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Marketing

In order to grow your business, you need to get the word out about your products and services. That’s where marketing comes in. Whether you’re looking for low cost ways to reach your target audience or you have a budget for widespread advertising and public relations campaigns, our Marketing hub will help you tailor your messaging and expand your brand.

Latest in Marketing News: Advice, Tips and Resources

Think Different ad Steve Jobs
Article
Think Different: We (and AI) Updated Apple’s Iconic Ad Campaign for 2025
By Carolyn Neuhausen | January 03, 2024

What would this legendary campaign look like if it relaunched today? We picked a list of icons and asked AI to illustrate them.

Review
Benchmark Email Marketing Review
By Sean Peek | November 08, 2023

Benchmark offers email marketing software with easy-to-use but thorough newsletter tools, making it a good choice for small businesses with no coders or experienced designers.

Article
Postcards vs. Letters: Which Is the Better Direct Mail Marketing Strategy?
By Kent Moon | November 06, 2023

Direct mail marketing can generate leads and diversify your marketing strategy. Learn the benefits of postcards and letters in direct mail marketing.

Oscar Mayer face mask
Article
Oscar Mayer’s Hydrating Face Mask Is Not Baloney (or Bologna)
By Dan Ketchum | October 03, 2023

Would you try a bologna face mask?

Breaking Bad commercial
Article
How to Create a Super Bowl-Worthy Ad
By Dawn Allcot | October 03, 2023

…without a Super Bowl budget.

HBO Feature Presentation in purple
Article
To the Max: How HBO Changed TV Forever
By Antonio Ferme | October 03, 2023

Learn more about how HBO changed the television landscape.

Oracle NetSuite logo
Review
Oracle NetSuite CRM Review and Pricing
By Mark Fairlie | September 13, 2023

Oracle NetSuite is a comprehensive CRM solution with impressive ERP capabilities. Learn about Oracle NetSuite's features, ERP functionality and pricing.

Prey movie poster
Article
By Dropping “Predator,” Prey Shows How to Trust Your Audience
By Dan Ketchum | July 10, 2023

Sometimes a brand is so successful that it’s bigger than a name-drop.

Article
Improve Your Customer Retention With Social Media
By Jennifer Dublino | May 16, 2023

Social media is a resource businesses can use to connect with customers and retain brand loyalty. Learn how to use social media for customer retention.

Nike CFO
Article
Nike CMO: Your Campaign Needs One Page for Success
By Marty Beckerman | February 21, 2023

Nike’s branding tips revealed by Greg Hoffman.