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GoDaddy POS Review and Pricing
Table of Contents
- GoDaddy offers low payment processing fees.
- You can use GoDaddy to build a website and online store.
- GoDaddy allows you to use third-party payment processors or its integrated payments solution.
- The software comes with limited third-party integrations.
- The company's pricing can be confusing, making it hard to understand the full cost.
- You must agree to annual billing to receive the lowest prices.
Online sales are a crucial part of most growing businesses, even those with physical storefronts. Both e-commerce and brick-and-mortar stores need tailored POS systems to process online and in-person payments. GoDaddy is our pick for the best POS system for e-commerce because it pairs standard POS tools and in-store hardware with advanced online features. Merchants can register domains, build websites and online stores, launch marketing and loyalty programs, and take advantage of competitive payment processing rates.
GoDaddy POS Editor's Rating:
9.2 / 10
- Pricing/value
- 9.2/10
- Features
- 9/10
- Customizations, add-ons and integrations
- 9/10
- Ease of use
- 9.7/10
- Customer support
- 9.1/10
Why We Chose GoDaddy for E-Commerce
GoDaddy stands out as the best POS system for e-commerce because it combines payment processing with robust online business tools. Merchants can purchase a domain name, build a professional website, set up an online store and accept online payments through a virtual terminal — all in one place.
We also like that GoDaddy includes built-in marketing and loyalty features to help businesses connect with their target audiences and drive repeat business. Standard POS system features like reporting and analytics give owners the insights they need to make smarter decisions. We appreciate that the system is exceptionally easy to set up, and unlike many competitors, GoDaddy’s POS hardware comes with a 30-day money-back guarantee.
Ease of Use
GoDaddy impressed us with its ease of use. The platform offers intuitive software with straightforward setup and navigation. There’s also a mobile app for iOS and Android users. Its cloud-based POS software can run in-store, or you can use the mobile app and card reader for a mobile POS solution. A virtual terminal is also available on a smartphone or laptop.
We especially appreciate how easy it is to learn and navigate GoDaddy’s system. The onboarding process stands out from competitors, guiding you through setup and even showing you how to customize your website with your products.
GoDaddy’s hardware works with third-party accessories, making it easy to create a setup that fits your business needs. The platform also supports integrations for streamlined workflows, letting you track sales and payments from one central location. We liked that GoDaddy offers online appointment booking features — something we haven’t seen in many other POS systems we reviewed.
GoDaddy POS Features
Like most POS systems, GoDaddy helps you accept and manage customer purchases. What sets it apart is the range of built-in tools designed for e-commerce growth. In addition to standard checkout and reporting functions, GoDaddy includes features for building websites and online stores, managing marketing and loyalty programs, and syncing sales across multiple channels.
E-Commerce Features
GoDaddy’s POS system integrates seamlessly with WooCommerce Stores, giving sellers access to robust online selling tools. Each WooCommerce plan includes website hosting, payment processing, an online store and POS support. You can also migrate an existing WordPress site and expand your reach through marketplace selling.
Payment Processing
GoDaddy offers in-house payment processing through GoDaddy Payments, which provides competitive rates for businesses that don’t want to integrate an external processor.
With GoDaddy, you can accept credit and debit cards, contactless NFC mobile payments and online transactions. If you need to process payments through a virtual terminal, GoDaddy supports that as well. We like that payments are deposited within a single business day and that transaction fees are competitive for the industry.
During testing, we noticed a useful feature called Pay Links. This tool lets businesses create and send customized payment requests, so customers can pay online without visiting a store or website. You can even generate QR codes that link directly to the payment page.
GoDaddy also supports integrations with third-party processors, including Chase Paymentech and Stripe, through its WooCommerce stores.
Customer Loyalty and Marketing
GoDaddy’s customer loyalty tools are on par with those of other POS vendors. Select plans include built-in features like coupons, sales badges and gift cards to keep customers engaged. To help you reach your audience online, GoDaddy also provides e-commerce marketing tools, including business listings, social media posting and scheduling, email sign-up forms and shoppable social posts.
Analytics and Reporting
GoDaddy includes analytics and POS reporting features that rival other POS providers. You can view website and marketing performance from a single dashboard and track sales across all channels through the GoDaddy Payments Hub, which consolidates transactions, returns and receipts in one place.
We especially liked how the analytics dashboard goes beyond revenue and customer data by offering inventory tracking as well. GoDaddy’s InSight tool stands out because it uses customer data to make tailored recommendations and even forecast future marketing campaigns — something we don’t always see in competing POS systems.
Integrations
GoDaddy’s managed WooCommerce stores integrate seamlessly with its POS system to meet the needs of different types of businesses. Each store includes 25 built-in extensions covering key retail functions such as marketing, shipping, analytics and accounting.
GoDaddy Pricing
GoDaddy offers a wide range of products, from domains and hosting to marketing services and invoicing tools. For this review, however, we’re focusing specifically on the costs most relevant to businesses with an e-commerce component — its online store plans with payment acceptance and its POS hardware and software options. These offerings provide the tools you’ll need to sell online and in person, while integrating with GoDaddy Payments for processing.
Online Store Pricing
GoDaddy offers two types of online store options: Website Builder: Commerce (an all-in-one builder with integrated e-commerce tools) and Managed Hosting for WooCommerce (a flexible WordPress and WooCommerce solution). Each category has three pricing tiers.
Plan | Price (annual billing) | Key Features |
|---|---|---|
Website Builder: Basic | $10.99/month |
|
Website Builder: Premium | $16.99/month | Everything in Basic, plus:
|
Website Builder: Commerce | $23.99/month | Everything in Premium, plus:
|
WooCommerce: Essentials | $24.99/month |
|
WooCommerce: Flex | $79.99/month | Everything in Essentials, plus:
|
WooCommerce: Expand | $129.99/month | Everything in Flex, plus:
|
POS Hardware Pricing
GoDaddy offers its own branded POS hardware that integrates directly with GoDaddy Payments. Devices are designed for in-person sales, with options for mobile or countertop use.
Device | Price | Key Features |
Smart Terminal Pro | $599 |
|
Smart Terminal Duo | $499 |
|
Smart Terminal Flex | $299 |
|
Poynt Card Reader | $99 |
|
GoDaddy also offers a POS Plus software add-on for businesses that want enhanced inventory and reporting tools. The cost is $28.99 per month and also includes custom receipt branding and lower in-person processing rates (2.3 percent).
Payment Processing Rates
GoDaddy charges the following POS charges and fees for payment processing:
- In-person payments: 2.3 percent + $0.00
- E-commerce transactions: 2.7 percent + $0.30
- Invoicing payments: 2.8 percent + $0.30
- Online Pay Links: 2.8 percent + $0.30
- Keyed-in transactions: 3.5 percent + $0.00
- ACH bank transfers: 0.8 percent per transaction (maximum $10 fee)
Funds are typically deposited the next business day, and GoDaddy’s rates are competitive compared to many other POS and e-commerce providers we reviewed.
Implementation and Onboarding
We were impressed by how quickly businesses can get started with GoDaddy. POS systems include free two-day shipping after order approval, so you can be up and running in no time.
Once your GoDaddy POS hardware arrives, there’s no extra software to install. The included Quick Start Guide walks you through setup, and connecting compatible accessories like printers, cash drawers and barcode scanners to your Smart Terminal is straightforward — no advanced tech skills required.
Customer Support
We were impressed by GoDaddy’s breadth of customer support resources. The help center includes searchable guides, how-to videos and blog posts, and you can also connect with peers through the online community. For direct assistance, GoDaddy offers 24/7 phone and live chat support. In our testing, live chat responses typically came in under two minutes, which matches or exceeds industry standards.
GoDaddy is accredited with the Better Business Bureau and holds an A rating, underscoring its commitment to customer satisfaction.
Limitations
GoDaddy has many upsides, but we found a few drawbacks:
- Limited hardware selection: GoDaddy’s hardware selection is limited compared to some competitors. It offers the essentials for accepting customer payments with its Smart Terminal and card reader lineup, but that’s all. If you’re searching for a top POS system with more hardware variety, check out our Clover POS review and our Toast review.
- Extra-cost accessories: We like that the Smart Terminal comes with a power adapter and docking station to connect accessories like wireless printers and cash drawers. However, you’ll need to purchase these add-ons separately.
- Limited hardware trials: GoDaddy lets you try its Smart Terminals risk-free for 30 days with a money-back guarantee. While this isn’t the same as a full free POS software trial like Square offers (see our Square review), it does give you time to test the hardware and return it if it doesn’t meet your needs.
- Cost structure: GoDaddy charges monthly or annual subscription fees and separate hardware costs. While its rates are competitive, businesses looking for interchange-plus pricing without monthly commitments may prefer alternatives. For example, check out our Helcim review, which highlights a no-contract model and transparent processing fees.
Due to the above limitations, larger companies might face some issues when scaling. Existing GoDaddy customers with e-commerce businesses already set up through GoDaddy will benefit a little more than noncustomers.
Methodology
We researched and analyzed dozens of the best POS systems to identify the top industry solutions, focusing on those that support business growth. We examined pricing, contracts, hardware, platform compatibility, features, reporting, payment processing, integrations, usability and customer service. We also watched product videos and tested demos when available. When looking for the best POS system for e-commerce specifically, we prioritized functions like online store management, payment processing, integrations and ease of implementation.
GoDaddy POS FAQs
Bottom Line
We recommend GoDaddy for …
- Retailers that want to sell products both online and in-store.
- Businesses that want their POS system to integrate seamlessly with their website.
- Merchants that need to accept mobile payments.
- Companies already using GoDaddy for their website and looking to expand into POS.
We don’t recommend GoDaddy for …
- Restaurants or hospitality businesses that need specialized hardware.
- Companies planning to scale quickly and needing advanced POS features.
- Businesses that rely on a wide variety of third-party integrations.
