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Your SMB may have survived without big data. However, big data isn't just about big business anymore. Learn how to use big data to grow sales and profits.

Determining total employee compensation is critical to keeping employees happy and attracting top job candidates. Here is how to calculate it.

Learn how your business can use retargeting to increase conversion rates by appealing to previously engaged customers.

In dynamic pricing, product prices adjust in response to real-time supply and demand. Learn how dynamic pricing works and its benefits and downsides.

A document repository can provide secure and efficient document storage for your business. Learn the benefits and get software recommendations.

This guide introduces the concept of criminal background checks and why employers might use one when recruiting and hiring new employees.

A PPO healthcare plan has its pros and cons. Learn more about what those are when deciding if it is right for your employees.

Do you want to rank higher on Google and make more sales? Find out how to determine if your site downloads too slowly and what will boost its speed.

A virtual receptionist sounds like a luxury, but when you weigh the benefits against the costs, you might find it's an effective tool for your business.

Find out the advantages of tracking employees' device usage and the best monitoring software to use.

Emotion is the driving force in today's buying process. Learn how to tap the feelings that drive customers' buying decisions.

Learn about the U.N.'s sustainable development goals, including ending poverty and hunger and how small businesses can work toward achieving them.

Twitter adds a new dimension to customer support, offering proactive real-time support in a public environment. Learn to use Twitter for customer support.

Learn how these 10 apps help keep work teams in touch when some employees, or even the bosses, aren't in the office.

Working from home requires preparation and a new approach. Learn how to transition to remote work if you're working for a company or starting your own business.

Submitting a trademark is a way to protect your intellectual property. Learn how to submit a trademark properly, how it differs from a copyright, and more.

Cloud storage services offer affordable and flexible ways to store company data. Be mindful of the security concerns that come along with the technology.

Learn how to know when it's time to expand your business, and find out what you should do to begin the process.

Learn how to avoid employee turnover and burnout by inspiring your employees to make their goals while improving company culture.

Learn how to manage your help desk tickets effectively with these ticket management system best practices.

Choosing the right domain name for your business significantly impacts your branding efforts. Here's how to choose the one for your business.

Charm prices end in the number nine. Learn about charm vs. prestige pricing and how your ideal customer should dictate your pricing strategy.

Learn about the direction performance management is heading and how the most effective trends can help manage your team.

CEOs must be able to speak for their companies at crucial junctions. Learn how to prepare an investor pitch, board meeting update, vision pitch and more.

Discover how text message marketing helps drive customer engagement and increases purchasing, plus tips on which SMS services to use.

Forget WhatsApp or Facebook Messenger. The way to reach more Americans on their cell phones is by the humble SMS text message.

When an employee exits your company, their benefits must be terminated accurately. Here's how to end your ex-employee's benefits.

SWOT ― which stands for “strengths, weaknesses, opportunities and threats” ― is a type of analysis that helps you develop your business strategy.

Subscription websites foster recurring revenue and deliver content to your customers. Learn the primary components and benefits of subscription websites.

The stock images companies use are often not very good. Take advantage of alternatives to help your content perform better.