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Updated Mar 01, 2024

Force by Mojio Review and Pricing

Mark Fairlie
Mark Fairlie, Senior Analyst & Expert on Business Ownership
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Table of Contents

Open row
Editors Score:9/10
Force is our choice for the best fleet management system for expanding local businesses. It's affordable, boasts a 10-second refresh rate, and provides detailed trip histories and an intuitive dashboard. It's ideal for managing service calls or deliveries.
Thumbs Up Pros
  • Force by Mojio no longer has restrictions on fleet size.
  • The ability to share live driver locations builds trust with customers.
  • The vendor's pricing is very attractive, as is the option to leave the service with just 30 days' notice.
Thumbs Down Cons
  • Dashcams are an increasingly common feature among GPS fleet tracking vendors, but Force by Mojio doesn't provide them.
  • It would be great if the platform could track much larger vehicles, like 18-wheelers.
  • While the Housecall Pro integration is valuable, businesses would benefit from additional native integration options with other third-party companies.

Force Fleet Tracking (formerly called Force by Mojio) is our pick for the best fleet management system for small businesses aiming to grow and expand their operations. It’s an excellent option for businesses that deliver packages or provide services to local homes and businesses, including HVAC, landscaping, roofing and pest control companies. Force is a user-friendly, affordable and scalable GPS fleet tracking solution that can grow with your business. Users enjoy a 10-second refresh rate, informative trip histories, and a sharp focus on driver safety and performance. 

Force Editor’s Rating: 9.0/10

Force by Mojio Editor's Rating:

9 / 10

Contract length
10/10
Price
10/10
Refresh rate
9/10
Customer service
7/10
Hardware type
9/10
Functionality
9/10

Why We Chose Force for Expanding Local Businesses

Force is an intuitive, competitively priced and well-executed system that provides many essential GPS fleet tracking features for small and growing businesses. This platform isn’t as comprehensive as those of some other GPS tracking solutions we reviewed. However, most growing businesses don’t need all those features just yet. Force tells you what you need to know at a glance, like where your vehicles are and how safely they’re being driven. The system helps you optimize dispatching, job allocation and route planning – essential factors for reducing delays and maximizing overall fleet performance. 

Previously, Force capped its capacity to 30 vehicles. However, the company has lifted this restriction, making Force’s scalable services more appealing to businesses of all sizes. The system now also supports Class 6, 7 and 8 vehicles.

Businesses tend to expand organically to cover wider geographical areas. Force can easily accommodate customers as they open new business locations, add vehicles to their fleet system and assign them to specific use cases for easier management. For all these reasons and more, Force is our pick for the best fleet management service for expanding local businesses. However, Force’s reasonable pricing, functionality and usability will also appeal to businesses that serve a local clientele and have no plans to expand.

FYIDid you know
Home services businesses, like those served by Force, should also evaluate our picks for the best CRM software – a vital tool for managing customers and tracking leads.

Force by Mojio dashboard

Force’s dashboard is minimalist and easy to use for vehicle tracking. Source: Force Fleet Tracking

What We Like About Force

  • Force lifted restrictions on fleet size and now supports Class 6, 7 and 8 trucks.
  • Force offers the ability to share live driver locations, helping build customer trust.
  • The vendor’s pricing is very attractive, as is the option to leave the service with just 30 days’ notice.

What We Don’t Like About Force

  • Force currently doesn’t have a proprietary dashcam solution, although a product is in development.
  • Although you pay for a year’s service upfront with many GPS providers like Force, we wish Force offered a monthly payment option.
  • While the Housecall Pro integration is valuable, businesses would benefit from additional integration options with other third-party companies.

Ease of Use

After logging in, navigating the Force platform is easy. The desktop and mobile screens are designed with intelligent use of space; options are pared down to make it easy to find the functions you need. We appreciate this straightforward layout, as many competitors we reviewed sometimes overwhelm users with too many navigation choices.

The main control panel appears on the left and is permanently on screen. To the right, you’re presented with a dashboard showing a map of driver and vehicle locations. You can assign drivers to different groups and switch between those groups just above the map.

Other options include the following:

  • Vehicles: Select Vehicles to access current and historic trip and vehicle health information.
  • Drivers” Select Drivers to see information on drivers’ individual performances, including individual scores and risky behaviors.
  • Geofences: Select Geofences to set virtual boundaries; you’ll get alerts if drivers leave or enter those areas.
  • Reports: Select Reports to access various statistics on vehicles and drivers from the last seven days (you can change this timescale).
  • Alerts: Select Alerts to see and set various alert options, including unplugged devices, geofence entries and exits, and speed limit breaches.

Force by Mojio user interface

Force has an informative user interface that doesn’t compromise ease of use. Source: Force

Force Features

Below are some features that help Force excel as a GPS fleet management system for growing businesses that provide deliveries and services to domestic and commercial clients in their local areas.

Housecall Pro Integration

Force integrates with Housecall Pro, a small-scale enterprise resource planning (ERP) platform for home services businesses, like electrical contractors, plumbers and HVAC companies. The software includes a calendar, dispatching functionality, and estimates and invoicing so company owners in the home services sector can operate their fleets and other services with ease. 

With this integration, you can send messages to tell customers their rep is on the way and schedule or move appointments to maximize time, reduce fleet idle time and increase efficiency. 

Housecall Pro is Force’s only true integration, though it does have partnerships with advisory platforms like CertainPath, Conquer and The Blue Collar Success Group. 

TipBottom line
If you want access to the broadest choice of integrations, check out our review of Motive, which details some of the 150-plus apps users can connect to.
Force by Mojio Housecall Pro

Force’s integration with Housecall Pro is perfect for businesses in home services industries. Source: Force

Vehicle Management and Maintenance

With Force’s suite of proactive and preventive maintenance and management tools and telematics data, you can keep your growing fleet running smoothly while meeting customer obligations.

  • Adding and editing vehicles: It’s easy to add vehicles to your Force system via the Vehicles tab. When adding a new vehicle, you can record details like the VIN, IMEI number of the onboard diagnostics device, odometer reading, license plate number, and the vehicle’s make, model and year. You can edit these details or remove a vehicle from the fleet anytime. 
  • Vehicle management: We like that Force lets you assign vehicles to particular fleets, such as vehicles covering specific geographical areas or job types. 
  • Vehicle history and overview: In the program’s Map mode, you can click on individual vehicles to view trip histories, length of time parked between jobs, mileage, battery levels, how much fuel is left in the tank and more. 
  • Proactive maintenance: Force’s proactive maintenance tools impressed us. Force detects diagnostic trouble codes in your fleet and alerts you immediately. You can set up alerts to prompt tire rotations, oil changes, etc., to stay on top of potential issues. You can also use the Force mobile app to scan vehicle tires to monitor tread depth and check for defects. 

Job Scheduling and Vehicle Tracking

Force provides robust job scheduling and vehicle tracking functions: 

  • Job creation, assignment and communication: The Force platform allows fleet managers to create and assign jobs and tasks via the desktop platform or mobile app; drivers get job details and updates in real time through the driver mobile app. Managers and drivers can message each other through the system to ensure seamless communication. 
  • Traffic monitoring: Up-to-date traffic information feeds into the dashboard to help supervisors determine which driver can get to a newly scheduled or emergency appointment quickly. 
  • In-depth trip details. We like Force’s Trails feature in the web dashboard and mobile app. It lets you view details of a specific vehicle’s trips for any given day. This tool is a great way to help managers operate their fleets more sustainably, efficiently and safely by spotting driver errors and assessing distances traveled. 
  • Live location links: We also like that you can share live location links with customers so they can track their driver and see the estimated arrival time. This tool shows customers that you’re accountable and transparent while also holding your drivers accountable. 
Force by Mojio driver dashboard

Vehicle trails on the Force dashboard let you see exactly where a driver has traveled. Source: Force

Hardware

Unlike many providers we reviewed, Force doesn’t charge for hardware on top of its subscription fee. This was a huge plus for us. Its GPS tracking device slots into the OBD-II port of modern vehicles (post-1996 models) and sends GPS, vehicle diagnostic, fuel and battery level, driver behavior (like hard braking, aggressive cornering and rapid acceleration), and physical disturbance data to your dashboard via 4G cellular networks. Force’s hardware sends data back every 10 seconds, which is more frequent than most of its peers. 

FYIDid you know
Unlike many competitors, Force doesn't offer dashcams, so videography isn't an option. However, a dashcam solution is reportedly in development.

Force by Mojio hardware plugs

Force’s hardware plugs directly into your vehicle. Source: Force

Driver Safety, Accountability and Management

Although not the most feature-packed system, Force really shines with driver and fleet safety and accountability, especially if you’re expanding your fleet. 

  • Driver profiles: You can create profiles for individual drivers, adding them to a specific fleet and vehicle. The system can also track drivers if they use other vehicles. All driver trips are recorded, including starting and ending locations and times, the trip length in time and distance, average speed, and more. 
  • Driver RoadScores: RoadScore is a real-time measurement and analysis of driving behavior, including how many times a driver accelerated rapidly, how often they sped and the number of occasions where they hit the brakes too hard. Their behavior receives a score out of 100. Based on a driver’s average RoadScore, you can identify whether they need additional training or have earned a reward for safe driving. We like that because drivers know they’re being monitored, they’re motivated to perform well and they complete their jobs promptly and safely.
  • Geofencing: You can further enhance driver accountability with the Geofences feature. This feature allows you to set boundaries for drivers and receive notifications if they enter or leave a specified area. Geofences help fleet managers ensure drivers stick to defined, safe and approved routes. 
  • Driver monitoring: To boost safety, Force’s driver app can be set to block calls and text messages when in transit to reduce potential distractions. Force will even let you know if a driver has unplugged their vehicle’s GPS tracking device. 

Force Pricing

Force charges $20 per vehicle per month, making it one of the most competitively priced GPS fleet management providers we reviewed. You pay a year’s subscription in advance for this rate.

The subscription price includes a plug-and-play tracking device and all of the platform’s features; there are no additional fees for extra services. There are also no shipping fees for tracking devices. We really appreciate Force’s transparent and budget-friendly pricing. 

We also appreciate that Force is one of the few GPS fleet tracking services that offers a free 14-day trial, so you can test the system to see if it’s the right solution. Additionally, no contracts are involved, even when the free trial ends. We love that you can cancel your Force service with just 30 days’ notice, regardless of whether you’ve been signed up for six months or six years.

Implementation and Onboarding

Getting started with Force is straightforward. In fact, Force says an investment in employee training isn’t necessary because the system is so intuitive (though help is available if you need it). 

Once you subscribe to the service, the company will send you the GPS tracking devices you ordered. You’ll receive setup instructions by email. After that, the implementation process is as follows: 

  1. With the vehicle switched off, you’ll plug the device into the OBD port and take a short drive to initialize it. Ensure it’s securely plugged in to get the most reliable data feed.
  2. Sign in to the Force dashboard using the logins you were sent, and click the activation link associated with the device. Your fleet will appear in the software. 
  3. Begin pairing your vehicles with the platform, adding information about them and your drivers. You can assign custom names to make identifying and managing each vehicle easier. 
  4. Once you’ve activated and registered your GPS tracking devices, connect to Force’s browser-based desktop dashboard; no software downloads are required. (iOS and Android mobile apps are also available.) 
FYIDid you know
Azuga is another easy-to-use fleet management service. Read our Azuga review to compare and contrast its features and functionality with the Force platform.

Customer Service

You can call, email, live chat or send a ticket to the Force customer service team between 9 a.m. and 9 p.m. ET on weekdays. No support is currently offered on weekends, even though some of Force’s competitors deliver 24/7 customer service.

You can access an online help center anytime for information on getting started, using the service and troubleshooting. However, Force’s online help resources are relatively meager compared to those of many rivals. See our review of Verizon Connect and our FleetUp review to learn about vendors with much more robust online help and excellent customer service

Limitations

While Force has many upsides, we identified the following weaknesses: 

  • No dashcams: We were disappointed that Force doesn’t have dashcams, especially because Force rivals feature AI-powered dashcams that record inside the cab as well as the road ahead. Dashcams are vital for monitoring driver behavior and managing tips. Fortunately, Force reports that a dashcam is in development.
  • No route optimization: Although fleet managers can set geofences displaying the locations and routes they want their drivers to take or avoid, we were surprised there’s no built-in route-optimization feature. Given that the platform maximizes vehicle use through driver behavior management and vehicle maintenance, this is a surprising omission. However, for Force’s target customers operating within a local area, route optimization may not be a priority because the drivers likely know the roads and can use route optimization on their cell phones.
  • Limited integration options: Force lacks the numerous integrations of rivals like Samsara and Azuga. While the Housecall Pro integration is great, users miss out on additional functionality provided by other third parties. Likewise, the lack of APIs is disappointing. For a solution with integration and API options, check out our Samsara review.
TipBottom line
Commercial auto insurance is a must-have when operating a fleet. Fortunately, some GPS fleet management services work with insurance providers to help businesses score premium discounts based on driver performance.

Methodology

We evaluated and examined many of the best GPS fleet tracking services to help businesses choose the right GPS fleet tracking solution for their needs. We looked at pricing, ease of use, hardware and software, mobile access, contract requirements, and customer service. We further considered the types of industries served and online distinctions, such as Better Business Bureau accreditation and customer reviews. 

When looking for the best GPS fleet tracking service for expanding local businesses, we looked at vehicle management and maintenance tools, job scheduling functionality, scalability, a safety focus, and ease of use. We also assessed how a platform could benefit field and home services companies specifically.

Force FAQ

Small businesses that use Force include HVAC companies, cleaning contractors, construction businesses, construction contractors, couriers, electrical contractors, junk removers, landscapers, lawn and tree care companies, painters, pest control agencies, plumbers, pool and spa service providers, restoration companies, and roofing contractors.
Force is geared toward small and midsize field and home services companies concerned about ensuring driver safety and accountability while expanding their operations. The vendor often emphasizes the safety features and functionality most target clients need. Force also sets itself apart by providing transparent, upfront pricing.
RoadScore helps hold drivers accountable by calculating driver performance scores. Quality driving earns higher scores, while risky behaviors, like fast cornering, abrupt hard braking, rapid acceleration, and speeding, cause reduced scores. With this information, business owners can inform drivers exactly how they're performing and offer coaching, incentives or rewards to ensure vehicle operators meet the company's high standards.
Force lets customers track drivers' movements for accountability and convenience. Whether waiting for a business delivery or home service, people often feel left in the dark when it comes to estimated arrival times. With live location links, Force allows customers to see exactly where their driver is on the route. This transparency keeps the customer informed, strengthens the client relationship and shows that you're committed to delivering as promised.

Bottom Line

We recommend Force for …

  • Businesses seeking driver safety and accountability tools to manage expanding fleets.
  • Companies needing contract-free fleet tracking services.
  • Home services companies that can benefit from the Housecall Pro integration.

We don’t recommend Force for …

  • Organizations requiring vehicle dashcams or route optimization.
  • Companies wanting the option to pay monthly.
  • Businesses seeking a high number of integration options.
Mark Fairlie
Mark Fairlie, Senior Analyst & Expert on Business Ownership
Mark Fairlie brings decades of expertise in telecommunications and telemarketing to the forefront as the former business owner of a direct marketing company. Also well-versed in a variety of other B2B topics, such as taxation, investments and cybersecurity, he now advises fellow entrepreneurs on the best business practices. With a background in advertising and sales, Fairlie made his mark as the former co-owner of Meridian Delta, which saw a successful transition of ownership in 2015. Through this journey, Fairlie gained invaluable hands-on experience in everything from founding a business to expanding and selling it. Since then, Fairlie has embarked on new ventures, launching a second marketing company and establishing a thriving sole proprietorship.
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