Marketing Tools
Reaching your target audience is a lot easier when you use the right tools. Platforms like email marketing and text message marketing software make it easy to build contact lists, design content and analyze campaign results. Tools like website builders help you create a branded, user-friendly place where customers can learn more about your business and get in touch. In this hub, you’ll learn everything you need to know about the tools of the marketing trade.
Latest: Advice, Tips and Resources
Digital marketing helps businesses reach a vast online audience, but traditional marketing can help consumers find your brand. Learn to combine the two.
Email marketing is effective, but it has its share of obstacles. Find the solutions to email marketing's biggest issues.
Email marketing is inexpensive and effective. Follow these tips to make the most of your email marketing campaigns and strategy for your business.
Find out why you should use email marketing services, see dos and dont's and get recommendations for top software tools.
Your email marketing strategy may need an update. Follow these best practices for successful email campaigns, and see what's ahead for the rest of the year.
Forget WhatsApp or Facebook Messenger. The way to reach more Americans on their cell phones is by the humble SMS text message.
Check out these ways interactive voice response systems can improve your business’s customer service and positively impact your brand.
Lexie Lu, web designer and UX strategist, shares her insight on graphic design trends.
Google Ads can help you improve traffic and find more qualified prospects and customers. Learn seven strategies to make your Google Ads campaign a success.
Product packaging, including the materials used and the color palette, can give you a competitive edge. Follow these strategies to attract customers.
Learn practical ways small businesses can leverage AI to generate content for marketing purposes.
Zoho CRM is an intuitive platform with features that help businesses struggling with the challenges of expansion. Learn about Zoho's features and pricing.
Learn the 4 Ps of marketing and see top strategies and platforms for retailers.
Freshworks CRM is a comprehensive solution with extensive analytics tools and sales features. Learn why Freshworks is the best CRM for sales managers.
monday Sales CRM helps SMBs grow and manage all aspects of their operations. Learn how monday can help you customize sales and marketing workflows.
Benchmark offers email marketing software with easy-to-use but thorough newsletter tools, making it a good choice for small businesses with no coders or experienced designers.
Direct mail marketing can generate leads and diversify your marketing strategy. Learn the benefits of postcards and letters in direct mail marketing.
Oracle NetSuite is a comprehensive CRM solution with impressive ERP capabilities. Learn about Oracle NetSuite's features, ERP functionality and pricing.
Nike’s branding tips revealed by Greg Hoffman.