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Data Management

Businesses today produce and collect an ever-growing amount of data that can be leveraged to better market products and services, identify synergies and improve operations. Our Data Management hub provides explainers on the data science concepts you need to know, expert-backed advice for data management best practices and insights on the data collection and analysis tools your business should take advantage of.

Article
Trends That Will Shape Market Segmentation in 2026
By Max Freedman | February 17, 2026

Keep your business competitive by paying attention to these seven market segmentation trends that will help you stay ahead of the game.

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How to Conduct a Marketing Analysis
By Adam Uzialko | February 17, 2026

Learn how to conduct a marketing analysis that will help you create better strategies to promote your business and understand your customers.

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Decision Support Systems Applications and Uses
By Mark Fairlie | February 03, 2026

Decision support systems use AI and data analysis to help businesses predict trends, optimize decisions and tailor strategies across key operations.

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Reinventing Business Intelligence: 10 Ways Big Data Is Changing Business
By Jennifer Dublino | January 30, 2026

What is big data, and how can you use it to increase your business's success?

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5 Ways Machine Learning Is Leading to Smarter Manufacturing
By Mark Fairlie | January 30, 2026

Artificial intelligence and machine learning are affecting manufacturing dramatically. Learn five ways machine learning is transforming manufacturing.

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How Telematics Can Improve Worksite Productivity
By Mark Fairlie | January 28, 2026

See how telematic systems help you keep track of your fleet and machinery, allowing you to plan a safer, more efficient worksite.

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Microsoft Azure vs. Amazon Web Services: Cloud Comparison
By Mark Fairlie | January 28, 2026

Learn everything you need to know about two of the leading cloud-based infrastructure as a service providers, including how features compare.

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Web & Mobile Technologies to Keep an Eye On in 2025
By Mukesh Jayaram | January 27, 2026

Predictive analytics, AI agents and spatial computing are some of the tech trends business owners should familiarize themselves with. See the full list.

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Big Data, Big Problem: Coping With a Shortage of Talent in Data Analysis
By Sean Peek | January 27, 2026

Companies are struggling to find and retain data analytics talent. Find out why there's a shortage of data analysts and what your business can do.

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How Virtual Reality Is Changing Construction
By Danielle Fallon-O’Leary | January 26, 2026

The construction industry is using virtual reality to help improve design, safety and training. Discover how VR is altering the field.

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Survey Says: The Importance of Survey Data in Marketing
By Danielle Fallon-O’Leary | January 26, 2026

Survey data can provide valuable insight into your customers and their needs. Here’s how to use this data to inform your marketing strategy.

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2026 Small Business AI Outlook Report
By Chad Brooks | January 20, 2026

57% of U.S. small businesses are investing in AI technology, up from 36% in 2023, and 30% of employees now use AI daily.

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5 Best Augmented Reality Use Cases
By Mark Fairlie | January 16, 2026

Augmented reality (AR) uses cutting-edge technology to add artificial, digital qualities to real-life objects. Learn how AR is used in business today.

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What Is Big Data and What Does It Mean for Your Small Business?
By Mark Fairlie | January 16, 2026

Small businesses must make sense of the large amount of information they receive. Here’s how to understand big data so you can ensure company success.

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How to Start an Online Business, According to ChatGPT
By Jeremy Bender | January 16, 2026

ChatGPT helped us to brainstorm ideas for an online business and develop a marketing plan.

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Article
How Machine Learning Is Boosting Business Growth
By Mark Fairlie | January 15, 2026

Learn how to find and make the best use of valuable insights buried in your company’s databases.

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How to Use Data Science to Get Ahead in Business
By Mark Fairlie | January 15, 2026

Big data isn't just for big businesses. Find how small businesses can use data science and what the benefits are.

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What is Data Cleaning?
By Jeremy Bender | January 05, 2026

Data cleaning is the bedrock of data analysis and visualization; learn what it is and how to do it.

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Biometrics and the Future: What It Means for Small Businesses
By Sean Peek | December 19, 2025

The biometric market keeps growing and is replacing traditional authentication methods. Find out why this technology is good for business.

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The Small Business Owner’s Guide to Big Data & Data Analytics
By Jennifer Dublino | December 19, 2025

Small businesses can use AI and machine learning to structure big data and gain valuable insights. Learn how to use big data for better decision-making.

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Quality Data Only: How to Apply Data Minimization to Your Business
By Mark Fairlie | December 19, 2025

Reduce risks of data breaches and make better decisions using more accurate information by introducing data minimization procedures into your business.

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What Is Data Management?
By Adam Uzialko | December 19, 2025

Data management is the process by which businesses gather, store, access and secure data from business software solutions. Here’s what you need to know.

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The Business of Automation and AI-Powered Retail Predictions
By Mark Fairlie | December 18, 2025

Learn the ways AI is powering the future of American retail: in-store, online and behind the scenes.

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How Data Analytics Impacts Small Businesses in 2026
By Mark Fairlie | December 18, 2025

Small businesses data analytics to cut costs, boost customer service and improve operations — driving smarter decisions and stronger business growth.

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5 Tips to Market Research Like a Pro
By Mark Fairlie | December 17, 2025

A thriving business requires constant market research to appeal to customers. Here are tips and strategies to start doing market research like a pro.

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How Digital Assistants Can Improve Workplace Productivity
By Sean Peek | December 17, 2025

Learn all about digital personal assistants, and seven ways they can improve your workplace.

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Data Delirium: Why and How You Should Embrace Big Data
By Mark Fairlie | November 04, 2025

Your SMB may have survived without big data. However, big data isn't just about big business anymore. Learn how to use big data to grow sales and profits.

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Dizzying Data: What the Rise in Data Complexity Means for Business
By Sean Peek | October 27, 2025

Companies use customer data in their decision-making, but they must know how to wield it properly. Here is the best way to utilize data sources.

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What Is Business Intelligence, and Why Do You Need It?
By Julie Thompson | October 09, 2025

Business intelligence tools can help your small business decrease costs and operate more efficiently. Learn how you can use BI for data analysis.

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How Companies Are Detecting Spear Phishing Attacks Using Machine Learning
By Andrew Goldberg | September 15, 2025

Spear phishing targets users in sophisticated attacks. Learn how machine learning can analyze data to extract patterns and anomalies to fight the threat.