tips and Resources

    Article
    How to Build Brand Advocacy in 6 Simple Steps
    By Jennifer Dublino | January 23, 2023

    Brand advocacy is when customers are so happy with your brand that they promote it. Learn how to encourage organic advocacy and find brand ambassadors.

    Article
    5 Ways to Promote Your Business With Charitable Marketing
    By Julie Thompson | January 23, 2023

    Take care of the community and the community will take care of your business. Here is how to promote your business with charitable marketing.

    Article
    Why Efficient Customer Service Is Better Than Friendly Customer Service
    By Jamie Johnson | January 23, 2023

    Greeting your customers with a smile is important, but efficiency matters even more. Learn how to provide efficient customer service.

    Article
    Write Your Way to a Win: Business Proposal 101
    By Jennifer Dublino | January 23, 2023

    In some industries, writing business proposals is a crucial way to win new clients. Learn how to write a successful business proposal..

    Article
    7 Powerful Tips for Highly Productive Online Meetings
    By Max Freedman | January 23, 2023

    More and more meetings are held online now, and they have different needs from traditional meetings. Here are some tips for productive online meetings.

    Article
    Before the Business Loan: Questions That Must Be Asked
    By Donna Fuscaldo | January 23, 2023

    Here's a look at seven questions lenders ask small business borrowers and the reason for each one.

    Article
    Risky Business: Protecting Yourself Against Product Liability Claims
    By Kimberlee Leonard | January 23, 2023

    Find out why product liability claims matter in business and how to protect your company with insurance and other mitigation measures.

    Article
    Why Every Business Should Be Using Multiple Social Media Accounts
    By Chad Brooks | January 23, 2023

    Expand your range and target a wider scope of your audience with social media accounts on multiple platforms. Here's why and how you should.

    rude manager yelling at an employee
    Article
    Who Are You Hiring? The Shocking Cost of Resume Fraud
    By Skye Schooley | January 23, 2023

    Find out what resume fraud is, how it may impact your small business, and how to spot it.

    Article
    7 Tools to Measure Employee Performance
    By Sean Peek | January 23, 2023

    Learn what employee performance measurement tools are, what their benefits are, and some of the top software to use in your business.

    Article
    Open for Business: 5 Options for Setting Up an Online Store
    By Jennifer Dublino | January 23, 2023

    There are various ways to open an e-commerce store and start selling online. Learn your online store options and their pros and cons.

    Article
    To Infinity and Beyond: Harnessing the Power of Positive Thinking
    By Jennifer Post | January 23, 2023

    Your mindset can determine whether your company succeeds. Learn the benefits of embracing positive thinking.

    Article
    What Is Dynamic Pricing, and How Does It Affect E-commerce?
    By Chad Brooks | January 23, 2023

    Find out how you can use dynamic pricing for your e-commerce business to keep prices competitive.

    Article
    Like PB&J: Customer Service as a Marketing Strategy
    By Julie Thompson | January 23, 2023

    Strong customer service can double as a marketing strategy for your business. Learn how to blend these aspects of your company seamlessly.

    Article
    From Cubicle to Incorporated: The 6 Benefits of Forming an S Corporation
    By Jamie Johnson | January 23, 2023

    An S corporation helps you avoid double taxation and the self-employment tax. Learn the pros and cons of S corporations and other corporate structures.

    Article
    14 Ways to Save Money on Business Insurance
    By Kimberlee Leonard | January 23, 2023

    You shouldn't cut corners when it comes to business insurance. Here are ways to reduce your insurance premiums without sacrificing coverage.

    Article
    The Game of Pricing: How The Number 9 Affects Purchase Behavior
    By Chad Brooks | January 23, 2023

    What does the number 9 have to do with pricing? A lot. Are you using it right?

    Article
    Workplace Bullying: How to Identify and Handle It
    By Skye Schooley | January 23, 2023

    Learn how to recognize bullying in the workplace and strategies for handling inappropriate treatment.

    Article
    Q1 Reflections: Important Ways to Take Stock of the First Quarter
    By Sean Peek | January 23, 2023

    The most successful businesses set goals and review them quarterly. Find out why setting goals is important and how to evaluate your Q1 goals.

    Article
    Movin’ on Up: Why Relocating Offices Doesn’t Have to Suck
    By Jennifer Dublino | January 23, 2023

    Use an office relocation as an opportunity to streamline and improve operations. Learn how to make your office move a success.

    Article
    Apple vs. Apple: 6 Trademark Cases and What You Should Learn From Them 
    By Sean Peek | January 23, 2023

    You could be committing trademark infringement without knowing it. Learn from these six trademark cases.

    Salespeople discussing numbers
    Article
    You’ve Got Leads, but Why Aren’t They Buying?
    By Jennifer Dublino | January 23, 2023

    Understand why leads aren't turning into sales and how to turn potential customers into buyers.

    Article
    Reinventing Performance Management: A Deloitte Case Study
    By Ott Jõgi | January 23, 2023

    A changing business landscape means annual performance reviews aren't going to cut it. Here's how you reinvent performance management.

    Article
    Which Is Better: Cash- or Accrual-Based Business Accounting?
    By Sean Peek | January 23, 2023

    Cash- and accrual-based business accounting are analysis methods for determining a business's financial health. Learn which is right for your business.

    Article
    Super Sales Strategies: Quick Tips for Upselling and Cross-Selling
    By Sean Peek | January 23, 2023

    Improve your company's revenue by upselling and cross-selling like a pro. Follow these six easy tips to boost your sales.

    Article
    Which Social Media Metrics Actually Matter?
    By Chad Brooks | January 23, 2023

    Defining success for social media campaigns can be tricky. The truth is that different metrics can mean different things.

    Article
    How to Reach Your Target Audience
    By Julie Thompson | January 23, 2023

    Successful businesses narrow their target market to engage people most likely to buy their products and services. Learn how to reach your target market.

    Article
    10 Ways to Prevent Employee Burnout
    By Skye Schooley | January 23, 2023

    Preventing employee burnout should be a priority in any workplace. Here are 10 ways to stop it before it affects your staff.

    Article
    How to Utilize Big Data for Human Resources
    By Skye Schooley | January 23, 2023

    Big data can be an effective tool for HR professionals to hire and retain top talent. Learn some smart ways to use big data in human resources.

    Article
    Not Just a Game: Legal Considerations for Social Media Contests and Sweepstakes
    By Daliah Saper | January 23, 2023

    Before you launch a social media contest, understand the legality between the different types of giveaways, namely contests, sweepstakes, and lotteries.