Buying Guides

Wix, Squarespace and Shopify are leading website builders, providing drag-and-drop interfaces, customizable templates and e-commerce capabilities.

If you need additional help but can’t afford to hire a full-time employee, working with a freelancer is a good option. Here’s how to negotiate fairly.

Workplace nepotism can have a destructive impact on any organization, yet it remains surprisingly common. Learn to recognize and prevent nepotism.

RFID (radio frequency identification) can identify and track inventory. Learn how RFID is used in retail and what you need to know to use it effectively.

Learn how your company can improve the environment while using eco-friendly consciousness as a marketing tactic.

Businesses use texting to support customer service strategies and boost customer satisfaction. Learn seven ways to use text messages for customer service.

In order to pay your employees correctly each pay period, you need to know how to calculate gross and net pay. Learn how to ensure your payroll is precise.

Explore how AI is transforming business software by enhancing efficiency, automation and insights.

Payroll audits can be beneficial to your business. Learn how to conduct one with this step-by-step guide and get software recommendations.

Many businesses hire hourly employees with varying hours. Learn how to determine and calculate the average cost of an hourly employee to your business.

COVID-19 increased workplace stress through remote work isolation, long COVID accommodations, fear of infection and blurred work-life boundaries for employees.

Startups can begin building their brand from day one with a solid marketing plan. Learn what to include in a marketing plan and how it can help you grow.

Learn the ins and outs of 401(k) plans to make sure you comply and help your employees save as much as possible.

A flexible work schedule is valued by many employees. But it also benefits businesses, which save money on office space, utilities and more.

Measuring the right metrics can help your business make informed decisions and maximize efficiency within its warehouse operations.

Charles Handy’s theory outlines four organizational cultures — power, role, task and person — each shaping how companies operate and employees interact.

Completing a payment should be the easiest part of your customer's journey. Try to make it as fast and straightforward as possible for them.

As consumers prefer smartphones over desktop computers, your site must be mobile responsive. Here's how to make your static site look good on all devices.

Our step-by-step guide will help you find the email addresses you need. Plus, get proven tips for sending cold emails for your business.

Top market research tools include Tableau, Google Trends, BuzzSumo, Semrush, and Quora. Learn which 18 platforms help entrepreneurs make data-driven decisions.

Your brick-and-mortar business must provide quick, seamless customer checkout options. Learn if cash registers or POS systems are right for your business.

If you're considering hiring freelancers to help you grow your startup, here are a few pros and cons to remember.

Terminating employees can be difficult. Learn six signs that it's time to fire an employee and understand best practices in the firing process.

Growing sales is crucial for small business success. Learn proven ways to increase sales and help your small business grow.

How women-owned companies can highlight their business's unique features using social media marketing.

Choosing the right payroll provider for your small business is crucial. Learn what factors to assess when selecting payroll software and services.

YouTube can be a powerful way for your business to build a digital community. Here are tips on how to build your audience.

Consumers want personalized shopping experiences. Here is how you can use email to increase customer loyalty and revenue.

Neuroscience can help leaders create organizational and company culture-related changes. Learn how to use neuromarketing insights in your business.

An effective ticket management system is critical for fixing issues quickly and efficiently. Learn how to manage your help desk tickets effectively.