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Latest: Advice, Tips and Resources

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Article
Why Every Company Should Have a Business Savings Account
By Jamie Johnson | November 13, 2024

Learn why it makes fiscal sense for your company to have a dedicated business savings account.

Article
Should You Hire Full-Time or Part-Time Employees?
By Mona Bushnell | November 12, 2024

If you're preparing to hire new employees, consider which roles require a full-time employee and which jobs might be best filled as part-time positions.

Article
Want to Support a Charity? Qualities Businesses Should Seek Out
By Max Freedman | November 12, 2024

The charity you select should not only align with your company values but also be a good fit for your customers, employees and the community you serve.

Article
What Is Recruitment?
By Skye Schooley | November 08, 2024

Effective recruiting strategies can improve your workforce and save you money. Learn what the recruitment process is and how to conduct it.

Article
Why Your Small Business Needs an IT Partner
By Mark Fairlie | November 08, 2024

Find the right IT partner and your SMB can take advantage of all current and future business technology, improving service, profit and productivity.

Article
Protecting Your Bottom Line From Data Breaches
By Mark Fairlie | November 08, 2024

If customers can't trust you with their data, it will hurt your bottom line. Find out what you need to do to secure your business’s data.

Article
The Truth Behind Stock Photos: What Works and What Doesn’t
By Sean Peek | November 08, 2024

Stock photos can add graphics to your online content without producing the images yourself. Learn to find quality photos to create better brand messaging.

Article
How Will Blockchain Impact Digital Marketing?
By Mark Fairlie | November 07, 2024

There are lots of interesting blockchain developments in digital marketing, but no one's made a big breakthrough – at least, not yet.

Article
How to Learn From Your Failures: 4 Valuable Lessons
By Thomas Griffin | November 07, 2024

Failure is inevitable as an entrepreneur, so it’s important to develop a healthy attitude about it. Here are four lessons you can learn from failing.

businessman looking at a computer screen with data and graphs
Article
5 Reasons to Consider Real-Time Monitoring
By Skye Schooley | November 07, 2024

Real-time monitoring is essential for every business. Learn how monitoring your network can improve your overall security, performance and productivity.

Article
The Dropbox Effect: How to Utilize the Lean Startup Methodology
By Sean Peek | November 07, 2024

The lean startup technique is a three-step approach designed to help companies improve their decision-making in order to reach a broader market.

Article
How Virtual Reality Technology Is Changing Manufacturing
By Danielle Fallon-O’Leary | November 07, 2024

The manufacturing industry is changing as next-generation VR and AR become readily available.

Article
How to Create a Sustainable Business Model
By Drew Hendricks | November 07, 2024

A sustainable business model is a top priority for SMBs. Learn how to build a sustainable business that benefits customers without jeopardizing the planet.

Article
Should Your Restaurant Accept Bitcoin?
By Mark Fairlie | November 07, 2024

Some restaurants have started accepting Bitcoin as payment. Learn the pros and cons of accepting Bitcoin in restaurants and how to get started.

business tools
Article
What Is Google Ads and Why Should You Use It?
By Max Freedman | November 06, 2024

Here are some of the benefits of using Google Ads in your digital marketing strategy.

Article
90 Days to Prove Yourself: The Power of a Probationary Period
By Julie Thompson | November 06, 2024

Giving an employee a probationary period has advantages. It allows them to achieve more and offers the company a chance to see if training is necessary.

happy business team at a conference table
Article
The Power of Anonymity for Employee Feedback
By Chad Brooks | November 06, 2024

Find out the advantages and disadvantages of anonymous feedback and how to get it from your employees.

Article
How to Create a Paperless Office
By Sean Peek | November 06, 2024

Paperless office solutions reduce clutter, improve organization and streamline reporting. Here's how to create a paperless office.

Article
5 Simple Ways to Pinpoint Your Brand’s Target Audience
By Chris Christoff | November 06, 2024

When you start a business, you need to understand your target market at a fundamental level. Here's exactly how to identify your audience.

Article
Automated Email Sequence Examples
By Marisa Sanfilippo | November 06, 2024

Five automated email sequences boost engagement: onboarding welcomes subscribers, cart abandonment recovers sales, and nurture campaigns convert leads.

Article
What Is a Severance Package and Severance Agreement?
By Adam Uzialko | November 05, 2024

Severance pay is sometimes paid out to an employee when they are terminated. Check out these free severance agreement templates and letters.

person using a calculator to do accounting
Article
Hitting the Books: A Guide to Retail Accounting
By Jill Bowers | November 05, 2024

Learn about the methods of calculating and tracking inventory that are used in retail accounting.

Article
Snail Mail Will Rescue Your Digital Campaigns From Tech Uncertainty
By Mark Fairlie | November 04, 2024

Postal mail is a great way to improve responsiveness from your digital marketing campaigns. Find out why it performs so well, even among elusive Gen Zers.

G&A Partners logo
Review
WorkSight by G&A Partners Review
By Skye Schooley | November 01, 2024

WorkSight is a comprehensive human resources outsourcing solution. Learn about the features that make it the best HRO platform for employee development.

Article
Employee Rights You’re Violating Right Now
By Kiely Kuligowski | November 01, 2024

Employers should understand employees' rights to avoid violating them. Learn about violations like discrimination, wage errors, sexual harassment and more.

marketing team
Article
5 Examples Where the Personal Touch Still Matters in Marketing
By Jennifer Dublino | October 30, 2024

Digital marketing can help you reach many people at once, but reaching out to individual customers or prospects with a personal touch can be effective.

person drawing logos in a sketchbook next to a color palette
Article
How to Create a New Brand Image From Scratch
By Jennifer Dublino | October 30, 2024

Creating a brand image is a crucial marketing task to establish a brand identity. Learn what's involved in a new brand image and branding do's and don'ts.

accountants using computers and calculators
Article
Is Your Small Business Achieving Profitable Growth?
By Emil Abedian | October 29, 2024

Small businesses must understand if their growth is profitable. Learn about the profitability-growth relationship and achieving profitable growth.

group of young adult friends sitting on a couch watching TV together
Article
TV Executive Ken Basin Explains Why Hollywood Imploded [Full Q&A]
By Antonio Ferme | October 29, 2024

The Business of Television author has a few ideas to rescue networks from their own bad decisions.

Article
Boo! The Scary Reality of Employee Ghosting
By Skye Schooley | October 29, 2024

Job seekers and employees are ghosting employers more than ever. Learn how to stop this trick from happening to you.