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Buying Guides

Latest: Advice, Tips and Resources

Review
monday.com CRM Review and Pricing
By Mark Fairlie | February 14, 2024

monday Sales CRM helps SMBs grow and manage all aspects of their operations. Learn how monday can help you customize sales and marketing workflows.

Article
How to Make Money in Retirement: A Guide to Turning a Hobby Into a Side Business
By Jennifer Dublino | February 14, 2024

Many retirees have turned side interests into income. Learn how to make money in retirement, including getting started, getting funding and paying taxes.

Article
3 Tips for Building an Investor-Ready Franchise Business
By Howard Goldstein | February 14, 2024

Being a franchisee has its perks over starting a brand-new business, but you still need capital. Here are three ways to appeal to investors.

Article
How to Reduce Abandoned E-Commerce Carts With Email Marketing
By Skye Schooley | February 14, 2024

Shopping cart abandonment represents lost web sales. Learn how to use email marketing campaigns to reduce and recover abandoned e-commerce shopping carts.

Article
Specialty Insurance Basics
By Mark Fairlie | February 14, 2024

A business needs specialty insurance for items not covered by ordinary homeowners or automobile insurance. Learn if your company needs more insurance.

Article
What Is GAAP? A Guide to Generally Accepted Accounting Principles
By Jamie Johnson | February 14, 2024

GAAP refers to a set of rules and standards used for financial reporting in the U.S. Learn how GAAP principles work and what they mean for your business.

Article
How to File Employee Payroll Taxes
By David Gargaro | February 14, 2024

This guide to filing payroll taxes can help any business with employees manage their payroll and meet their tax obligations.

Article
What Is a Human Resources Information System (HRIS)?
By Skye Schooley | February 14, 2024

A human resources information system (HRIS) helps your business's HR department stay compliant and safeguard data. Learn about HRIS features and functions.

Article
Email Design Guide (With Examples)
By Rachelle Gordon | February 13, 2024

Email is a critical marketing tool. Discover how to design your own in this complete guide that includes best practices and campaign examples.

Article
What Is a Merit Pay Increase?
By Julie Thompson | February 13, 2024

Merit increases can help boost productivity and retain valuable employees, but you need to know the benefits and pitfalls of the policy.

Article
5 FreshBooks Alternatives
By Dachondra Cason | February 13, 2024

While FreshBooks is popular accounting software, others might work better for your company. Learn about some alternatives.

Article
The Risks Associated With a Personal Guarantee
By Jennifer Post | February 12, 2024

Many small business loans require the business owner to sign a personal guarantee. Learn about the risks of personally guaranteeing a loan.

Article
What Is Tail Insurance in Business?
By Kimberlee Leonard | February 09, 2024

Tail insurance is a policy endorsement that lets you file a claim after a policy's term ends. Learn how tail coverage can protect your business.

Article
What Is an Insurance Rider in Business?
By Kimberlee Leonard | February 09, 2024

While standard business insurance policies protect your business, when extra coverage is needed, you'll obtain a rider. Learn how riders work.

Article
What Is a High-Risk Business Loan and What Industries Can It Help?
By Simone Johnson | February 08, 2024

If your company is considered too risky by traditional lenders, a high-risk business loan might offer financing options.

Article
Everything You Need to Know About 7702 Plans
By Max Freedman | February 08, 2024

A 7702 plan, also called a Section 7702 plan, is a privately issued stand-alone life insurance policy. Learn how it differs from typical retirement plans.

Article
How to Process Accounts Receivable: A Step-by-Step Guide
By Jamie Johnson | February 05, 2024

Learn how the accounts receivable process works and how accounting software can streamline your business’s ability to track and collect money owed.

Article
How to Accept Credit Card Payments Over the Phone
By Adam Uzialko | February 05, 2024

Accepting credit cards over the phone can help boost customer convenience and satisfaction. Learn methods for taking credit card payments over the phone.

Article
The Survival Guide to the Decline of Facebook’s Organic Reach
By Jolina Landicho | February 02, 2024

: Facebook has seen an organic reach drop recently. Learn about Facebook's algorithm changes, what it means for marketers and how to improve your reach.

Article
How to Avoid Creating an Annoying Email Campaign
By Andrew Martins | February 02, 2024

Email marketing campaigns can do more harm than good. Learn 10 best practices for email marketing to ensure effectiveness and better customer responses.

Article
Why Every Business Should Be Using Multiple Social Media Accounts
By Julie Thompson | February 02, 2024

Successful companies use multiple social media platforms to stay competitive. Here's why you shouldn’t rely only on Facebook and X (Twitter).

Article
Are the Benefits of Using a PEO Really Worth It?
By Joshua Stowers | February 02, 2024

Learn what a PEO does and the advantages and disadvantages of partnering with one vs. managing HR in-house.

Article
The Psychology of Sales
By Max Freedman | February 02, 2024

There is a lot of psychology involved in trying to make a sale. Here are the key principles to understand when you're marketing to your customers.

Article
What Is Opt-in Email Marketing?
By Jennifer Post | February 02, 2024

Opt-in email marketing helps reach prospects who have already shown interest in your products or services and are more likely to buy. Learn how it works.

Article
Not Just a Game: Legal Considerations for Social Media Contests and Sweepstakes
By Jennifer Dublino | February 02, 2024

Contests and sweepstakes can be an engaging part of your social media marketing strategy. However, you must understand the laws governing their usage.

Article
Support Employees’ Child Care Needs With a Dependent Care Flexible Spending Account
By Jane Genova | February 02, 2024

A dependent care flexible spending account (FSA) helps employees with child care and reduces tax liability. Learn if you should offer a dependent care FSA.

Article
Pricing and Costs of Tax Consultants
By Jennifer Dublino | February 02, 2024

No matter what type of taxes you need help preparing, it's crucial to choose the right business tax consultant – and one whose prices fit into your budget.

Article
Big Data, Big Impact: How Data Improves Your Social Media Marketing
By Mark Fairlie | February 02, 2024

Big data, together with AI, can help you find your target audience and communicate with it more effectively than ever before.

Article
What Are the Benefits of a Section 125 Plan?
By Max Freedman | February 02, 2024

With the tax savings it offers, a Section 125 plan can be a nice addition to a benefits package. Here are the pros and cons of these plans.