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Latest: Advice, Tips and Resources

Article
Everything You Need to Know About the Balance Sheet
By Donna Fuscaldo | September 03, 2020

The balance sheet is one of the three most important financial statements for business owners, and includes assets, liabilities and shareholder equity.

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Article
5 Steps to Successfully Transition From Pro Athlete to Entrepreneur
By Dominic Blanco | September 02, 2020

Learn what one former pro athlete recommends to other athletes considering venturing into entrepreneurship.

Article
Employer's Guide to Payroll Deductions
By Max Freedman | September 02, 2020

To accurately pay your employees each pay period, you need to understand what to deduct from their paychecks.

Article
Form W-4: How to Help Your Employees With Withholdings and Allowances
By Matt D'Angelo | September 02, 2020

Ensuring that employees properly fill out their W-4 Employee's Withholding Certificate is an important responsibility of employers.

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Article
Financial Tracking 101: Best Implementation Practices and Best Tools
By Donna Fuscaldo | September 02, 2020

Finance tracking can help you keep tabs on the money coming in and going out of your business and aid you in identifying ways to grow your enterprise.

Article
A Pathway to Reopening During COVID-19
By Matthew Loughran | September 01, 2020

Follow these steps for a safe and sustainable reopening.

Article
Should an Entrepreneur Act as a Registered Agent?
By Deborah Sweeney | September 01, 2020

What is a registered agent, and what do entrepreneurs need to know about acting as the point of contact between the state and their business?

Article
Avoiding Wrongful Termination Lawsuits, Fines and Damage to Your Business
By Marisa Sanfilippo | September 01, 2020

Firing employees for the wrong reason could result in lengthy and costly lawsuits.

Article
How Often Should Your Business Run Payroll?
By Simone Johnson | September 01, 2020

Knowing how often to run payroll is essential to managing a business.

Article
Mastering the Digital Handshake: Adapt Your Sales Pitch to Virtual Meetings
By Dr. Cindy McGovern | August 31, 2020

Selling during a virtual meeting involves different skills and more preparation than an in-person meeting.

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Article
Distributed Workforces Are Here to Stay: How Companies Can Adapt
By Andrew Hoag | August 31, 2020

Whether you reopen your office or not, long-term changes from COVID-19 are inevitable. Listening to, engaging and empowering your employees is the key to making a remote-first culture work.

Article
What Does Effective B2C Marketing Look Like Now?
By David Fletcher | August 31, 2020

Messaging is only part of the story.

Article
Reduce Drama! Improve Productivity! Benefits of an Employee Assistance Program (EAP)
By Marisa Sanfilippo | December 07, 2020

To ensure your employees are getting help when they need it, one benefit you should strongly consider offering is an employee assistance program.

Article
What Is a 401(k)?
By Simone Johnson | December 03, 2020

A 401(k) is an important retirement savings vehicle that many employers offer to their employees. Here's what you should know about this type of plan.

Article
How to Calculate Loan Payments
By Adam Uzialko | August 31, 2020

When you're considering accepting a business loan, it's important to develop a repayment plan. Here's how to calculate loan payments.

Article
5 Tips for Learning About Your Audience With Google Analytics
By Chris Christoff | August 28, 2020

Looking for a way to learn about your target audience? You can gain valuable insights on how people engage with your website with Google Analytics.

Article
5 Ways to Boost Landing Page Conversions
By Thomas Griffin | August 28, 2020

Get more from your landing page, regardless of your industry or what you want to offer to subscribers.

Article
Creating a Culture of Innovation: How To Align Your Innovation Strategy With Your Business Goals
By Michael Ellenby | August 28, 2020

Reward only comes when you take a risk and dive in.

Article
How to Reduce Abandoned E-Commerce Carts With Email Marketing
By Skye Schooley | December 01, 2020

Learn how to use email marketing to recover e-commerce cart abandonment and increase sales.

Article
Building vs. Buying Your Email List
By Andrew Martins | November 19, 2020

Do you want a quick infusion of email addresses or a homegrown network of devoted consumers? You'll need to either buy or build an email list. Here are the pros and cons of each.

Article
Instagram Marketing: Best Practices for Small Businesses
By Aleh Barysevich | August 27, 2020

Instagram is the perfect platform for advertising. Here's how to make your ads stand out.

Article
Guide to Email Marketing
By Kiely Kuligowski | August 27, 2020

Email marketing is critical for small businesses. Here's your step-by-step guide on how to do it.

Article
Your Guide to Using Non-Contact Infrared Thermometers at Work
By Skye Schooley | August 27, 2020

Learn how to use non-contact infrared thermometers to check for fevers from a safe distance, keeping your employees and business safe from the coronavirus.

Article
How to Borrow Proven B2C Marketing Methods for Your B2B Needs
By Annabel Maw | August 26, 2020

The tactics employed in B2B and B2C marketing aren't as different as you might think. Here are four ways to bring elements of consumer-focused marketing into your B2B strategies.

Article
How to Hire a Remote Team Member With Confidence
By Lesley Pyle | August 26, 2020

Is the prospect of hiring new team members daunting when you can't meet them in person? Follow these steps and tips to feel good about your choice.

Article
7 Tips for Planning an Explainer Video That Can Increase Profit
By Greg Ball | August 26, 2020

There's a planning process you can use to increase the effectiveness of your explainer videos to make them more profitable.

Article
What Is COVID-19 Liability Protection, and How Can You Protect Your Business?
By Andrew Martins | August 26, 2020

As businesses reopen across America, how can your company avoid COVID-19 lawsuits?

Article
How to Be a Great Leader From a Distance
By Lesley Pyle | August 25, 2020

Here are the best practices leaders can use to manage remote and freelance workers for the best results.

Article
20 Free Advertising Channels for Increased Visibility on a Budget
By Scott Gerber | August 25, 2020

Free advertising has leveled up, as there are now more alternatives to paid ads than ever.

Article
Form 7004: Business Tax Extensions Explained
By Skye Schooley | August 25, 2020

Corporations and partnerships can use Form 7004 to get more time to file their business tax returns.

Article
Business Loan Terms You Should Know
By Simone Johnson | December 17, 2020

Here are the business loan terms you should know before you apply for funding.

Article
How Your Email Newsletter Can Generate New Sales
By Thomas Griffin | August 25, 2020

Your email newsletters can yield big results for your sales and engagement.

Article
How Are American Small Businesses Really Doing?
By Joy Gendusa | August 24, 2020

Recently, I surveyed my small business owner clientele to see how they were faring through the pandemic. Here are some takeaways – and surprises – based on their answers.

Article
Everything You Need to Know About E-A-T to Boost Your SEO
By Jared Atchison | August 24, 2020

Learn why expertise, authority and trust matter in Google rankings – and how to boost it for your website.

Article
How Thinking Like a Founder Can Help Intrapreneurs Achieve Success
By Stephany Lapierre | August 24, 2020

There are a few characteristics and skills that can be adopted to help intrapreneurs in the corporate world looking to enact change.

Article
What Makes a Good Workplace Leader
By Andrew Martins | September 02, 2020

A strong leader in the workplace can bolster a small business's push for success.

Article
How Viable Is a Physical Office Space These Days?
By Andrew Martins | August 24, 2020

Thousands of businesses went from physical to virtual work environments since March because of COVID-19. What is the future of physical office spaces?

Article
10 HR Interview Questions for Employers
By Skye Schooley | August 24, 2020

Ask job seekers these 10 HR interview questions to find the best employees for your company.

Article
Customers Own Their Data: If You Want To Use It, You Need To Ask for Permission
By Or Lenchner | August 21, 2020

Transparency and clarity must lead all data collection practices.

Article
Making Sure Your Walk Matches Your Talk
By J. Kevin McHugh | August 21, 2020

The leadership style that is the most effective at driving confidence and high performance, according to research, is servant leadership.

Article
How to Reach More Customers With Tripwire Marketing
By Chris Christoff | August 21, 2020

Tripwire marketing is a great way way to generate more sales, nurture leads and grow your business.

Article
What Type of Employee Monitoring System Do You Need?
By Simone Johnson | December 03, 2020

Find out about the different types of employee monitoring tools you can use to keep your employees stay on task.

Article
Foolproofing Your Small Business Website From Failure and Attacks
By Anand Srinivasan | August 20, 2020

There's more to foolproofing your website than implementing anti-hacking measures.

Article
5 Ways to Reenvision the Intranet for a Post-Pandemic World
By Dhiraj Sharma | August 20, 2020

A modern intranet is a lifesaver for a growing business. Use it to connect your people, keep employees informed and empowered, and make your customers feel looked after, too.

Article
How to Interview Someone: Job Candidate Interview Techniques
By Adam Uzialko | December 01, 2020

Interviewing job candidates correctly can help you make the right hiring decision for your small business. Here are tips to make your job interviews more effective.

Article
How FinTechs Are Changing Small Business Lending Amid the Pandemic
By Chris Porteous | August 19, 2020

The small business lending space won't go back to its pre-pandemic configuration because a bumper crop of new highly-skilled fintech innovators are bringing new approaches to lending to the market.

Article
How to Successfully Lead a Global Remote Team
By Jacob Maslow | August 19, 2020

Today, there is a shift that is taking place. More people than ever are working remotely. Here's how remote working can be successful in today's world.

Article
Which Call Centers Are Based in the U.S.?
By Jennifer Post | December 21, 2020

A U.S.-based call center offers certain advantages over nearshore and offshore call centers. Here's what you should know about hiring a domestic call center.

Article
How to Build an Excel Timesheet
By Marisa Sanfilippo | August 19, 2020

If you are looking for an easy, and free, way of tracking your employees' time each week, you may want to consider using an Excel timesheet.

Article
How to Team Up with Other Businesses to Tackle a Common Problem
By Andrew Martins | August 19, 2020

Learn how Blast Beat Network helps multiple online media outlets band together to boost their advertising power while rising to the challenge of serving a misunderstood audience.