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Latest: Advice, Tips and Resources

Article
Why Small Businesses Need to Digitize Documents
By Julie Thompson | December 03, 2024

There are several benefits of digitizing documents for small businesses. Learn what this process is and how to do it properly.

Article
What Is the Cost of Software Development?
By Sean Peek | December 03, 2024

The cost for software development depends on a variety of different factors. Learn how to make the right choices for your business.

Article
How to Manage File System ACLs With PowerShell
By Adam Bertram | December 03, 2024

Before you can change an ACL, you must get the current one. There are two ways to do this with PowerShell. Learn how to get the current ACL and modify it.

Article
GDPR: Email Marketing in the Age of Digital Privacy
By Adam Uzialko | December 02, 2024

Digital privacy laws can impact how a business does email marketing campaigns. Here is what you should know before you push send.

Article
8 Components of Customer Personas
By Tabitha Naylor | December 02, 2024

Developing accurate customer personas is key to your company's success. Here are the components your personas should include and how to use them.

Article
7 Highly Effective Ways to Build an Online Community for Your Business
By Max Freedman | December 02, 2024

Online communities keep your target audience engaged with one another and your brand. Here's how to effectively build an online community.

Article
How to Apply for a Business Credit Card if You Have Bad Credit
By Donna Fuscaldo | November 27, 2024

Qualifying for a business credit card with bad credit is hard but not impossible. Learn about card options if you have bad credit, such as secured cards.

Article
30 Essential Data Analytics Terms Every Marketer Should Know
By Mark Fairlie | November 27, 2024

Every marketer should understand these 30 commonly used data analytics terms so they can create meaningful sales and campaign reports.

Article
10 Successful Businesses You Didn’t Know Were Run By Women
By Jennifer Dublino | November 27, 2024

Female entrepreneurs own 42 percent of American firms. Check out this list of women-led companies and some great resources for small business owners.

Article
Why It’s Important New Hires Fit a Company’s Culture
By Andrew Martins | November 27, 2024

Business owners who want a cohesive workplace must ensure new hires fit the company culture. Learn why a cultural fit is vital and how to qualify people.

Article
How to Choose Payroll Software
By Nicole Fallon | November 27, 2024

Choosing the right payroll provider for your small business is crucial. Learn what factors to assess when selecting payroll software and services.

Article
Why You Should Care About IEEE 802.11ax
By Sean Peek | November 27, 2024

Every Wi-Fi user appreciates a faster connection. The IEEE 802.11ax draft standard promises better range, throughput and resiliency.

Article
Small Business Guide to a Restaurant Management System
By Kiely Kuligowski | November 26, 2024

Restaurant management systems are essential tools that help you manage sales, staff, inventory and more. Learn which type might benefit your business best.

Article
How to Prevent Nepotism in the Workplace
By Patrick Proctor | November 26, 2024

Workplace nepotism can have a destructive impact on any organization, yet it remains surprisingly common. Learn to recognize and prevent nepotism.

Article
How Businesses Are Marketing Green Innovation
By Julie Thompson | November 26, 2024

Learn how your company can improve the environment while using eco-friendly consciousness as a marketing tactic.

Article
5 Ideas to Boost Your Loyalty Program’s Success
By Mark Fairlie | November 26, 2024

Want to boost customer loyalty and retention for your business? Learn rewards program tactics to help you build a loyal customer base and drive more sales.

Article
How to Hire the Right Accountant for Your Business
By Mike Berner | November 26, 2024

An accountant can add financial balance to your life. But how do you pick the right accountant for your business? Here are our tips.

Article
RFID for Retail: Know the Pros and Cons
By Joanna Furlong | November 25, 2024

RFID (radio frequency identification) can identify and track inventory. Learn how RFID is used in retail and what you need to know to use it effectively.

Article
How Women-Owned Businesses Can Use Social Media Marketing
By Ryan Ayers | November 25, 2024

How women-owned companies can highlight their business’s unique features using social media marketing.

Article
How to Handle Internal Communications During a Merger
By Julie Thompson | November 25, 2024

During a merger or acquisition, it is important to communicate properly with your employees. Here are tips to help ease the transition.

Article
Is Your Office Space Making You Depressed? How Environment Affects Productivity
By Julie Thompson | November 25, 2024

Your office environment can cause stress and depression. Learn five ways to make your office space healthier and more effective.

Article
5 Best Digital Marketing Certifications
By Mark Fairlie | November 25, 2024

Digital marketing specialists are in demand and getting average salaries of $64,000. Find out the qualifications you need to get ahead in this job market.

person carrying packed office belongings
Article
Why You Should Pay Your Employees to Stop Working For You
By Skye Schooley | November 25, 2024

Learn what voluntary severance is and when you should offer it.

Article
How to Recognize and Support Employees With Impostor Syndrome
By Julie Thompson | November 24, 2024

When your employees feel inadequate, there are steps that you can take to help them overcome that self-doubt and improve their productivity.

Article
How to Negotiate When Hiring Freelancers
By Bennett Conlin | November 21, 2024

If you need additional help but can’t afford to hire a full-time employee, working with a freelancer is a good option. Here’s how to negotiate fairly.

Article
How to Draft an Email Newsletter
By Rachelle Gordon | November 20, 2024

Your business's email newsletter can nurture leads and add value to your brand. Learn how to draft an email newsletter as part of your marketing plan.

Article
The Skills You Need to Be a Successful Remote Employee
By Jennifer Dublino | November 20, 2024

While working remotely may sound enticing, these positions require employees to have these skill sets in order to be productive.

Article
Why You Need a Mix of Push and Pull Marketing
By Sammi Caramela | November 20, 2024

Push marketing sends your message to consumers while pull marketing is when customers come to you. Learn how and when to use push and pull marketing.

Article
Outgrowing Your Office Space? Should You Lease or Buy?
By Karina Fabian | November 20, 2024

Here is a list of things to consider before deciding whether to purchase or lease your new office space, including pros and cons of both options.

Article
4 Reasons Why Texas Is a Hot State for Starting a Business
By Sean Peek | November 20, 2024

The heat and the sun aren't the only reasons Texas is a hot state. Check out why Texas is a fantastic state to start a business.