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Marketing Solutions

From marketing software recommendations to best practices in digital marketing, here you will find a solution to your every marketing need.

Latest: Advice, Tips and Resources

Advice
What are challenges advertisers face today?
By Y. Yogi Raj | 10 Answers | Last Activity on September 22, 2020

There has been significant growth in digital advertising industry with many rich media, interactive ad options. However, there must be challenges advertisers face today. Wondering if some experienced...

Advice
What is the best method for marketing a local fitness business?
By Keith Janssen | 48 Answers | Last Activity on September 15, 2020

We have been using Facebook, blogs, Twitter, etc, etc. But getting likes and new followers does not convert into new business.

Article
Your Reputation Is Your Reality: How to Strengthen Your Company's Public Image
By Margarita Hakobyan | September 11, 2020

Your brand reputation is how you are perceived by your audience. Make sure your reputation remains sterling with these tips.

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Towbook
Towing software that's web-based and accessible from any computer or mobile phone. Manage Tickets, Impounds, Billing, online account access, etc.
Article
The Truth Behind Stock Photos: What Works and What Doesn't
By Max Freedman | September 08, 2020

Stock photos provide a way to add graphics to your online content without producing the images yourself. Here's what works and what doesn't when it comes to stock photos.

Article
7 Highly Effective Ways to Build an Online Community for Your Business
By Max Freedman | September 08, 2020

For your business to fully succeed, you need to build a vibrant community that you can tap into for engagement.

Article
What Is Google Ads, and Why Should You Use It?
By Max Freedman | September 04, 2020

Google Ads can make a company more successful if the campaign is implemented correctly.

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Air Compressors Direct
Air Compressors Direct specializes in wide selection of top brand name Air Compressors including Electric, Portable, Rotary Screw, Single & Two Stage.
Advice
What is the easiest way to market my business?
By Ochoche David | 14 Answers | Last Activity on September 03, 2020

I?m a professional web designer, digital marketer, and writer. I'm looking for information on how to grow my business gradually each day. I want to hear and learn from different people on their...

Advice
Best way to get sponsors for 5K charity race events?
By Jeff McMahon | 12 Answers | Last Activity on August 29, 2020

I host 5K themed runs and are trying to maximize the signups for each race to get results for my 10 charities that I am supporting. I think the better prizes i have for people to win and sponsors i...

Article
5 Tips for Learning About Your Audience With Google Analytics
By Chris Christoff | August 28, 2020

Looking for a way to learn about your target audience? You can gain valuable insights on how people engage with your website with Google Analytics.

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Advice
How do I track and identify visitors to my B2B web site?
By William Nixon | 7 Answers | Last Activity on August 28, 2020

My web site, PreemploymentDirectory.com, is a resource for HR professionals to find a background screening firm so it is important that I know who is visiting our site.

Article
How to Choose the Right Digital Marketing Strategy for Your Business
By Sammi Caramela | August 28, 2020

Looking for digital marketing tools for your small business? Here's how to choose the ones that are best for you.

Article
Guide to Email Marketing
By Kiely Kuligowski | August 27, 2020

Email marketing is critical for small businesses. Here's your step-by-step guide on how to do it.

Advice
What is the best way to target people with fitness expertise to write for a health fitness site?
By Jeraud Norman | 8 Answers | Last Activity on August 27, 2020

I have a client that is looking to hire fitness pros, personal trainers, gym managers or group instructors on a part time basis to write articles for a national health fitness site. What is the best...

Article
How to Borrow Proven B2C Marketing Methods for Your B2B Needs
By Annabel Maw | August 26, 2020

The tactics employed in B2B and B2C marketing aren't as different as you might think. Here are four ways to bring elements of consumer-focused marketing into your B2B strategies.

Article
7 Tips for Planning an Explainer Video That Can Increase Profit
By Greg Ball | August 26, 2020

There's a planning process you can use to increase the effectiveness of your explainer videos to make them more profitable.

Advice
How do you feel about SMS (Text Messaging) Marketing?
By Catrina Sharp | 18 Answers | Last Activity on August 26, 2020

We wrote a post on the Advantages of SMS Marketing (http://bit.ly/14947ZM) recently. We have had a large response to it on LinkedIn and other sites we have shared it on. As entrepreneurs and business...

Article
20 Free Advertising Channels for Increased Visibility on a Budget
By Scott Gerber | August 25, 2020

Free advertising has leveled up, as there are now more alternatives to paid ads than ever.

Advice
What is the future of email marketing?
By Andrew Martins | 7 Answers | Last Activity on August 24, 2020

I'm working on a story for Business News Daily and I was wondering what the future of email marketing looks like. Are there new regulations to worry about either recently made into law or on the...

Advice
When starting a list for email marketing, is it appropriate to add contacts to the list without the person signing up for the list?
By Jeff Hale Ph.D. | 40 Answers | Last Activity on August 23, 2020

Let?s say you are new start up and you don?t yet have a large following. However, you want to send an email newsletter to people with whom you have some connection and probably have an interest in...

Advice
Anyone have some original guerrilla marketing ideas?
By Zack Lombardi | 14 Answers | Last Activity on August 21, 2020

I'm the founder of a film production that produces short films and music videos. I'm bored with the every day social media posts to gain attraction. I like the idea of guerrilla marketing because...

Article
The 3 C's of Effective Marketing
By Sammi Caramela | August 20, 2020

Running an effective marketing campaign doesn't have to be complicated. Just remember the three C's of marketing.

Article
Three Martech Trends You Should Know in 2020
By Jared Atchison | August 18, 2020

Here are the MarTech trends that will impact your business in 2020 and beyond.

Article
5 Ways to Improve Your Mobile Marketing Strategy
By Syed Balkhi | August 17, 2020

As a business owner, you have to think about how you’re going to reach smartphone users and build an excellent experience that keeps them coming back for more.

Article
Why You Need a Mix of Push and Pull Marketing
By Sammi Caramela | August 14, 2020

Push and pull marketing complement one another. Your business needs a mix of push and pull marketing for a truly comprehensive marketing strategy.

Article
Why You Should Care About the SCOTUS Ruling on Booking.com
By Andy Macleay | August 10, 2020

Generic terms have never been more advantageous to a brand.

Article
SMS Marketing vs. Mobile Marketing: Where, When and How to Use Them
By Edward Page | August 06, 2020

Both SMS marketing and mobile marketing are critical to your overall marketing strategy. Learn how and when to use each form.

Article
Step-by-Step Guide to Social Media Marketing for Small Businesses
By Kiely Kuligowski | August 06, 2020

Social media marketing is a key part of modern business. Here's a step-by-step guide on how to start a successful strategy.

Article
5 Signs Your Marketing Strategy Needs a Makeover (and How to Fix It!)
By Thomas Griffin | August 05, 2020

Learn the telltale signs that your marketing strategy needs some tweaks, and enjoy these tips to steer you in the right direction.

Article
Survey Says: The Importance of Survey Data in Marketing
By Max Freedman | August 05, 2020

Survey data can help you better understand who uses your products and services, and why. Using this data to inform your marketing can make your budget go much further. Here's how to do it.

Article
How to Create Great Business Testimonial Marketing Videos
By Greg Ball | August 04, 2020

Do your marketing videos need to be made professionally?