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Article
What We Learned in 2020: Businesses That Did Well and Why
By Donna Fuscaldo | December 21, 2020

Despite the economic difficulties brought on by COVID-19, some small businesses thrived in 2020. Here's what it took for them to be successful.

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Article
How Pastene Used Its Business Relationships to Grow in 2020
By Kiely Kuligowski | December 21, 2020

In our interview with Pastene president Mark Tosi, learn about the changes that this small Italian foods business made during the pandemic that allowed it to experience record growth.

Article
Quick to Spot Opportunities, Cratejoy Saw Sales Surge in 2020
By Donna Fuscaldo | December 21, 2020

Thanks to its outreach efforts and ability to pivot quickly, online subscription box marketplace Cratejoy has seen demand surge during the pandemic.

Article
How Partnering With a Viral Success Changed the Game for Dual Wield Studio
By Andrew Martins | December 21, 2020

The overnight success of Innersloth's Among Us game quickly extended to its business partners, spurring growth for its merchandiser, Dual Wield Studio.

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Article
How Sus Hi Eatstation Increased Sales During COVID-19
By Skye Schooley | December 21, 2020

Learn how the owners of this sushi restaurant flipped their business model upside down and implemented new technology to increase sales during the pandemic.

Article
Holiday Shopping Predictions and What They Mean for Businesses
By Zaheer Dodhia | December 18, 2020

Businesses are feeling uncertain about the outcome of the most anticipated time of the year – the holiday shopping season. Here are some predictions to inform your strategy.

Article
2021 SaaS Predictions: 3 Trends to Watch
By Aaron Senneff | December 18, 2020

SaaS trends shaped by the pandemic in 2021 include rising market demand, increasing opportunity for vertical SaaS solutions, and emerging operational challenges for SaaS companies.

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Article
Types of Fast Business Loans
By Max Freedman | October 15, 2021

When your business needs a quick infusion of cash, what are your options? Learn about the different types of fast business loans and what you need to apply for them.

Article
How to Develop a Landing Page for Your Business
By Marisa Sanfilippo | December 18, 2020

A landing page encourages users to take certain actions, thus improving your conversion rate and moving users along your sales funnel.

Article
How Do HIPAA Laws Impact Employers (and HIPAA Compliance Checklist)?
By Adam Uzialko | December 18, 2020

When does HIPAA apply to employers, and how should they ensure compliance? This guide answers common employer questions about HIPAA obligations.

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Article
5 Ways Entrepreneurs Can Stay Ahead of the Game
By John DeSimone | December 17, 2020

With so many opportunities to accelerate personal and financial gains, entrepreneurs must continually sharpen their skills to prove to customers (and clients) that they are the best in the business.

Article
Protecting the Future of Small Business Employees: How Open Enrollment Can Play a Role
By Jessica Moser | December 17, 2020

How can small business owners and their employees best persevere through these unprecedented times? One potential answer: open enrollment.

Article
How to Raise Equity
By Max Freedman | December 17, 2020

Raising equity is an appealing funding option for many startups.

Article
Debt vs. Equity Financing
By Max Freedman | December 17, 2020

Debt and equity financing are two sources of capital you can consider when raising money for your startup.

Article
What Is an Audited Financial Statement?
By Max Freedman | December 17, 2020

When you need a loan for your business, potential lenders may ask to see your audited financial statement. Learn what this is and why lenders want to see it before they approve your business loan.

Article
Tips to Ensure Your Business Is Ready for the 'New Normal' of Holiday Shopping
By Austin Mac Nab | December 16, 2020

This holiday season, shopping will look different. Now is the time for business owners to ensure they are prepared to accommodate the new normal.

Article
Why Every Brand Should Have a YouTube Channel
By Ron Stefanski | December 16, 2020

Here are some actionable steps you can take to make current company blog posts into YouTube videos.

Article
How to Set Your Scope of Work With a Software Development Partner
By Nacho De Marco | December 16, 2020

The scope of work (SOW) is a document that contains an agreement on the work that needs to be done in a specific project. Here's what you need to know to set your SOW for success.

Article
How to Pass Your Business Down Generations
By Chris Porteous | December 16, 2020

Here's how a business owner can pass the company down to younger family members, along with the stipulations and potential pitfalls of these methods.

Article
Guide to Vision Statements: Examples and How to Write One
By Marisa Sanfilippo | December 16, 2020

A vision statement is a good way to express to your employees and customers what you are trying to achieve.

Article
Severance Package Examples and Sample Severance Letters
By Adam Uzialko | December 16, 2020

Severance plans are generally offered in exchange for a signed liability waiver from the departing employee.

Article
How to Use POS Data Insights
By Donna Fuscaldo | December 16, 2020

POS systems provide a plethora of actionable insights about your products, customers and employees. Here's how to use the data from your POS system to grow your business.

Article
Want to Boost Your Team's Programming Skills? Try These 15 Expert-Recommended Tools
By Scott Gerber | December 15, 2020

Programming is in high demand in today's digital-first world. Try these tools, courses and platforms to kick-start your team's learning.

Article
Keep Control of Your Business During a Pandemic With a Solid Plan
By Dr. Cindy McGovern | December 15, 2020

Postponing the annual planning process until the pandemic ends could mean the end of your business. It's harder to plan during a pandemic, but it's more important than ever.

Article
Finance Bizzy for 2020: Helcim, Credit Card Processing
By Donna Fuscaldo | December 15, 2020

Helcim is our choice as the best of the best financial solution for accepting payments in 2020.

Article
HR Bizzy for 2020: Hubstaff, Employee Monitoring
By Skye Schooley | December 15, 2020

Hubstaff is our choice as the best of the best software for managing human resources in 2020.

Article
Business.com's Best of the Best Awards for 2020
By Donna Fuscaldo | December 15, 2020

These are the essential tools we chose as the best of the best for small businesses in 2020.

Article
Technology Bizzy for 2020: Zoom, Video Conferencing
By Andrew Martins | December 15, 2020

Zoom is our choice as the best technology product in 2020.

Article
Marketing Bizzy for 2020: Constant Contact, Email Marketing Services
By Kiely Kuligowski | December 15, 2020

Constant Contact is the winner for the 2020 Marketing Bizzy award. Here's why we feel it deserves the honor.

Article
Digital Strategies to Engage Local Customers and Streamline the Buying Process in a Remote Society
By George Kocher | December 14, 2020

Local business is continuously getting more competitive, which means getting noticed can be more difficult, especially in a society where most consumers aren't interacting with businesses in person.

Article
COVID-19: How to Keep Your Team Members Engaged and Motivated Remotely
By Moazzam Kamran | December 14, 2020

As most countries struggle with the resurgence of COVID-19, organizations are trying their best to keep employees motivated and engaged.

Article
How POS Systems Improve Inventory Management
By Donna Fuscaldo | December 14, 2020

Here's everything you need to know about POS inventory management.

Article
5 Tips for Reusing Blog Posts to Grow Your Business
By Thomas Griffin | December 14, 2020

When done right, old blog posts can provide some added value to your business.

Article
The Quick and Easy Guide to Workplace Monitoring
By Trey Tepichin | December 11, 2020

Here are the dos and don'ts of workplace monitoring and employee privacy rights.

Article
Great Expectations: 4 Ways Brands Can Use Data and Video to Drive CX
By Rachel Eisenhauer | December 11, 2020

Despite making massive investments, businesses are having a disengagement problem as they struggle to deliver digital experiences that meet consumer expectations.

Article
How to Take Your First Steps Toward Digital Acceleration
By Nacho De Marco | December 11, 2020

A full-blown digital acceleration will be one of the biggest challenges the tech side of your business has ever undertaken. However, keep in mind that a digital acceleration process doesn't truly end.

Article
How to Make a Video on YouTube
By Max Freedman | December 11, 2020

Learning how to make a video on YouTube could bring your marketing efforts to new heights.

Article
25 Employee Recognition Ideas on a Budget
By Kiely Kuligowski | December 11, 2020

Recognizing your employees is a great way to improve engagement. Here are 25 affordable ways to do it.

Article
A Step-By-Step Guide to a Positive Workplace Health and Safety Culture
By Chris Porteous | December 10, 2020

Creating positive workplace health and safety outcomes requires a cultural shift that businesses can promote with the right steps and approach.

Article
How to Make a Viral Video
By Max Freedman | December 10, 2020

A viral video could significantly boost brand awareness and help you reach new customers. Here's how to make your video go viral.

Article
How to Avoid Spam Filters
By Marisa Sanfilippo | December 11, 2020

To make the most of your email marketing efforts, you must find ways to keep your messages out of your customers' spam folders.

Article
How Small Businesses Can Budget for a Tumultuous 2021
By Donna Fuscaldo | December 10, 2020

Creating a business budget for the new year is challenging when it's not clear when the pandemic will end. Here's how to budget for an uncertain 2021.

Article
My Superpower Is Resilience
By Felena Hanson | December 09, 2020

One successful entrepreneur reflects on the lessons she has gleaned during the COVID-19 pandemic.

Article
Business Loan Applications: The Five C's That Credit Lenders Look For
By Jake Eisenberg | December 09, 2020

Many companies need to apply for outside financing for one reason or another – be it keeping up with daily expenses, updating equipment or using it something bigger, like expansion.

Article
Appropriate Holiday Gifts for Co-Workers, Employees and Bosses
By Kiely Kuligowski | December 09, 2020

Finding the perfect gift for someone at work is hard. Here are 15 gifts under $40 to give to anyone at work.

Article
6 Tips For Managing Negative Chatter on Social Media
By Jared Atchison | December 08, 2020

Learn how to manage negative chatter online, especially on social media.

Article
3 Data-Driven Steps to Help SMBs Thrive in the Year Ahead
By Isaac Kohen | December 08, 2020

In a challenging business environment, small businesses can leverage data-driven insights to be more efficient and effective at every level.

Article
Time for a Rebrand? Keep These Factors in Mind
By Brit Booth | December 08, 2020

Here are six keys to a successful rebrand that captures new business without abandoning what makes you, well, you.

Article
How to Create a Business Profile on LinkedIn
By Marisa Sanfilippo | December 08, 2020

Creating a business profile on LinkedIn is a great way to connect with potential partners and top talent in your industry.

Article
How to Use Facebook Live for Business
By Max Freedman | December 08, 2020

Facebook Live can be a useful tool for businesses looking to better engage with their audience on the world's biggest social media platform. Here's how to use it.