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Latest: Advice, Tips and Resources

Article
What Does It Take to Be a Good People Manager?
By Skye Schooley | February 18, 2021

Learn how to enhance your people management skills to effectively lead your team.

Article
Should You Take Out a Personal Loan for Your Business?
By Donna Fuscaldo | February 16, 2021

Taking out a personal loan is one way to bankroll your business, but it does involve some risk.

Article
How Do Nonrecourse Loans Work?
By Donna Fuscaldo | February 16, 2021

Nonrecourse loans aren't popular for businesses, but they're a way to borrow money for a long-term project without a personal guarantee.

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Article
What Are Employee Compensation Packages?
By Skye Schooley | February 15, 2021

The types of compensation packages you offer your employees can have a big impact on your business. Learn which ones are right for your team.

Article
What Is A/B Testing in Email?
By Jamie Johnson | February 12, 2021

A/B testing lets you see which iterations of the same content get the most engagement from your target audience. This can help you boost your click-through and conversion rates.

Article
What Is CTR in Email?
By Jamie Johnson | February 11, 2021

Click-through rate is a critical metric by which a small business can measure its email marketing success.

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Article
How Buy-Sell Agreements Work
By Max Freedman | February 11, 2021

A buy-sell agreement describes how a partner's shares are redistributed if they leave the company. It is an important contract that every business partnership should maintain.

Article
How to Structure a Stock Purchase Agreement (Template)
By Max Freedman | February 10, 2021

A stock purchase agreement outlines the sale of company stock to buyers. Here's how to create a stock purchase agreement, along with a helpful template.

Article
What Are Qualifying Life Events, and How Do They Impact Your Health Insurance?
By Julie Ritzer Ross | February 10, 2021

Qualifying life events provide opportunities for you and your employees to alter your health insurance coverage outside of the open enrollment period.

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Article
How to Recruit New Employees
By Skye Schooley | February 09, 2021

Learn what the recruitment process is and how to implement one for your business.

Article
How to Ensure COBRA Compliance for Your Small Business
By Joel Kranc | February 08, 2021

Depending on the size of your business, you may be required to offer healthcare options to employees after they leave your company.

Article
Everything You Need to Know About Angel Investors
By Donna Fuscaldo | February 05, 2021

If your small business is in need of capital, angel investors are an option you can turn to for funding. Here's everything you need to know about finding an angel investor.

Article
How Much Life Insurance Do You Need as a Small Business Owner?
By Martin Ochwat | February 04, 2021

Here are the main reasons to get life insurance as a business owner and how to determine the appropriate coverage amount.

Article
Websites for Small Business: How to Get Noticed in One Hour a Day
By Rick Orford | February 04, 2021

It's not enough just to have a website; small business owners need to think about how to get more visits to their websites. Here are some ways to do it in just an hour a day.

Article
Understanding and Utilizing Total Compensation Packages
By Patrick Proctor | February 04, 2021

Total compensation helps employers attract top talent and grasp the full related costs of each full-time employee.

Article
The Benefits Stay Interviews Can Bring to Your Company
By Patrick Proctor | February 04, 2021

It is important to understand the strategic role that stay interviews can play in retaining top talent and bolstering company culture.

Article
Is It a Bad Idea to Link to Your Competitors on Social Media?
By Matt Bentley | February 03, 2021

Curating your competitor's content can be done to your advantage, if you know how to do it right.

Article
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Beyond the Paycheck Protection Program: Loans to Supplement PPP Funding
By Nicole Fallon | February 03, 2021

A PPP loan can help struggling businesses, but it's not the only option if you need more of a financial boost.

Article
Should You Offer Your Employees a PPO?
By Julie Ritzer Ross | February 03, 2021

A PPO healthcare plan offers advantages and disadvantages to employers and employees.

Article
Everything You Need to Know About Installment Loans
By Donna Fuscaldo | February 03, 2021

Installment loans are a viable funding option for many small businesses. Before you take one out, check out our guide.

Article
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Why Working Capital Is Key to Economic Recovery
By Nicole Fallon | February 02, 2021

Increased working capital for hard-hit small businesses will allow them to rebuild and flourish, thereby boosting overall economic recovery.

Article
2021: The Year of the Digital SMB
By Stacey Marx | February 02, 2021

2021 will see SMBs further exploit the power and benefits of virtualizing their operations and customer and employee touchpoints.

Article
How Can Small Businesses Cultivate Resilience During the COVID-19 Crisis?
By Ming-Yi Wu | February 02, 2021

The resilience of small businesses with limited assets has been tested during the pandemic. Here are six ways to stay resilient during this prolonged downturn.

Article
What Is Email Automation?
By Patrick Proctor | February 02, 2021

Email automation can improve your business's email marketing campaigns by sending timely, relevant emails when your audience is most likely to engage.

Article
Self-Employed Guide to Tax Benefits and Deductions
By Andrew Martins | February 02, 2021

Taxes can be difficult to navigate, but it's well worth the effort. To help you maximize the deductions and benefits you're entitled to, we've put together this list of self-employed tax deductions.

Article
6 Email Marketing Trends in 2021
By Rohit Prasanna | February 01, 2021

Follow these tips and predictions to step up your email marketing in 2021.

Article
How to Prevent Nepotism in the Workplace
By Patrick Proctor | February 01, 2021

Avoiding nepotism requires a joint leadership approach to ensure that employee hires, promotions, and favorable projects are fairly distributed within the company.

Article
The Benefits of Working With the SBA
By Donna Fuscaldo | February 01, 2021

From access to capital to education and counseling, the Small Business Administration has a lot to offer small business owners.

Article
2021: The Year to Catch Up on Your Business Finances
By Lil Roberts | January 29, 2021

Bookkeeping isn't the most compelling aspect of running your business, and 2020 might have put you further behind. Here's how to make good accounting habits and stay on top of your finances this year.

Article
What Small Businesses Should Know About Snapchat Brand Profiles
By Mike Metzler | January 29, 2021

Learn how small businesses can take advantage of Snapchat Brand Profiles.

Article
How to Run a Family Business Smoothly
By Chris Porteous | January 29, 2021

Family businesses are an important part of the economy, and running one comes with unique challenges and rewards.

Article
Best Phone Interview Format for Hiring Managers and Recruiters
By Patrick Algrim | January 28, 2021

Learn how to structure phone interviews down to the minute and what the hiring manager should present to the candidate.

Article
Employer's Guide to Disability Leave
By Kiely Kuligowski | January 28, 2021

Here is everything you need to know about offering disability leave as an employer.

Article
7 Tips to Get More Google Reviews (With Minimal Effort)
By Randy Soderman | January 27, 2021

For time- and staff-strapped small businesses, getting elusive Google reviews may seem difficult. Here are seven ways you can cultivate more reviews for your business (with fairly minimal effort).

Article
Unify Customer Data for Better Marketing, CX and Fraud Prevention
By David Fletcher | January 27, 2021

Learn how unified data gives you a single view of your customers for your marketing and fraud control teams.

Article
12 Best Ways to Use Business Texting
By David Gargaro | January 27, 2021

Text message marketing can be a big benefit to a business. Here are the 12 best ways to use business texting.

Article
4 Ways to Boost Your Balance Sheet
By Donna Fuscaldo | January 27, 2021

Improving your balance sheet can optimize your cash flow, paint a clearer picture of your finances and reveal whether you can take on debt or investors.

Article
10 Must-Know Facts About the SBA Offer in Compromise
By Jason Milleisen | January 26, 2021

Learn the important facts that every borrower and personal guarantor needs to understand if they hope to succeed with an SBA offer in compromise following an SBA loan default.

Article
4 Ways Companies Fail – and How to Fight Them
By Vasiliy Ivanov | January 26, 2021

A lack of clear vision can wreak chaos on your business. Here are four ways your company may fail, and how you can avoid them by facilitating proper goal-setting and communication.

Article
What Can Your Brand Do With Social Video Marketing Now?
By David Fletcher | January 26, 2021

Both B2C and B2B brands can drive engagement and conversions from social video marketing. Here's how.

Article
Why Your Company Needs a Succession Plan
By Patrick Proctor | January 26, 2021

Organizations need a succession planning program to ensure that all key roles are filled with capable and knowledgeable leaders in the future.

Article
The Post-PPP Tax Realities You Should Know
By Andrew Martins | January 26, 2021

If your business received money through the Paycheck Protection Program, your tax situation for 2020 will be different from previous years.

Article
The Essential Small Business Guide to Data Privacy
By Hannah Genton | January 25, 2021

The legal intricacies of data privacy for small businesses in the United States can be difficult to navigate. Here's what small business owners need to know.

Article
How to Stay Focused on Your Goals After the New Year's Resolutions Fade
By Karie Kaufmann | January 25, 2021

You might have lofty goals for your business or yourself at the start of the year. Here's how to make sure you don't lose sight of them as the year goes on.

Article
4 Tricks to Increase Your Social Media Views and Go Viral
By Eric Martel | January 25, 2021

If you're smart and strategic about it, you can use social media to sell products, raise investments and get more eyes on your brand.

Article
What Employers Need to Know About Ban the Box
By Alison Grillo | January 25, 2021

It is important to examine your company's policies for seeking information on criminal history of job candidates. Many states and cities have legislation on when this information can be requested.

Article
How Pass-Through Entities Work
By Andrew Martins | January 25, 2021

Millions of small businesses in the U.S. operate as pass-through entities.

Article
What Employee Info Can You Collect? Keep?
By Skye Schooley | January 25, 2021

Learn which documents you should include (and not include) in your employee personnel files.

Article
18 Tools Businesses Should Leverage for Customer Engagement in 2021
By Scott Gerber | January 22, 2021

Entrepreneurs share their favorite tools, apps, and software for managing and interacting with customers.

Article
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The Impact of COVID-19 and Diversity, Equity, and Inclusion on the Business World
By Nicole Fallon | January 22, 2021

With his experience and passion, Agapito "Aga" Morgan is uniquely poised to lead KeyBank's Commercial Banking Healthcare Team and serve as the co-chair of its Diversity, Equity and Inclusion Council.