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Latest: Advice, Tips and Resources

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Article
What Is Google Ads and Why Should You Use It?
By Max Freedman | November 06, 2024

Here are some of the benefits of using Google Ads in your digital marketing strategy.

Article
90 Days to Prove Yourself: The Power of a Probationary Period
By Julie Thompson | November 06, 2024

Giving an employee a probationary period has advantages. It allows them to achieve more and offers the company a chance to see if training is necessary.

happy business team at a conference table
Article
The Power of Anonymity for Employee Feedback
By Chad Brooks | November 06, 2024

Find out the advantages and disadvantages of anonymous feedback and how to get it from your employees.

Article
Automated Email Sequence Examples
By Marisa Sanfilippo | November 06, 2024

You can keep your customers more engaged by using automated email sequences, which looks at their actions and behaviors and helps you craft better campaigns.

Article
How to Create a Paperless Office
By Sean Peek | November 06, 2024

Paperless office solutions reduce clutter, improve organization and streamline reporting. Here's how to create a paperless office.

Remote team meeting on a laptop
Article
How to Transition to Long-Term Work From Home
By Kiely Kuligowski | November 06, 2024

Working from home requires preparation and a new approach. Learn how to transition to remote work if you're working for a company or starting your own business.

Article
Grants For Felons, SBA Programs & More Funding Options
By Sean Peek | November 06, 2024

The government and nonprofits provide funds for felons who want to start a business. Here is a list of options, from grants to crowdfunding to loans.

Article
5 Simple Ways to Pinpoint Your Brand’s Target Audience
By Chris Christoff | November 06, 2024

When you start a business, you need to understand your target market at a fundamental level. Here's exactly how to identify your audience.

Article
From COVID-19 to Hurricane Season: Disaster Preparedness for Small Business
By Skye Schooley | November 06, 2024

If you have a strong plan in place, it'll take more than a natural disaster like COVID-19 to sink your company.

Article
What Is a Severance Package and Severance Agreement?
By Adam Uzialko | November 05, 2024

Severance pay is sometimes paid out to an employee when they are terminated. Check out these free severance agreement templates and letters.

person using a calculator to do accounting
Article
Hitting the Books: A Guide to Retail Accounting
By Jill Bowers | November 05, 2024

Learn about the methods of calculating and tracking inventory that are used in retail accounting.

Article
62 Inspiring Quotes From Trailblazing Women We Admire
By Sean Peek | November 05, 2024

These quotes from women who paved the way in their respective fields can serve as inspiring motivational tools to keep working towards your goals.

Article
Snail Mail Will Rescue Your Digital Campaigns From Tech Uncertainty
By Mark Fairlie | November 04, 2024

Postal mail is a great way to improve responsiveness from your digital marketing campaigns. Find out why it performs so well, even among elusive Gen Zers.

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Review
WorkSight by G&A Partners Review
By Skye Schooley | November 01, 2024

WorkSight is a comprehensive human resources outsourcing solution. Learn about the features that make it the best HRO platform for employee development.

Article
Employee Rights You’re Violating Right Now
By Kiely Kuligowski | November 01, 2024

Employers should understand employees' rights to avoid violating them. Learn about violations like discrimination, wage errors, sexual harassment and more.

marketing team
Article
5 Examples Where the Personal Touch Still Matters in Marketing
By Jennifer Dublino | October 30, 2024

Digital marketing can help you reach many people at once, but reaching out to individual customers or prospects with a personal touch can be effective.

person drawing logos in a sketchbook next to a color palette
Article
How to Create a New Brand Image From Scratch
By Jennifer Dublino | October 30, 2024

Creating a brand image is a crucial marketing task to establish a brand identity. Learn what's involved in a new brand image and branding do's and don'ts.

Article
Think Like a Startup, Scale Like an Enterprise: Balancing the Best of Both Worlds
By Mark Fairlie | October 30, 2024

Both startups and enterprises must disrupt and innovate to survive. Learn how thinking like a startup and scaling like an enterprise can help ensure success.

Article
8 Keys to Upscaling Your Business
By Asim Rais Siddiqui | October 30, 2024

Upscaling your business is a risky decision, but you can minimize those risks with a sustainable business growth strategy. Find out the dos and don'ts here.

accountants using computers and calculators
Article
Is Your Small Business Achieving Profitable Growth?
By Emil Abedian | October 29, 2024

Small businesses must understand if their growth is profitable. Learn about the profitability-growth relationship and achieving profitable growth.

group of young adult friends sitting on a couch watching TV together
Article
TV Executive Ken Basin Explains Why Hollywood Imploded [Full Q&A]
By Antonio Ferme | October 29, 2024

The Business of Television author has a few ideas to rescue networks from their own bad decisions.

Article
Boo! The Scary Reality of Employee Ghosting
By Skye Schooley | October 29, 2024

Job seekers and employees are ghosting employers more than ever. Learn how to stop this trick from happening to you.

Article
The Pros and Cons of Virtual Offices
By Jennifer Post | October 29, 2024

Virtual offices haven’t lost their popularity but do they have more cons than pros at this point? Here is what you need to consider.

Article
8 Tips for Building a Successful Remote Company
By Jennifer Dublino | October 25, 2024

Remote companies provide significant benefits to employers and employees. Learn tips for building a successful remote company that runs like clockwork.

Article
The 7 Biggest Challenges of Starting a Business (and How to Overcome Them)
By Jennifer Dublino | October 25, 2024

Starting a business is a difficult endeavor. Learn the biggest challenges that come with entrepreneurship and how to overcome them and find success.

Article
Committing to Eco-Friendly Packaging Practices Can Save Your Company Money
By Jennifer Dublino | October 25, 2024

Using eco-friendly packaging can cut costs, reduce waste and help your business be viewed as Earth-friendly. Learn about going green in your business.

Article
How to Determine Who to Follow Back on Social Media
By Matt D’Angelo | October 25, 2024

Building a social media following is vital for businesses, but be selective about who you follow back. Learn about social media follow-backs.

Article
Managing Tips for a Multigenerational Workforce: From Baby Boomers to Gen Z
By Kiely Kuligowski | October 25, 2024

With 4 active generations in the workforce, managers should understand varying communication styles. Learn tips for managing a multigenerational workforce.

Article
11 Ways to Successfully Onboard Your New Hires
By Dennis O’Keefe | October 25, 2024

Onboarding will help employees learn the necessary job skills and behaviors to become productive team members as quickly as possible.

Article
Everything to Know About Farm Equipment Loans
By Donna Fuscaldo | October 25, 2024

Farm equipment is costly, and for many in the agriculture industry, it's imperative to find affordable financing. Read our guide on farm equipment loans.