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Latest: Advice, Tips and Resources

Article
Entrepreneurs Love These 13 Tools for Conducting Market Research
By Miranda Fraraccio | February 02, 2024

Here are the best tools for conducting market research.

Article
Why Every Brand Should Have a YouTube Channel
By Ron Stefanski | February 02, 2024

YouTube can put your business in front of a global audience and build your brand. Learn why YouTube is necessary and how to succeed on the video platform.

Article
Are the Benefits of Using a PEO Really Worth It?
By Joshua Stowers | February 02, 2024

Learn what a PEO does and the advantages and disadvantages of partnering with one vs. managing HR in-house.

Article
The Psychology of Sales
By Max Freedman | February 02, 2024

There is a lot of psychology involved in trying to make a sale. Here are the key principles to understand when you're marketing to your customers.

Article
What Is Opt-in Email Marketing?
By Jennifer Post | February 02, 2024

Opt-in email marketing helps reach prospects who have already shown interest in your products or services and are more likely to buy. Learn how it works.

Article
Biometrics and the Future: What It Means for Small Businesses
By Sean Peek | February 02, 2024

The biometric market keeps growing and is replacing traditional authentication methods. Find out why this technology is good for business.

Article
Not Just a Game: Legal Considerations for Social Media Contests and Sweepstakes
By Jennifer Dublino | February 02, 2024

Contests and sweepstakes can be an engaging part of your social media marketing strategy. However, you must understand the laws governing their usage.

Article
How to Grow Your Email List
By Kiely Kuligowski | February 02, 2024

Your email list's quality is a critical element in your email marketing campaign's success. Learn 25 ways to grow an email list and what mistakes to avoid.

Article
GDPR: Email Marketing in the Age of Digital Privacy
By Adam Uzialko | February 02, 2024

Digital privacy laws can impact how a business does email marketing campaigns. Here is what you should know before you push send.

Article
Support Employees’ Child Care Needs With a Dependent Care Flexible Spending Account
By Jane Genova | February 02, 2024

A dependent care flexible spending account (FSA) helps employees with child care and reduces tax liability. Learn if you should offer a dependent care FSA.

Article
Pricing and Costs of Tax Consultants
By Jennifer Dublino | February 02, 2024

No matter what type of taxes you need help preparing, it's crucial to choose the right business tax consultant – and one whose prices fit into your budget.

Article
16 Tips to Avoid a Tax Audit of Your Small Business Return
By Andrew Martins | February 02, 2024

IRS audits are stressful and costly. Learn best practices and tips that will reduce your chances of getting audited by the IRS and help you stay compliant.

Article
Financial Tracking 101: Best Implementation Practices and Best Tools
By Donna Fuscaldo | February 02, 2024

Whether you do it yourself or rely on accounting software, finance tracking is essential for small business owners.

Article
4 Reasons Why Texas Is a Hot State for Starting a Business
By Sean Peek | February 02, 2024

The heat and the sun aren't the only reasons Texas is a hot state. Check out why Texas is a fantastic state to start a business.

Article
What Are the Benefits of POS Systems for Restaurants?
By Donna Fuscaldo | February 01, 2024

From tracking inventory to running promotions, restaurant POS systems bring numerous benefits. Learn about the top features of restaurant POS systems.

Article
How Much Does a POS System Cost?
By Jamie Johnson | February 01, 2024

Price is a key factor for many businesses when evaluating POS systems. Here’s what you might pay for a POS system and some good options to consider.

sales pitch presentation
Article
Use These Jedi Mind Tricks to Make Customers Spend More
By Mike Berner | February 01, 2024

Want to increase your retail sales fast? Check out the psychological tricks proven to get customers spending more.

Article
4 Ways to Boost Your Balance Sheet
By Donna Fuscaldo | February 01, 2024

Want to improve cash flow or look good in the eyes of the bank or investors? Here's how to strengthen your balance sheet.

Article
What Is the Triple Bottom Line?
By Paula Fernandes | February 01, 2024

The triple bottom line uses a sustainability-based accounting method that prioritizes people, profit and planet. Here's how businesses utilize it.

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Review
Guideline 401k Review and Pricing
By Lori Fairbanks | February 01, 2024

Guideline provides small businesses with affordable, fully bundled 401(k) plans, and you can choose from traditional, Roth and safe harbor varieties. The company is a fiduciary and does the heavy...

Review
Paychex Retirement Services Review and Pricing
By Kimberlee Leonard | February 01, 2024

Paychex is a top choice for those who want to manage all their HR needs on one platform. It offers several employee retirement plans, dedicated support, and integrations with payroll and other HR...

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Review
ADP 401k Review
By Kimberlee Leonard | February 01, 2024

ADP Retirement Services offers Roth 401(k), safe harbor 401(k), SIMPLE IRA and SEP IRA plans to businesses of all sizes. It integrates with the company's popular payroll service and offers plan...

Review
ShareBuilder 401k Review and Pricing
By Kimberlee Leonard | February 01, 2024

hareBuilder keeps investment fees low, which encourages more employees to participate in the plan. But small businesses don't give up quality for price with this company; ShareBuilder makes it easy...

Article
8 Hiring Challenges Facing Small Business Owners
By Skye Schooley | February 01, 2024

Discover how your small business can overcome the many challenges associated with hiring.

Article
Building Brand Intimacy: How to Emotionally Connect With Customers
By Julie Thompson | February 01, 2024

Emotions help power buying decisions and increase the likelihood that customers will recommend your company to others.

Article
The Pros and Cons of Using a PEO
By Skye Schooley | February 01, 2024

Learn the pros and cons of using a PEO.

Article
5 Ways to Promote Your Business With Charitable Marketing
By Julie Thompson | January 31, 2024

Helping the world can give your company a PR boost or tarnish its reputation. Here are five tips on how to give back successfully.

Article
The Best Way to Take Payments With Your iPhone
By Jennifer Dublino | January 31, 2024

Entrepreneurs with mobile operations must be able to accept payments on the go. Learn how to accept payments via iPhone and which payment processors to use.

Article
Hidden Gotchas in Your Business Loan Repayment Terms
By Adam Uzialko | January 31, 2024

There's more to a loan than paying your monthly installment. Look for these hidden terms and fees a lender might include in a loan agreement.

Article
How Businesses Can Support Other Local Small Businesses
By Jennifer Post | January 30, 2024

You've asked your customers to buy local and you should too. Here's why your local B2B purchases have a positive ripple effect on the SMB community.