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Strategy

No business can succeed without the right strategies in place for sales, marketing and more. Get expert tips and professional advice on the best methods to optimize your business practices so you can effectively target your ideal customer and grow your company at a steady pace.

Latest: Advice, Tips and Resources

Article
Should Your Restaurant Be on Grubhub?
By Sean Peek | January 15, 2026

Learn how much Grubhub really costs restaurants and what it brings to the table.

Article
Q1 Reflections: Important Ways to Take Stock of the First Quarter
By Danielle Fallon-O’Leary | January 15, 2026

Learn how to take stock of how your business fared during Q1 so you can continue marching toward completing your company's goals in Q2.

Article
Why Every Business Owner Needs an Exit Strategy
By Mark Fairlie | January 14, 2026

You don’t go into business planning to get out — but you should. Find out why an exit strategy is important and why you need two strategies.

Article
Industries That Take Full Advantage of the Subscription Business Model
By Kimberlee Leonard | January 14, 2026

See how specific industries have taken advantage of the subscription model. Learn subscription model benefits and tips for using it in your business.

Article
How to Easily Implement a 5S Program for Your Business
By Jennifer Dublino | January 13, 2026

A 5S program consists of sort, straighten, shine, standardize and sustain. Learn how to implement a 5S program, boost efficiency and eliminate waste.

Article
8 Tips to Manage Your Time as a Small Business Owner
By Jennifer Dublino | January 13, 2026

Small business owners are constantly pulled in different directions. Follow these time-management tips to maximize your effectiveness.

Article
Everything to Know About Uber Eats for Restaurants
By Miranda Fraraccio | January 13, 2026

Considering launching your restaurant on Uber Eats? Before you take the plunge, read our guide to ensure it's the right opportunity for your business.

Article
6 Key Strategies for Growing Your Construction Firm
By Jennifer Post | January 12, 2026

The future of construction looks good, especially for those in home, commercial or infrastructure. Here are six tips for success within the industry.

business tools
Article
Fast, Good or Cheap — The Iron Triangle
By Jamie Johnson | January 12, 2026

The iron triangle says pick two of three: fast, good, or cheap. Lean startup methods challenge this by using MVPs and iteration to achieve all three at once.

Article
How to Build Business Momentum With Limited Resources
By Sean Peek | January 12, 2026

Building business momentum usually requires financial resources. Learn strategies to build business momentum with few resources and how to avoid mistakes.

Article
Tips for Setting SMART Goals in Your Business Plan
By Jennifer Dublino | January 12, 2026

SMART goals are specific, measurable, attainable, relevant and time-based. Learn how to apply SMART goal principles to your business to boost success.

Article
What Are Project Management Methodologies and Why Are They Important?
By Amanda Hoffman | January 09, 2026

Project management methodology offers a clear structure for organizing tasks, managing resources and keeping projects moving forward.

Article
How to Increase Your Restaurant’s Profits in 2026
By Sean Peek | January 07, 2026

The restaurant industry is highly competitive. Here's how your restaurant can save money and attract new customers.

Article
Make It Memorable: Tips for Creating an Effective Brand Name
By Jennifer Dublino | January 07, 2026

Your brand's name is the foundation for all your future marketing and sales communications. Follow these tips to make it the best possible brand name.

accountants using computers and calculators
Article
Is Your Small Business Achieving Profitable Growth?
By Emil Abedian | January 07, 2026

Small businesses must understand if their growth is profitable. Learn about the profitability-growth relationship and achieving profitable growth.

Article
How to Keep Your Business Competitive
By Sean Peek | January 06, 2026

Follow these four strategies to beat your competitors in today's cutthroat business world.

Article
The Netflix Business Model: What to Learn From Netflix’s Industry Disruption
By Mark Fairlie | January 06, 2026

Netflix's digital disruption shows how embracing innovation, customer data and adaptability can help businesses outpace competitors and reshape industries.

Article
Should Your Business Customize Its Products?
By Jamie Johnson | January 05, 2026

Customized and personalized products are becoming popular as companies gain more access to consumer data. Here is what your business needs to know.

Article
Time for Change: When to Rebrand and How to Begin the Process
By Julie Thompson | January 05, 2026

Businesses rebrand for various reasons, including growth and new market outreach. Learn how to begin rebranding and what rebranding mistakes to avoid.

Article
How Your Product Packaging Can Win Buyers’ Hearts
By Julie Thompson | January 02, 2026

Find out how product packaging can win over customers, and get tips for successful packaging strategies.

Article
How to Attract Customers to Your Restaurant
By Jennifer Dublino | January 02, 2026

Here are several online and offline marketing techniques that you can use to reach more potential customers for your restaurant business.

Article
Discover the Unique Selling Proposition of Your Business
By Shane Barker | January 02, 2026

Without a unique selling proposition, you have nothing that distinguishes your company. Learn how to create an effective USP for your business.

Article
9 Elements of a Successful Financial Plan for a Small Business
By Jamie Johnson | January 02, 2026

Improve your chances of growth and success by covering these bases in your financial plan.

Article
How to Create a Sustainable Business Model
By Drew Hendricks | December 19, 2025

A sustainable business model is a top priority for SMBs. Learn how to build a sustainable business that benefits customers without jeopardizing the planet.

Article
Choosing the Best Pricing Model for Your Business: License vs. Subscription
By Jamie Johnson | December 18, 2025

Licenses and subscriptions are popular pricing models. Learn how licenses and subscriptions work and how to choose a pricing strategy for your business.

person drawing logos in a sketchbook next to a color palette
Article
How to Create a New Brand Image From Scratch
By Jennifer Dublino | December 18, 2025

Creating a brand image is a crucial marketing task to establish a brand identity. Learn what's involved in a new brand image and branding do's and don'ts.

Article
Writing a Business Growth Plan
By Jennifer Dublino | December 16, 2025

Our step-by-step guide outlines what to include in your company's business growth plan and features expert advice from business strategy experts.

Article
9 Surefire Strategies to Help You Stand Out From the Competition
By Stella Morrison | December 16, 2025

Differentiating your brand from the competition gives you a competitive advantage. Learn ways to differentiate your product from the competition.

Article
The State of the B2B Sharing Economy
By Danielle Fallon-O’Leary | December 16, 2025

The sharing economy, also known as the peer-to-peer sharing economy, is a system where assets or services are shared between consumers.

Article
11 Ways to Drastically Cut Business Costs
By Katharine Paljug | December 04, 2025

Small businesses often have slim profit margins. Learn how to cut expenses to boost cash flow, invest in growth and lower prices without impacting revenue.