Social Media

With Facebook's recent algorithm updates, you can no longer easily reach thousands on the platform for free. Here's how to make sure your content is seen.

Advertising agencies are increasing their spending on sponsored content from viral social media mavens, but how much do these stars really make?

Learn how social media marketing is changing and how to keep up with the changes.

Personal branding can help you in your current business and in the future. Start building your personal brand with these 11 social media platforms.

Twitter adds a new dimension to customer support, offering proactive real-time support in a public environment. Learn to use Twitter for customer support.

Expand your range and target a wider scope of your audience with social media accounts on multiple platforms. Here's why and how you should.

Leveraging influencers to market your online products is a great way to sell more stuff. But what strategy do you take?

Whether you are targeting small or large audience, the success in influencer marketing largely depends on the relationship.

Check out these tips and best practices for creating social media campaigns that will save you time and net impressive results.

Millennials represent a vast, virtually untapped market. Here's how to market your business to millennials through Instagram.

Social media is a great way to connect with industry experts and build your brand. Learn how to network on LinkedIn with these four tips.

You can build a lean, more effective email lead list by marketing your product through social media. Here's how.

You may need to market your business differently now. Here are some lessons and new best practices to embrace the pandemic's social media trends.

Is switching from your personal Instagram account to a business account really worth it? Discover the pros and cons of business Instagram accounts.

Learn how to get your business on TikTok and how to ensure you get the most out of it.