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Sales

Your business can’t make money without sales, and our Sales hub resources will help you close the deal. Explore guidance on everything from negotiation tips to understanding sales funnels, which can help you improve both your individual sales skills and your entire team’s ability to land new customers.

Latest: Advice, Tips and Resources

Article
The Rule of 9s: Will Charm Pricing Work for Your Business?
By Kimberlee Leonard | January 28, 2026
Don’t leave your pricing strategy to guesswork. Charm pricing has been proven to lift sales, but will it work for you? Read on to learn more.
Article
Use Role-Playing to Engage Your Sales Force
By Mark Fairlie | January 27, 2026
Sales skills can be taught, and role-playing is a great way to improve them. Here are tips and examples to incorporate role-playing into your training.
Article
Sales Methodologies
By Skye Schooley | January 27, 2026
Learn which sales methodologies work best for small businesses. Compare SPIN, Challenger, MEDDIC & more, plus get a 30-day rollout plan to drive results.
Article
Complete Guide to Winning Customers Over The Phone
By Max Freedman | January 27, 2026
Master outbound sales with confident tone, active listening, objection handling, smile while talking, proper breathing techniques, and CRM integrations.
Article
Expanding Your Small Business’s Distribution Channels
By Sean Peek | January 23, 2026
To boost sales and brand awareness, you should consider expanding your distribution channels. Learn more about your options.
Article
9 Ways to Generate More (and Better) Sales Leads for Your Business
By Adam Uzialko | January 22, 2026
Sales leads are important to your business. Here is how you can generate more leads and manage them better by choosing the best CRM system for your needs.
Article
How to Find Anyone’s Business Email Address
By Julie Thompson | January 21, 2026
Our step-by-step guide will help you find the email addresses you need. Plus, get proven tips for sending cold emails for your business.
Article
Increase Sales With These Proven Tactics
By David Gargaro | January 21, 2026
Growing sales is crucial for small business success. Learn proven ways to increase sales and help your small business grow.
marketing meeting
Article
What Is Retargeting and How Can It Boost Conversions?
By Adam Uzialko | January 20, 2026
Find out how retargeting works, how it differs from remarketing and how it can increase conversions for your business.
creative marketing team
Article
Why E-Commerce Marketing Campaigns Fail and How to Fix Them
By Danielle Fallon-O’Leary | January 20, 2026
Learn the most common reasons why most e-commerce marketing campaigns fail.
Article
What Is Sales Pipeline Management?
By Nicole Fallon | January 14, 2026
Discover what a sales pipeline is, how to manage it, and ways to optimize your own pipeline.
Businesswoman presenting in a meeting
Article
7 Things Entrepreneurs Should Know About Sales and Marketing Today
By Jennifer Dublino | January 12, 2026
Successful entrepreneurs have adjusted marketing and sales mindsets to incorporate digital tools and analytics. Learn today's marketing and sales trends.
Article
Creating a Sales Manual
By Jamie Johnson | January 12, 2026
Your company sales manual is your sales department's "how-to" guide for achieving success. Learn how to create one.
Article
How to Reduce Abandoned E-Commerce Carts With Email Marketing
By Skye Schooley | January 02, 2026
Shopping cart abandonment represents lost web sales. Learn how to use email marketing campaigns to reduce and recover abandoned e-commerce shopping carts.
Article
Open for Business: 5 Options for Setting Up an Online Store
By Jennifer Dublino | January 02, 2026
There are various ways to open an e-commerce store and start selling online. Learn your online store options and their pros and cons.
Article
9 Lead Conversion Tips for Success
By Andrew Martins | January 02, 2026
No matter how you generate business leads, you need to turn brand awareness into actual sales. Here are nine lead conversion tips from industry insiders.
Article
Is Wholesale Over? The Death of the Middleman
By Jennifer Dublino | December 19, 2025
The internet has reduced the need for wholesalers that act as middlemen in the sales process. Learn the pros and cons of direct-to-consumer transactions.
Article
The 5 Best Sources of B2B Lead Prospects
By Jennifer Dublino | December 19, 2025
Prospects are audience members whose brand engagement levels indicate they could become customers. Learn where to find B2B leads and how to develop them.
Article
Get Inspired: The Top 10 Blogs on Sales Management for 2026
By Skye Schooley | December 17, 2025
With sales teams more important than ever, it's essential to stay up to date on sales management topics. Here are 10 blogs to inspire your sales efforts.
Article
How to Expand Your Revenue Sources
By Mark Fairlie | November 04, 2025
The most successful businesses have several revenue sources. Learn how to increase yours.
Article
Facts vs. Emotions: When to Use Each Tactic to Make a Sale
By Jennifer Dublino | October 27, 2025
In marketing or direct sales, sometimes using facts is best, while an emotional approach is better in other instances. Learn to choose the right tactic.
businessman looking at a computer screen with data and graphs
Article
The Cold Weather Effect: Raising Profits When Temperatures Drop
By Jennifer Post | October 16, 2025
The cold weather effect is a retail phenomenon of increased profits during cold weather. Learn how to weatherproof your business to reap the benefits.
Article
What Is Dynamic Pricing and How Does It Affect E-Commerce
By Jennifer Dublino | October 13, 2025
Dynamic pricing adjusts prices in real-time based on demand, competition and market data. Amazon pioneered this to maximize revenue and stay competitive.
Article
Online Shopping Cart Abandonment: How to Reduce It
By Megan Totka | September 29, 2025
Here is how you can increase online purchases with techniques that help customers finish their checkout process.
online customer
Article
One-Click Purchasing: How Click-to-Buy Is Revolutionizing E-Commerce
By Danielle Fallon-O’Leary | May 16, 2025
Amazon pioneered one-click purchasing in 2000. Cornell research shows it increases customer spending by 28.5% and reduces the 70% cart abandonment rate online.
Article
Bloomfire CMO: Outpace Your Competitors With Customer Insights (Full Q&A)
By Antonio Ferme | February 14, 2025
Dan Stradtman explains the importance of knowing your customers with the data to prove it.
sales pitch presentation
Article
Use These Jedi Mind Tricks to Make Customers Spend More
By Mike Berner | November 19, 2024
Want to increase your retail sales fast? Check out the psychological tricks proven to get customers spending more.
Winning Time movie still
Article
Winning Time: Turn Your Marketing and Sales Teams Into a “Magic” Duo
By Ali Saleh | November 16, 2024
With the right synergy, it’ll be “Showtime” at your business.
Article
6 Legal Challenges for E-Commerce Businesses
By Sean Peek | November 04, 2024
These five legal challenges can make or break an e-commerce company. Learn how to avoid law and regulation problems that might hurt your small business.
Tommy Boy movie still
Article
How Tommy Boy Depicts the Power of Spin Selling
By Antonio Ferme | July 10, 2023
Classic comedy is a tutorial on Situation, Problem, implication, and Need-Payoff.