Sales
Your business can’t make money without sales, and our Sales hub resources will help you close the deal. Explore guidance on everything from negotiation tips to understanding sales funnels, which can help you improve both your individual sales skills and your entire team’s ability to land new customers.
Latest: Advice, Tips and Resources
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What Is Retargeting and How Can It Boost Conversions?
By Adam Uzialko | January 20, 2026
Find out how retargeting works, how it differs from remarketing and how it can increase conversions for your business.
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Why E-Commerce Marketing Campaigns Fail and How to Fix Them
By Danielle Fallon-O’Leary | January 20, 2026
Learn the most common reasons why most e-commerce marketing campaigns fail.
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E-Commerce Security: 10 Best Practices to Protect Your Online Store
By Jack Danielson | January 20, 2026
A secure platform is the foundation to protect your online store. Here are some security tips to keep your e-commerce site safe from fraud and hackers.
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Keys to CRM Success for Small Businesses
By Mark Fairlie | January 16, 2026
CRM systems fail when they're not utilized correctly or when businesses choose the wrong CRM solution. Learn how to implement CRM software successfully.
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What Is Sales Pipeline Management?
By Nicole Fallon | January 14, 2026
Discover what a sales pipeline is, how to manage it, and ways to optimize your own pipeline.
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The Psychology of Sales
By Max Freedman | January 13, 2026
There is a lot of psychology involved in trying to make a sale. Here are the key principles to understand when you're marketing to your customers.
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7 Things Entrepreneurs Should Know About Sales and Marketing Today
By Jennifer Dublino | January 12, 2026
Successful entrepreneurs have adjusted marketing and sales mindsets to incorporate digital tools and analytics. Learn today's marketing and sales trends.
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Creating a Sales Manual
By Jamie Johnson | January 12, 2026
Your company sales manual is your sales department's "how-to" guide for achieving success. Learn how to create one.
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How to Reduce Abandoned E-Commerce Carts With Email Marketing
By Skye Schooley | January 02, 2026
Shopping cart abandonment represents lost web sales. Learn how to use email marketing campaigns to reduce and recover abandoned e-commerce shopping carts.
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Open for Business: 5 Options for Setting Up an Online Store
By Jennifer Dublino | January 02, 2026
There are various ways to open an e-commerce store and start selling online. Learn your online store options and their pros and cons.
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9 Lead Conversion Tips for Success
By Andrew Martins | January 02, 2026
No matter how you generate business leads, you need to turn brand awareness into actual sales. Here are nine lead conversion tips from industry insiders.
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Is Wholesale Over? The Death of the Middleman
By Jennifer Dublino | December 19, 2025
The internet has reduced the need for wholesalers that act as middlemen in the sales process. Learn the pros and cons of direct-to-consumer transactions.
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Complete Guide to Understanding the Sales Funnel
By David Gargaro | December 19, 2025
A sales funnel is the step-by-step process that a prospect follows to become your customer.
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The 5 Best Sources of B2B Lead Prospects
By Jennifer Dublino | December 19, 2025
Prospects are audience members whose brand engagement levels indicate they could become customers. Learn where to find B2B leads and how to develop them.
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5 Tips to Reduce Friction on Your E-Commerce Website
By Chris Christoff | December 18, 2025
Anything that slows e-commerce website browsing or makes it difficult to navigate causes friction. Learn to reduce friction and increase online sales.
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Get Inspired: The Top 10 Blogs on Sales Management for 2026
By Skye Schooley | December 17, 2025
With sales teams more important than ever, it's essential to stay up to date on sales management topics. Here are 10 blogs to inspire your sales efforts.
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How to Expand Your Revenue Sources
By Mark Fairlie | November 04, 2025
The most successful businesses have several revenue sources. Learn how to increase yours.
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Facts vs. Emotions: When to Use Each Tactic to Make a Sale
By Jennifer Dublino | October 27, 2025
In marketing or direct sales, sometimes using facts is best, while an emotional approach is better in other instances. Learn to choose the right tactic.
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Super Sales Strategies: Quick Tips for Upselling and Cross-Selling
By Sean Peek | October 21, 2025
Improve your company’s revenue by upselling and cross-selling like a pro. Follow these 10 easy tips to boost your sales.
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The Cold Weather Effect: Raising Profits When Temperatures Drop
By Jennifer Post | October 16, 2025
The cold weather effect is a retail phenomenon of increased profits during cold weather. Learn how to weatherproof your business to reap the benefits.
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How to Make Your Direct Sales Business Explode in No Time
By Mark Fairlie | October 13, 2025
A direct sales business sells products or services outside of a retail environment. Follow these tips and strategies to build your direct sales business.
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What Is Dynamic Pricing and How Does It Affect E-Commerce
By Jennifer Dublino | October 13, 2025
Dynamic pricing adjusts prices in real-time based on demand, competition and market data. Amazon pioneered this to maximize revenue and stay competitive.
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Online Shopping Cart Abandonment: How to Reduce It
By Megan Totka | September 29, 2025
Here is how you can increase online purchases with techniques that help customers finish their checkout process.
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One-Click Purchasing: How Click-to-Buy Is Revolutionizing E-Commerce
By Danielle Fallon-O’Leary | May 16, 2025
Amazon pioneered one-click purchasing in 2000. Cornell research shows it increases customer spending by 28.5% and reduces the 70% cart abandonment rate online.
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Learn by Example: 7 Great Mobile-Friendly E-Commerce Websites
By Mark Fairlie | February 20, 2025
Boost your mobile website conversion rates by emulating excellent mobile-friendly e-commerce websites. Learn how to create a great mobile user experience.
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Bloomfire CMO: Outpace Your Competitors With Customer Insights (Full Q&A)
By Antonio Ferme | February 14, 2025
Dan Stradtman explains the importance of knowing your customers with the data to prove it.
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Use These Jedi Mind Tricks to Make Customers Spend More
By Mike Berner | November 19, 2024
Want to increase your retail sales fast? Check out the psychological tricks proven to get customers spending more.
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Winning Time: Turn Your Marketing and Sales Teams Into a “Magic” Duo
By Ali Saleh | November 16, 2024
With the right synergy, it’ll be “Showtime” at your business.
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6 Legal Challenges for E-Commerce Businesses
By Sean Peek | November 04, 2024
These five legal challenges can make or break an e-commerce company. Learn how to avoid law and regulation problems that might hurt your small business.
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11 Powerful Reasons to Invest in CRM Software
By Mark Fairlie | April 18, 2024
Discover the 11 ways that CRM software makes customers stay with you longer, turn more inquiries into orders and help sales and marketing work together.