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Article
5 Examples Where the Personal Touch Still Matters in Marketing
By Jennifer Dublino | February 21, 2023

Digital marketing can help you reach many people at once, but reaching out to individual customers or prospects with a personal touch can be effective.

Article
10 Tips for Choosing the Right Web Hosting Company
By Genia Stevens | February 21, 2023

Follow these tips to choose the right web host for your company website so that it's accessible and secure.

Article
Build Your List: How to Get People to Subscribe to Your Blog
By Jennifer Dublino | February 21, 2023

Getting people to subscribe to your blog moves them down the sales funnel toward becoming a customer. Learn how to increase your blog subscriber list.

Article
Back to Basics: 10 Offline Marketing Tactics That Still Work in Today’s Digital World
By Sean Peek | February 21, 2023

Old-school advertising is still effective today. Here are 10 offline marketing strategies that work in the digital world.

Article
Keep It Simple: Why Businesses Need to ‘KISS’ More and How to Do It
By Sean Peek | February 21, 2023

Learn how you can use the KISS principle in your business to improve relationships and make your team more creative at little cost.

Article
5 Ways Emotional Intelligence Predicts Your Success
By Blair Nicole Natasi | February 21, 2023

Learn the different ways high emotional intelligence can predict your success in the business world.

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Article
6 Technical SEO Tips to Increase Website Traffic and Conversions
By Mark Fairlie | February 21, 2023

Organic search is the world's best free source of sales and leads. Mastering technical SEO can help you rank higher on the search terms you want to win.

Article
You Can Do It: How to Start a Business Without a Loan
By Donna Fuscaldo | February 21, 2023

Debt isn't the only way! Here are alternatives to getting a loan in order to start your business.

Article
7 Reasons Every Entrepreneur Needs a Branded Email Address
By Sean Peek | February 21, 2023

Don't use personal or generic email addresses for your startup. Learn why you need a branded email address for your business communications.

Businesswoman
Article
CIO vs. CMO: Who Owns What?
By Jennifer Dublino | February 21, 2023

When considering tech purchases for marketing functions, your company may have a conflict between the CIO and the CMO. Who should be in charge?

investment
Article
Reinventing Business Intelligence: 10 Ways Big Data Is Changing Business
By Jennifer Dublino | February 21, 2023

What is big data, and how can you use it to increase your business's success?

Article
Things to Consider Before Presenting Your Idea to Investors
By Chad Brooks | February 21, 2023

Here is how to prepare before pitching an invention idea to an investor.

Article
Business Decision-Making: Gut Instinct or Hard Data?
By Sean Peek | February 21, 2023

When it comes to business, your decisions matter. But it's important to recognize whether your choices are based on intuition or emotions.

Article
When Being Grandfathered Means Nothing: How Netflix’s Changes Affect Its Most Loyal Customers
By Chad Brooks | February 21, 2023

Learn how Netflix's loyal customers are affected by changes to their billing policy, and what it means to you and your customers.

Article
5 Reasons Your Business Should Have Strategic Partnerships
By Chad Brooks | February 21, 2023

Strategic partnerships have mutual benefits and can lead to long-term profits. Here are the advantages of partnering with another company and examples.

creative marketing team
Article
How to Build a Power Brand Through Chunk-Up Marketing
By Jennifer Dublino | February 21, 2023

Chunk-up marketing uses a series of small steps to bring long-term results for a brand. Learn how to apply chunking to your marketing strategy.

Article
Generation Z and the Future of Print Marketing
By Jamie Johnson | February 21, 2023

Gen Z is the newest generation of consumers, with an estimated $300B in buying power. Learn why print marketing may be an effective way to reach Gen Z.

Article
4 Ways Small Businesses Empower Their Communities
By Mark Fairlie | February 21, 2023

Learn how small businesses strengthen communities, and get ideas for meaningful community partnerships.

Article
Does Your Business Have a Battle Rhythm? Why You Need One
By Sean Peek | February 21, 2023

Battle rhythm is an operational knowledge management process. It is equal parts strategic routine and information processing.

Article
How to Choose the Best Call Center Software
By Mark Fairlie | February 21, 2023

Think you know what call center software does? Think again. In the last five years, it's evolved, integrating with SMS, messaging apps, video calls and more.

Article
Could IVR Systems Improve Your Marketing Company?
By Sean Peek | February 21, 2023

Check out these ways interactive voice response systems can improve your business’s customer service and positively impact your brand.

Article
7 Areas Where Attention to Detail Can Create an Effective Organization
By Jennifer Dublino | February 21, 2023

Focusing on the details in key areas can boost your business's efficiency. Learn the areas where you should be extra attentive to the little things.

Article
4 Simple Steps to Valuing Your Small Business
By Russell Smith | February 21, 2023

Calculating your business's value accurately is crucial if you want to sell it or seek investors. Learn four steps for calculating your business valuation.

Article
Best Brand-Building Marketing Agencies
By Sean Peek | February 21, 2023

In today's market, branding is everything. See which marketing agency might be able to help you build a stellar brand.

Article
Can Managers Become Leaders?
By Jennifer Post | February 21, 2023

Managers plan and carry out activities within an organization, but their role demands leadership. Here are five ways managers can become great leaders.

investment
Article
How to Protect Your Business From a Data Breach
By Sean Peek | February 21, 2023

Data thieves have more opportunities than ever to steal from your company. Follow these security measures to protect your information.

Article
The 5 Best Communication Tools for Businesses of Any Size
By Jamie Johnson | February 21, 2023

Whether you're a small company or an enterprise-level business, these five communication tech tools will keep your team engaged and connected.

Article
5 Best Construction Estimating Tools
By Eduardo Vasconcellos | February 21, 2023

Accurate estimates are key to your construction business's success. Learn about the top five construction estimating software tools.

Article
9 Security Practices to Protect Your Business’s Sensitive Information
By Max Freedman | February 21, 2023

You have a responsibility to your customers and your business to keep all sensitive data secure. Here are seven best practices to secure your information.

Article
How to Self-Fund Your Business
By Sean Peek | February 21, 2023

While self-funding a business is difficult, it isn’t impossible. Here are important tips for entrepreneurs considering the idea.