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Latest: Advice, Tips and Resources

Article
6 Tips to Keep Your Emails Out of Gmail's Promotions Folder
By Jake Eisenberg | October 14, 2020

While email marketing is still effective, the Gmail Promotions tab has made it more challenging for marketers to get their emails opened. There are six ways to get your emails to show up in...

Article
Which Business Credit Card Fees Are Tax-Deductible?
By Dock David Treece | October 14, 2020

Can you deduct that credit card fee? Find out which credit card fees are tax-deductible.

Article
Small Business Guide to Hiring a Social Media Manager
By Kiely Kuligowski | October 14, 2020

A social media manager is responsible for creating and monitoring your social media content. Here's what to look for when hiring one.

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Article
E-Commerce Marketing Strategies for Solopreneurs
By Guy Sheetrit | October 13, 2020

One major challenge among solopreneurs is that they lack the budget and reach that big brands possess. Apply these four that other successful companies have used to boost your business.

Article
5 Ways to Consolidate Business Debt
By Dock David Treece | October 13, 2020

Learn how to use business debt consolidation to simply your business loan payments and get a lower interest rate.

Article
Authenticity Sells: 5 Tips for Overcoming Impostor Syndrome
By Dr. Cindy McGovern | October 12, 2020

If you or members of your sales staff feel like they need to adopt an alternate persona, now is a good time to evaluate that notion. Customers tend to buy from people they know, like and trust.

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Article
How Business Debt Consolidation Works
By Julie Thompson | October 12, 2020

If you have multiple business debts, you may be considering business debt consolidation to simplify your payments. Here's what you need to know before deciding if it's right for your business.

Article
How to Grow Your Email List
By Kiely Kuligowski | October 12, 2020

A quality email list is a vital part of email marketing and can determine the success of your campaign. Here's how to build one.

Article
When Your Business Can No Longer Pay Rent Due to COVID-19
By Austin Andrukaitis | October 09, 2020

If your business can no longer pay rent, here are five options available as a lifeline.

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Embracing Emerging Technologies in the Remote Work World
By Nicole Fallon | October 09, 2020

KeyBank relied on emerging technologies to transition its team to remote work during the pandemic.

Article
10 Core Functions of HR Software
By Laura Handrick | October 09, 2020

When managed well, HR brings value to your organization by providing your business with strategies to get more done and giving workers the kind of environment they can thrive in.

Article
Your Guide to Small Business Tax Forms
By Andrew Martins | October 09, 2020

What tax forms are you required to submit for your small business? When are they due to the IRS? Here's what you need to know.

Article
Creating an Employee Benefits Package
By Skye Schooley | October 09, 2020

Learn what employee benefits your company should offer and how providing benefits to your workers can advance your business.

Article
How Should Your Employee Be Classified? 1099 vs. W-2
By Andrew Martins | October 08, 2020

Knowing how your employees should be classified is important for tax purposes. Here's how to determine which form you should file.

Article
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Business Financing Options for Every Credit Score
By Dock David Treece | October 08, 2020

Regardless of your credit score, there are financing options available to fund your small business. Here are some ways to get the funding you need, even if your credit is less than stellar.

Article
How to Apply for a Business Credit Card
By Dock David Treece | April 19, 2021

Need a business credit card? Find out what you'll need to qualify for one and how to apply.

Article
What Is Robotic Process Automation?
By Andrew Martins | October 07, 2020

Through the use of specialized software, you can eliminate repetitive tasks from your team's workload.

Article
How Embracing Change Fuels Pioneer Sports' Growth
By Donna Fuscaldo | October 07, 2020

Pioneer Sports co-founder Tom Falcone didn't let the pandemic stop his company from growing, even when demand for after-school sports programs came to a screeching halt.

Article
2020 Federal Holidays for Business Owners
By Joel Kranc | October 06, 2020

Here are the important holidays small business owners need to know about.

Article
The 8 Cheapest Franchises to Buy in 2020
By Max Freedman | October 06, 2020

Franchises are a way to own and run your own business, without having to put in the legwork to determine what to sell or how to market it.

Article
Precision Marketing 101: Exploring the Concepts and Tools to Do It
By Lauren Sirt | October 06, 2020

By focusing your marketing efforts on a particular subset of consumers, you can usually yield higher returns.

Article
How to Fire an Employee the Right Way
By Skye Schooley | October 05, 2020

Follow these 10 steps to fire an employee legally.

Article
What Is Business Intelligence?
By Adam Uzialko | October 02, 2020

Business intelligence is a specific subset of data management that allows businesses to derive actionable insights from contextualized data.

Article
How to Find Funding for Your Small Business
By Jacob Wolinsky | October 02, 2020

Securing funding for your business can be a bit tricky, but with a little bit of work and planning, you can get the money you need to build your dream business.

Article
E-Commerce Has Seen Holiday-Level Demand Most of the Year. What Will the Holidays Look Like for Merchants?
By David Fletcher | October 02, 2020

Will demand climb even higher, or will shoppers spend less on gifts this winter?

Article
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Requirements for Getting a Small Business Loan
By Dock David Treece | October 02, 2020

If you are in need of a loan for your small business, it's important to know these requirements and plan to meet them.

Article
Improve Your Website's Security With These 5 Tips
By Chris Christoff | October 01, 2020

There's a misconception that hackers only target big businesses. While it's true that the majority of cyberattacks occur with large-scale companies, 43% of attacks are directed at small businesses. 

Article
How to Host Your First Flash Sale
By Thomas Griffin | October 01, 2020

Are you looking for a way to see explosive sales and lead generation results? Flash sales are an effective, flexible solution.

Article
How to Leverage LinkedIn for Personal Branding
By Jared Atchison | October 01, 2020

There are tremendous opportunities on LinkedIn, especially if you know how to build your personal brand and leverage it.

Article
Best Practices for Implementing Live Chat Support
By Andrew Martins | October 01, 2020

When your customers have questions, they want answers right away. With live chat software, you can make that a reality.

Article
Pinterest for Business Marketing
By Marisa Sanfilippo | March 11, 2021

When you're deciding on the components of your social media marketing strategy, one platform you might want to consider is Pinterest.

Article
Should You Use a Business Credit or Debit Card?
By Donna Fuscaldo | March 02, 2021

Should you use a business credit card or debit card? The answer depends on a few factors. Here's what you need to know about both types of payment cards for business owners.

Article
Should You Consider a Cash-Back Credit Card for Your Business?
By Donna Fuscaldo | September 30, 2020

Small business owners stand to benefit a lot from using a cash-back credit card, granted they use it responsibly.

Article
19 Essential Tools for Building a Successful Business Plan
By Scott Gerber | September 29, 2020

These resources can reduce the time and effort it takes to write a comprehensive plan.

Article
How to Make It Easier to Embrace Change
By Jan Bednar | September 29, 2020

Change is a force to embrace rather than weather.

Article
What Is Data Management?
By Adam Uzialko | September 29, 2020

Every business relies on data, and data management allows businesses to better organize and access the information gathered across a wide range of software solutions.

Article
15 Instagram Marketing Tips for Business
By Marisa Sanfilippo | January 28, 2021

Check out these tips to drive your Instagram marketing strategy toward better engagement and higher ROI.

Article
12 Twitter Best Practices for Business
By Kiely Kuligowski | March 03, 2021

Success on Twitter requires more than just keeping your message within the character limit.

Article
8 Strategies for Managing Your Remote Team
By Dr. Cindy McGovern | September 25, 2020

Managing a remote team requires a different strategy from in-person leadership. Here are eight ways to get the most out of and be there for your remote team.

Article
Break Writer's Block with These 6 Brainstorming Tips
By Syed Balkhi | September 25, 2020

Brainstorming content ideas for future posts isn't always easy, but it's a necessary step in the creative process.

Article
How Your Life Experiences Can Inspire Your Business and Help It Grow
By Simone Johnson | September 25, 2020

Learn how Mixed Up Clothing owner Sonia Kang's multicultural background, nursing credentials, and flair for fashion both inspired and saved her business.

Article
What Are Promoted Tweets, and How Do They Work?
By Kiely Kuligowski | March 04, 2021

Promoted tweets are a great way to increase sales and boost engagement on Twitter. Learn what they are and how they work; then get nine tips to help you run a successful promoted tweet strategy.

Article
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Despite COVID-19 Challenges, Brighter Days Are Ahead for the Middle Market
By Nicole Fallon | September 24, 2020

According to a new report by KeyBank, COVID-19 has shaken middle market businesses, but they're surviving and, in many cases, getting back to a state of normalcy.

Article
What You Should Know About Noncompete Agreements
By Skye Schooley | March 09, 2021

Learn what a noncompete agreement is and how it is used to protect business assets.

Article
COVID-19, Lawsuits, a Presidential Election and New Laws: Are Big Changes Coming to Business Liability Insurance?
By Dan Rafter | September 23, 2020

What will 2021 bring when it comes to business liability insurance?

Article
Guide to Choosing a Business Equipment Loan
By Julie Thompson | March 09, 2021

Need financing for business equipment? Here's what you need to know about choosing a business equipment loan.

Article
What Big Data Means for Your Small Business
By Andrew Martins | March 04, 2021

In an increasingly digital world, the amount of data a small business must parse gets larger by the year. Learn what big data means for your SMB.

Article
What Are Cash Flow Statements?
By Simone Johnson | September 23, 2020

Cash flow statements break down the financial status of your company to show the money flowing in and out.

Article
5 Ways To Bring on New Hires in the Age of COVID-19 Telecommuting
By Alison Gutterman | September 22, 2020

The process of onboarding new employees always needs refining, but that's especially true while working remotely during a pandemic.

Article
Key User Experience Principles to Boost Your Site Conversion Rate
By Daniel Ndukwu | September 22, 2020

A visitor's user experience on your website goes a long way toward determining whether they buy from you regularly or never return.