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How AI and Automation Technology Can Help Accountants
Strike the right balance between human brainpower and modern technology.
Written by: Jamie Johnson, Senior AnalystUpdated Feb 21, 2023
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Table of Contents
Artificial intelligence (AI) is changing how nearly every industry operates, including the accounting industry. However, instead of replacing accountants, AI is redefining their everyday roles and responsibilities.
AI can take over tedious, repetitive tasks like data entry so accountants can focus on more strategic, meaningful work. Many accounting firms are using AI to streamline operations, improve efficiency and enhance client communications. We’ll explore the relationship between AI and accounting and how accountants and finance teams can leverage this resource.
Tip
Not every business owner is familiar with accounting, but it's crucial to understand business accounting basics. Key practices include separating business and personal expenses, classifying workers correctly and creating regular profit and loss statements.
How AI is affecting accounting
AI tools are transforming accounting by automating numerous tasks and increasing efficiency. For example, AI can create invoices, analyze financial data, generate reports and identify patterns and anomalies that suggest accounting fraud. These services can help businesses save money and improve the accuracy and timeliness of their financial reports.
Here are some other ways AI is affecting the accounting industry:
AI may replace some accounting jobs: AI’s automation functions can potentially replace specific jobs in the accounting industry. Accountants are already finding it hard to bill for traditional services such as data entry or audits because software can handle these tasks.
AI may prompt new accountant specialties: If AI and automation take over some tasks, accountants with extra bandwidth can and should find ways to add more value elsewhere. For example, by offering more holistic financial consulting, accountants can continue to improve their bookkeeping accuracy and accessibility while diversifying the services they offer to clients.
AI and automation can provide new insights for accountants: Many cloud-based accounting platforms are moving beyond transaction automation toward analysis. As a result, machine learning can give many accounting professionals detailed data about their clients and accountants can use this insight to provide expert advice.
AI and automation may change accountant job functions: The need for accountants won’t disappear. However, their job functions will likely evolve. For example, a traditional bookkeeper will become more of an information systems manager — someone who helps clients feel in control of their data and cash flow management.
AI and automation may prompt accountants to be more proactive: While machines work on data entry and organization, accountants are free to seek out more business endeavors. For example, they can ensure their clients are ready for significant financial transactions, such as applying for a business loan and dealing with initial public offerings, mergers and acquisitions, strategic reviews or restructuring. Accountants often navigate these transactions in real time. However, AI will help them benchmark, track and improve clients’ businesses before a transaction starts.
Financial analysis: Karl Threadgold, managing director at Threadgold Consulting, a NetSuite enterprise resource planning solution provider, sees numerous people using AI for financial analysis. “Instead of manually going through reports like P&L [profit-and-loss] statements, people are copying and pasting the data into ChatGPT and asking it for insights on where savings can be made or how efficiencies can be improved,” Threadgold explained. “This not only saves a lot of time but also helps identify opportunities that could have been overlooked.”
AI can assist with many accounting-related tasks. Consider the following examples:
AI can help enforce corporate policy: AI can help enforce company policies and reduce the time it takes to uncover noncompliance issues in financial data. For instance, AI can scan employee receipts, credit card transactions and travel bookings for any purchases made outside company policy. This makes it possible for auditors to assess errors quickly and ensure that employees follow all policies.
AI can streamline data entry and analysis: AI can help financial managers track time-consuming and tedious transactions like expense tracking. It allows you to extract data from receipt images and classify an expense automatically based on the spending category. It then populates reports so managers can analyze expenses in one place.
AI can reduce the risk of fraud: Given that AI can audit up to 100 percent of spending reports, it can predict patterns and detect various irregularities in financial data. This allows auditors to spot fraudulent spending before expense reimbursement occurs. And given that it’s scalable, AI can also easily manage influxes of data without compromising the overall accuracy.
AI can perform budget forecasting: AI can predict a company’s future financial performance and create a budget forecast. It analyzes historical financial data to identify patterns and predict future income and revenue. AI can also combine financial data with other sources to create more accurate forecasts.
AI can facilitate tax preparation: AI software can automatically extract relevant information from financial documents and use it to create tax returns. AI can be programmed with tax laws and regulations to ensure a company remains compliant.
Tip
The ability to connect with accountants is a valuable accounting software feature, giving customers the best of both worlds — technology and personal human attention.
How accountants can stand out against AI
Although AI is a helpful tool, Edward Tian, CEO of GPTZero, emphasizes that it can’t replace accountants outright. “Accountants don’t just run numbers,” Tian explained. “There is so much to the job that requires human interaction and specialized skills.”
Here are some ways accountants are more valuable than AI:
Accountants can consult and advise: One of the top ways accountants can stand out against AI is by offering consultations and advising services. Clients who require a consultation will undoubtedly seek out human intelligence over AI. “Accountants often work with business leaders when it comes to budgetary planning and brainstorming,” Tian noted. “Only human accountants are going to be able to fully understand the vision and goals of a company.”
Accountants can specialize in various areas: Accountants will be in higher demand if they specialize in specific areas, like tax law or forensic accounting. “I think specializing in a certain industry and being the expert within a niche will help to set them apart,” Threadgold said. “People might be able to automate mundane tasks, but you can’t automate expertise.”
Accountants can incorporate AI tools: Instead of seeing AI as a threat, accountants have an opportunity to embrace these tools to supplement their capabilities. For example, you can use AI software to automate routine activities, allowing you to focus on higher-value tasks.
Accountants can learn to use complex software: Using complex software is a skill that AI cannot offer. Although it can perform specific functions, it can’t do it alone. Moreover, a human eye is still required to ensure things are being done correctly.
Accountants provide the human touch: One primary way accountants can stand out from AI is to remain personable and compassionate. No matter how efficient AI may be, most people prefer interfacing with someone capable of understanding their needs and concerns and empathizing with them.
AI is a valuable accounting tool
AI is a valuable accounting tool that can streamline data entry and analysis and help business accounting systems become more accurate and reliable. However, AI can’t replace many financial sector elements that require a personal touch.
Accounting professionals and businesses can strike a balance between AI and human intelligence, directing how the technology benefits clients while making their lives easier and giving them more freedom to pursue more extensive opportunities.
Jamie Johnson has spent more than five years providing invaluable financial guidance to business owners, leading them through the financial intricacies of entrepreneurship. From offering investment lessons to recommending funding options, business loans and insurance, Johnson distills complex financial matters into easily understandable and actionable advice, empowering entrepreneurs to make informed decisions for their companies. As a business owner herself, she continually tests and refines her business strategies and services.
At business.com, Johnson covers accounting practices, budgeting, loan forgiveness and more.
Johnson's expertise is also evident in her contributions to various finance publications, including Rocket Mortgage, InvestorPlace, Insurify and Credit Karma. Moreover, she has showcased her command of other B2B topics, ranging from sales and payroll to marketing and social media, with insights featured in esteemed outlets such as the U.S. Chamber of Commerce, CNN, USA Today, U.S. News & World Report and Business Insider.