Buying Guides

Latest: Advice, Tips and Resources

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By Shannon Flynn | September 25, 2026

A SIP trunk is the digital version of an analog phone line. With SIP trunking, businesses can upgrade to a unified digital phone system.

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International Market Expansion: The Benefits of Global Expansion

By Mark Fairlie | September 25, 2026

Is international expansion a good fit for your company? See the pros and cons, and what questions to ask yourself before expanding globally.

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How to Repurpose Old Content to Boost Marketing Results

By Jennifer Dublino | September 25, 2026

Reach new audiences, save time and get more marketing value from the content you've already created.

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8 Ways Cloud Computing Can Increase Productivity and Profits

By Sean Peek | September 25, 2026

Explore how cloud computing can help your business work more efficiently, reduce costs and scale as it grows.

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Is it Better to Buy or Lease a Car for Business?

By Max Freedman | September 25, 2026

Ask yourself these questions to determine whether buying or leasing is the right decision for your business.

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9 Steps for Building a Successful Construction Business

By Sean Peek | September 25, 2026

Forge a solid reputation and secure a loyal client base with this guide.

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Do You Need a Separate Bank Account for Your Business?

By Adam Uzialko | September 25, 2026

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How to Self-Fund Your Business

By Sean Peek | September 25, 2026

It can take years to get your vision off the ground, but the rewards of owning every aspect of your company are worth the hard work of bootstrapping.

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What Employee Info Can You Collect in Personnel Files?

By Skye Schooley | September 25, 2026

Learn which documents you should include (and not include) in your employee personnel files.

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Seasonal Marketing Strategies: Utilizing What Every Season Has to Offer

By Jennifer Dublino | September 25, 2026

Spring, summer, fall and winter are more than just seasons – they're opportunities for businesses to thrive.

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SBA Loan Forgiveness for PPP, EIDL and 7(a) Loans

By Jamie Johnson | September 24, 2026

What are the main features of PPP and EIDL loans and how does the forgiveness process vary for each type?

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Your Guide to Creating a Small Business Marketing Plan

By Skye Schooley | September 24, 2026

Follow these templates and guidelines to get started on your business's marketing plan.

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Salesforce CRM vs. Zoho CRM

By Mark Fairlie | September 24, 2026

Salesforce and Zoho are popular, feature-full CRM platforms for small businesses. Here's how they compare.

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Salesforce vs. Zendesk Sell Comparison

By Mark Fairlie | September 24, 2026

Salesforce and Zendesk Sell are two leading CRM platforms for small businesses. Here's how they compare.

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Salesforce vs. Pipedrive Comparison

By Mark Fairlie | September 24, 2026

Salesforce and Pipedrive are leading customer relationship management platforms for small businesses. Here's how they compare.

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How to Build a Rolling Cash Flow Forecast for Your Small Business

By Adam Uzialko | September 24, 2026

Cash flow is one of the most essential metrics for small businesses to track. Strong cash flow is critical for sustained growth and supporting operations without seeking costly financing.

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What Is Fiber-Optic Internet for Business?

By Mark Fairlie | September 24, 2026

Fiber-optic internet offers businesses fast speeds, low latency and reliable connectivity.

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How Businesses Are Marketing Green Innovation

By Julie Thompson | September 24, 2026

Going green may ultimately boost your company’s bottom line.

closeup of a hand on the receiver of an office phone

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RingCentral vs. Nextiva Comparison

By Mark Fairlie | September 24, 2026

RingCentral and Nextiva are prominent business phone system providers with extensive VoIP capabilities. How do their offerings compare?

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RingCentral vs. Dialpad Comparison

By Nicole Fallon | September 24, 2026

RingCentral and Dialpad are popular business phone systems with varying features. Here's how to decide which one is best for you.

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RFID for Retail: Know the Pros and Cons

By Joanna Furlong | September 24, 2026

Radio frequency identification technology has become an accessible and essential tool for modern inventory management.

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Keep Your Customers Coming Back With a Recurring Revenue Sales Model

By Jennifer Dublino | September 24, 2026

Returning customers spend more than new customers so it is worth it to retain them.

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Resume Screening 101: How to Find the Right Candidate in a Stack of Applications

By Adam Uzialko | September 24, 2026

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Hidden Costs of Restaurant Marketing

By Jennifer Dublino | September 24, 2026

Restaurant owners often overlook critical marketing expenses that can impact their bottom line.

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9 Ways to Resolve Conflict Between Your Sales and Marketing Teams

By Julie Thompson | September 24, 2026

Encourage collaboration and communication while creating more effective strategies.

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5 Steps to Remove a Shareholder

By Stella Morrison | September 24, 2026

Cutting ties with a shareholder isn't simple, but it can be achieved through these five steps.

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5 Reasons Remote Teams Are More Engaged Than Office Workers

By Jennifer Dublino | September 24, 2026

Remote workers may even be more engaged than those on-site — if you provide the right conditions.

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Reinventing Business Intelligence: 10 Ways Big Data Is Changing Business

By Jennifer Dublino | September 24, 2026

Big data is reshaping how companies operate, make decisions and compete. But what does that really mean for your business?

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Reddit Marketing: A Full Guide

By Danielle Fallon-O’Leary | September 24, 2026

Reddit's broad popularity and niche subcommunities offer a unique opportunity to boost visibility and authority.

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How to Reduce Abandoned E-Commerce Carts With Email Marketing

By Skye Schooley | September 24, 2026

Reconnect with your customers through effective marketing messages and strategies.

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