Buying Guides

To boost sales and brand awareness, you should consider expanding your distribution channels. Learn more about your options.

Learn the most common reasons why most e-commerce marketing campaigns fail.

An executive summary of your marketing plan provides an overview of how you’ll reach your target audience and drive conversions. Here is how to create one.

If you need additional help but can’t afford to hire a full-time employee, working with a freelancer is a good option. Here’s how to negotiate fairly.

Venmo is known for peer-to-peer payments. But Venmo for Business makes payments easy for small businesses. Learn the pros and cons of Venmo for Business.

A sales process helps you convert leads into customers and earn consistent sales in your business.

You don’t always need to build your own network to create a supply chain for your product. Here are some of the pros and cons of private labeling.

Developing great employees starts with addressing their needs as professionals. Here's how to support their goals and keep them at your company.

Pharmaceutical wholesalers purchase medications directly from manufacturers and then sell the medications to pharmacies.

Merchant cash advances and working capital loans are financing tools for business owners who need fast cash. Learn how they differ and their pros and cons.

Cash advances are short-term loans that don't need an application or credit check, but they aren't always a good option. Learn cash advance pros and cons.

Salesforce Marketing Cloud is perfect for larger businesses looking to invest in their email marketing strategy and manage bigger accounts. The system is built on Salesforce's renowned CRM platform,...

Zoho Assist is great remote PC access software for companies that offer their customers hands-on technical support for their products. It's also optimal for small and midsize businesses that need to...

ZarMoney is a standout accounting solution with simple pricing and robust integrations. Learn why it's the best accounting software for report generation.

Truist is a traditional bank lender resulting from the merger of SunTrust Bank and BB&T Bank in late 2019. The company provides a variety of small business financing options, including U.S. Small...

Stripe provides payment processing for online businesses in 25 countries. Its developer toolkit allows you to customize it for your website or mobile app, and it comes with more than 100 features,...

Smart Business Growth (SBG) Funding prides itself on helping small businesses by making the loan application process easier. From a quick application process and minimal paperwork to fast funding,...

Rapid Finance bills itself as a company offering fast and easy small business loans. The company lends to small businesses in any industry, as long as the business has shown signs of profitability...

PayPal lets businesses of all sizes, including startups and microbusinesses, accept credit cards with minimal application requirements. It's affordable, has transparent pricing and terms, and is easy...

National Processing offers credit card processing for retail, restaurant, and online businesses, as well as those that sell over the phone or by mail order. It has interchange-plus pricing and you...

Monday.com is the ideal service for businesses seeking customizable email templates, workflow automation, calendars, views and helpful analytics tools that make it easy to track campaign requests and...

Merchant One is a top credit card processor with an intuitive platform. Learn why Merchant One is the best credit card processor for flexible pricing.

Helcim makes credit card processing simple and affordable for small businesses. It offers retail, mobile, and virtual credit card processing solutions with transparent pricing and month-to-month...

Chase Payment Solutions is Chase Bank's credit card processing arm. Learn why Chase Payment Solutions is the top credit card processor for data analytics.

Campaigner is email marketing software with all the features businesses need to create professional and effective email campaigns.

Benchmark offers email marketing software with easy-to-use but thorough newsletter tools, making it a good choice for small businesses with no coders or experienced designers.