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Introduction
About Me
Mark Fairlie brings decades of expertise in telecommunications and telemarketing to the forefront as the former business owner of a direct marketing company. Also well-versed in a variety of other B2B topics, such as taxation, investments and cybersecurity, he now advises fellow entrepreneurs on the best business practices.
At business.com, Fairlie covers a range of technology solutions, including CRM software, email and text message marketing services, fleet management services, call center software and more.
With a background in advertising and sales, Fairlie made his mark as the former co-owner of Meridian Delta, which saw a successful transition of ownership in 2015. Through this journey, Fairlie gained invaluable hands-on experience in everything from founding a business to expanding and selling it. Since then, Fairlie has embarked on new ventures, launching a second marketing company and establishing a thriving sole proprietorship.
Experience
Senior Copywriter
at
Westbourne Copy Studios Limited
December 2021
-
Present
Managing Director
at
More Than Words Email & Telemarketing
September 2016
-
December 2021
Education
The University of Sheffield
Degree:
GraduateField of Study:
English Language and LinguisticsMark's Product and Service Reviews
Our team conducts an independent analysis of products and services that can help manage your business.
01.15.26
The Best CRM Software of 2026
HubSpot, Salesforce and Zoho CRM offer comprehensive customer...
10.30.25
Best CRM for Law Firms
Law firms need to be able to share information about clients...
01.28.26
The Best Fleet Management Services of 2026
Top GPS fleet tracking services include Verizon Connect, Samsara,...
01.28.26
The Best Call Center Software In 2026
Five9, Twilio and GoTo provide cloud-based call center solutions...
01.22.26
The Best Text Message Marketing Services of 2026
EZ Texting, SimpleTexting and Textedly offer robust SMS marketing...
10.30.25
Best CRM for Recruiting
Find the best CRM software for recruiters in 2025. Compare top...
01.28.26
The Best Business Internet Service Providers of 2026
Need an internet service provider for your business? We've...
01.21.26
The Best Website Builders and Design Services of...
Wix, Squarespace and Shopify are leading website builders,...
01.22.26
The Best Email Marketing Services and Survey...
Mailchimp, Constant Contact and Campaign Monitor excel in email...
Mark's Activity
review
Textedly Review and Pricing ReviewTextedly SMS marketing starts at $19/month with low per-message rates, text-to-pay features, review management, and omnichannel inboxes for businesses.
Updated July 28, 2025
review
Podium Text Message Marketing Review and Pricing ReviewPodium is an online reputation management service that allows you to acquire and manage customer reviews from one robust platform.
Updated March 27, 2025
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Data Delirium: Why and How You Should Embrace Big Data Your SMB may have survived without big data. However, big data isn't just about big business anymore. Learn how to use big data to grow sales and profits.
Updated November 04, 2025
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Small Business Guide to Using Google Analytics Google Analytics is an essential tool for your business website and marketing strategy. Learn what Google Analytics is, how to set it up and how to use it.
Updated September 02, 2025
article
MMS vs. SMS: Which is Best for Text Message Marketing? SMS and MMS are two different ways to send text messages. Learn how to choose the right one for your small business’s marketing campaign.
Updated March 20, 2025
article
Text Message Marketing: Annoying, Brilliant or Both? Forget WhatsApp or Facebook Messenger. The way to reach more Americans on their cell phones is by the humble SMS text message.
Updated November 06, 2025
article
HubSpot vs. monday CRM Comparison HubSpot and monday Sales CRM can help your business handle leads, marketing, reporting and more. Learn how these top CRM software packages compare.
Updated January 09, 2025
article
Pipedrive vs. HubSpot Comparison Pipedrive and Hubspot are user-friendly, full-featured CRM platforms for small businesses. Learn how their features, functionality and pricing compare.
Updated January 06, 2025
article
RingCentral vs. Nextiva Comparison RingCentral and Nextiva are leading VoIP systems with sophisticated features. Learn how they measure up and which is best for your business.
Updated September 06, 2024
review
Pipedrive Review and Pricing ReviewPipedrive is a powerful CRM with exceptional sales automation features. Learn how Pipedrive can help you customize and streamline complex workflows.
Updated March 27, 2025
review
Verizon Connect Review and Pricing ReviewVerizon Connect provides a wide selection of GPS fleet tracking services that are scalable to meet the needs of any fleet size.
Updated May 01, 2025
article
Salesforce CRM vs. Zoho CRM Salesforce CRM and Zoho CRM are excellent customer relationship management platforms for sales, marketing and communication. Here's how they compare.
Updated January 10, 2025
review
Revver Review and Pricing ReviewRevver, formerly Rubex by eFileCabinet, has excellent document storage capacity and workflow management tools. See features and pricing.
Updated June 24, 2025
article
Virtuality in Business: How to Use VR in Your Company Interest in virtual reality business ventures is high. Learn about five virtual reality use cases and the pros and cons of virtual reality in business.
Updated August 07, 2025
article
How to Tell If Your Business Is Growing Too Quickly (And What To Do About It) While small businesses strive for growth, it's crucial to monitor signs of overburdening your company. Learn the signs of a business growing too quickly.
Updated July 30, 2025
article
Why You Should Develop a Relationship With a Business Lawyer Business lawyers help with contracts, business structure, compliance, and legal risks. They save money by preventing costly mistakes before they happen.
Updated October 24, 2024
article
QuickBooks Desktop vs. Online: Which Should You Use? Should you use the desktop application or web browser version of QuickBooks? Here are some important updates about this software program.
Updated December 18, 2025
article
How Will Blockchain Impact Digital Marketing? There are lots of interesting blockchain developments in digital marketing, but no one's made a big breakthrough – at least, not yet.
Updated December 19, 2025
article
Quality Data Only: How to Apply Data Minimization to Your Business Reduce risks of data breaches and make better decisions using more accurate information by introducing data minimization procedures into your business.
Updated December 19, 2025
article
How to Become a Full-Time Airbnb Entreprener Airbnb has revolutionized rentals, giving entrepreneurs a way to earn. Learn how to start and grow a successful Airbnb business with this guide.
Updated January 05, 2026