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Sales

Your business can’t make money without sales, and our Sales hub resources will help you close the deal. Explore guidance on everything from negotiation tips to understanding sales funnels, which can help you improve both your individual sales skills and your entire team’s ability to land new customers.

Latest: Advice, Tips and Resources

Article
How to Expand Your Revenue Sources
By Mark Fairlie | July 21, 2025

The most successful businesses have several revenue sources. Learn how to increase yours.

Article
Super Sales Strategies: Quick Tips for Upselling and Cross-Selling
By Sean Peek | July 18, 2025

Improve your company's revenue by upselling and cross-selling like a pro. Follow these six easy tips to boost your sales.

Article
Deal Desk Guide for Businesses
By Mark Fairlie | July 18, 2025

Deal desks are specialized sales teams focused on high-value deals. Learn the pros and cons of deal desks and how to utilize them to drive sales.

Article
How to Make Your Direct Sales Business Explode in No Time
By Mark Fairlie | July 17, 2025

A direct sales business sells products or services outside of a retail environment. Follow these tips and strategies to build your direct sales business.

businessman looking at a computer screen with data and graphs
Article
The Cold Weather Effect: Raising Profits When Temperatures Drop
By Jennifer Post | July 17, 2025

The cold weather effect is a retail phenomenon of increased profits during cold weather. Learn how to weatherproof your business to reap the benefits.

Article
Facts vs. Emotions: When to Use Each Tactic to Make a Sale
By Jennifer Dublino | July 17, 2025

In marketing or direct sales, sometimes using facts is best, while an emotional approach is better in other instances. Learn to choose the right tactic.

Article
Complete Guide to Building a Sales Process
By David Gargaro | July 11, 2025

A sales process helps you convert leads into customers and earn consistent sales in your business.

Article
Back to Black: How to Combat a Decline in Sales
By Jennifer Post | July 11, 2025

How do you combat declines in sales when the economy is to blame? See how one business turned its sales around in two years.

Article
10 Ways to Reduce Shopping Cart Abandonment
By Megan Totka | July 10, 2025

Here is how you can increase online purchases with techniques that help customers finish their checkout process.

Article
Retail or E-tail? Buying Online vs. Buying in Person
By Jennifer Dublino | July 10, 2025

E-commerce offers convenience and scale, while in-store shopping provides sensory experiences and personal service; many businesses thrive using both.

Best Pick
The Best Call Center Software In 2025
By Mark Fairlie | June 16, 2025

Five9, Twilio and GoTo provide cloud-based call center solutions with AI-powered routing, analytics and omnichannel support.

Office workers
Article
The 10 Largest E-Commerce Markets in the World by Country
By Mark Fairlie | June 02, 2025

Global ecommerce is led by China, the U.S. and Japan, with Amazon, Alibaba and Walmart dominating online retail. Trends include AI search and omnichannel sales.

Article
The 5 Best Sources of B2B Lead Prospects
By Jennifer Dublino | May 16, 2025

Prospects are audience members whose brand engagement levels indicate they could become customers. Learn where to find B2B leads and how to develop them.

online customer
Article
One-Click Purchasing: How Click-to-Buy Is Revolutionizing E-Commerce
By Danielle Fallon-O’Leary | May 16, 2025

One-click purchasing allows customers to enter and save contact, shipping and payment information, making buying much easier and cart abandonment less likely.

Businesswoman presenting in a meeting
Article
7 Things Entrepreneurs Should Know About Sales and Marketing Today
By Jennifer Dublino | May 13, 2025

Successful entrepreneurs have adjusted marketing and sales mindsets to incorporate digital tools and analytics. Learn today's marketing and sales trends.

Article
The Psychology of Choice: How Your Business Can Leverage Customer Decision-Making
By Mark Fairlie | April 17, 2025

The psychology of choice means the more options we have, the less likely we are to make a decision. Learn how to use this to your business's advantage.

Article
The Psychology of Sales
By Max Freedman | April 08, 2025

There is a lot of psychology involved in trying to make a sale. Here are the key principles to understand when you're marketing to your customers.

Article
What Is Sales Pipeline Management?
By Nicole Fallon | April 07, 2025

Discover what a sales pipeline is, how to manage it, and ways to optimize your own pipeline.

business movie
Article
Keys to CRM Success for Small Businesses
By Mark Fairlie | February 21, 2025

CRM systems fail when they're not utilized correctly or when businesses choose the wrong CRM solution. Learn how to implement CRM software successfully.

Article
Learn by Example: 7 Great Mobile-Friendly E-Commerce Websites
By Mark Fairlie | February 20, 2025

Boost your mobile website conversion rates by emulating excellent mobile-friendly e-commerce websites. Learn how to create a great mobile user experience.

Article
Bloomfire CMO: Outpace Your Competitors With Customer Insights (Full Q&A)
By Antonio Ferme | February 14, 2025

Dan Stradtman explains the importance of knowing your customers with the data to prove it.

creative marketing team
Article
Why Your E-Commerce Marketing Campaign Failed
By Danielle Fallon-O’Leary | February 14, 2025

Learn the most common reasons why most e-commerce marketing campaigns fail.

Article
What Is Dynamic Pricing and How Does It Affect E-Commerce?
By Jennifer Dublino | February 10, 2025

Dynamic pricing lets e-commerce businesses adjust prices in real time based on demand, competition, and data, boosting revenue and improving customer targeting.

Article
E-Commerce Website Security: 10 Best Practices to Protect Your Online Store
By Jack Danielson | February 06, 2025

A secure platform is the foundation to protect your online store. Here are some security tips to keep your e-commerce site safe from fraud and hackers.

marketing meeting
Article
What Is Retargeting and How Can It Boost Conversions?
By Adam Uzialko | January 30, 2025

Find out how retargeting works, how it differs from remarketing and how it can increase conversions for your business.

Article
How to Find Anyone’s Business Email Address
By Julie Thompson | January 28, 2025

Our step-by-step guide will help you find the email addresses you need. Plus, get proven tips for sending cold emails for your business.

Article
A Step-By-Step Guide to Taking Your E-Commerce Business Global
By Jennifer Dublino | January 24, 2025

This guide will show you how to take your e-commerce business worldwide using solid planning, research and strategy.

Article
Increase Sales With These Proven Tactics
By David Gargaro | January 17, 2025

Growing sales is crucial for small business success. Learn proven ways to increase sales and help your small business grow.

sales pitch presentation
Article
Sign on the Line: 5 Steps to Closing the Sale
By Jamie Johnson | January 15, 2025

Closing a sale is an art. With these steps, you can seal any deal and build an ongoing relationship with a prospect or client.

busy office
Article
9 Ways to Build a Positive Sales Culture
By Megan Totka | January 14, 2025

A successful sales team is the lifeblood of your company. Learn how to develop a healthy, positive sales culture that fosters success for your business.