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The cloud offers state-of-the-art encryption for vital business data, but there are security concerns to keep in mind.
In today’s fast-changing world of business regulations and data security, many leaders face privacy and protection challenges they aren’t fully prepared to handle. Most understand the basics of encryption, but cloud encryption can seem far more complex, and with so many methods to choose from, small and midsize businesses (SMBs) often feel overwhelmed.
To simplify this critical topic, here’s what SMB owners should know about cloud encryption and how it keeps their data secure.
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Cloud encryption is the process of protecting data used, stored or transferred through cloud computing by converting it into an unreadable format. It turns readable data into scrambled code that’s useless without the right decryption key. Even if a hacker intercepts your email or web traffic, all they’ll see is gibberish. They might have the data, but without the key, it means nothing.
When companies move operations to the cloud, they’re storing sensitive business information on infrastructure they don’t fully own or manage. That means they must rely on third parties to safeguard it. Cloud encryption fills that gap by ensuring only authorized users can access information, even if it’s intercepted or stored off-site. Whether you manage your own encryption keys or depend on your provider, it’s your strongest line of defense in a shared digital environment.
Data exists in three different states: in transit, in use and at rest.
Not all corporate data requires encryption, and not every user needs the same level of access, said Vic Winkler, a cybersecurity and information security consultant. Businesses should establish clear rules that define which data requires encryption and which can safely remain in plain text. Winkler noted that using SaaS applications with built-in encryption can greatly reduce risk while keeping critical information protected without disrupting daily operations.
Data in any state may require encryption, but protecting data at rest is particularly vital, Winkler added. The best approach is to encrypt sensitive data as soon as it’s created, ensuring that whether it’s stored in a local data center or in the cloud, it remains secure.
Cloud encryption works by converting readable data into an unreadable code that only authorized users can unlock. It relies on encryption keys: unique strings of characters that act like digital locks and keys for your data. Most modern systems use the Advanced Encryption Standard (AES) with 256-bit keys, which is widely considered the gold standard for business data protection.
There are two main types of encryption: symmetric and asymmetric.
Both encryption methods have trade-offs. Symmetric encryption is faster, while asymmetric encryption provides an extra layer of security. But regardless of the method you use, losing or destroying your encryption keys can make your data permanently inaccessible, so secure key management is essential to your cybersecurity plan.
In most cloud environments, encryption can happen at different stages
The Cloud Security Alliance recommends the following best practices:
Ideally, data should remain encrypted until the moment it’s needed. When it’s accessed, both the decryption keys and decrypted data should exist only briefly in a secure memory space before being re-encrypted or erased.
Cloud encryption offers major advantages for businesses looking to protect sensitive information and strengthen trust with customers.
Cloud encryption also brings challenges. Here are a few to keep in mind:
Given that cloud encryption is one of the most important security measures a business can take, here are some things to keep in mind.
The shared-responsibility model draws a clear line: Your cloud provider secures the infrastructure, while you’re responsible for protecting your data and access controls. Getting this balance right is critical. According to Check Point’s 2025 Cloud Security Report, 65 percent of organizations experienced at least one cloud-related security incident in the past year, many linked to misconfigured assets and identity governance gaps. These blind spots show why security in the cloud must be a partnership — one that requires vigilance on both sides.
To hold up your end of the shared-responsibility model, here are some best practices to strengthen your cloud security:
Keeping encryption keys separate from the data they protect is one of the simplest and most effective ways to stay secure.
“One area we caution our healthcare clients to watch out for is the storage and use of encryption keys. They often store the keys in the same location as the data itself,” said Cortney Thompson, chief information officer of data center and managed services provider Lunavi. “If your data is compromised, your key would be too — which is why it’s more secure to keep them separate.”
Best practices for key management include:
Thompson also noted that encryption keys must be refreshed regularly. “This is often forced on companies as the key itself is set to expire automatically, but other keys need a defined refresh schedule,” Thompson explained.
Manny Landrón, CISO of Enact Mortgage Insurance, noted that in some cases, it may be better for cloud service providers or third-party proxy providers to manage a company’s encryption keys instead of the internal IT team. This approach can prevent issues that arise when encrypted data is uploaded to the cloud but the decryption key isn’t accessible to remote or mobile devices — or when sharing data with business partners who shouldn’t have direct access to the keys.
A third-party provider can add another layer of protection by keeping keys separate from the encrypted data stored in the cloud. However, this setup isn’t right for every business; it can add complexity and cost, especially for smaller organizations.
Partnering with a cloud service provider (CSP) to encrypt your data and manage your keys is smart. However, no one will care about your data as much as you do. If your company experiences a breach, customers and the press won’t blame your CSP: They’ll hold your business accountable.
Recent regulations make that responsibility even clearer. The SEC’s cybersecurity disclosure rules require public companies to report material breaches within four business days of determining an incident is material, even if it occurs at a third-party provider. While small businesses aren’t directly covered by SEC mandates, many face similar disclosure obligations under state laws and industry-specific regulations.
That’s why a defense-in-depth strategy is essential:
The Cloud Security Alliance recommends continuous monitoring and automated compliance checks to maintain full visibility into your cloud environment. It also cautions that cloud providers — and their employees — should never have access to your decryption keys.
“This stipulation can be the most challenging for SMBs, depending on their use of cloud,” cautioned Jeff Cherrington, principal at NextGen Product Management Consulting. “For simple file sharing, there are some good add-ons for Dropbox and similar offerings. When an SMB moves processing to the cloud, things become a bit more complex.”
With cybersecurity incidents costing U.S. businesses an average of $4.4 million, according to IBM’s Cost of a Data Breach Report, data security should be at the top of your priority list. When evaluating cloud services, look for providers that offer end-to-end encryption, comply with SOC 2 Type II standards, and provide transparent security documentation.
Top options to consider include:
For large-scale deployments, Microsoft Azure and Amazon Web Services (AWS) remain leading choices for enterprise-grade infrastructure.
Beyond choosing the right provider, make sure your internal policies match your technology. Establish clear cloud access protocols, enable multifactor authentication, and take advantage of built-in encryption tools in the software your teams already use. Schedule regular cybersecurity risk assessments to identify gaps and ensure your protections evolve with new threats.
Source interviews were conducted for a previous version of this article.